ANUSHA K

Work History

Incanto Dynamics Pvt Ltd

12.2023 - 02.2024

Orchestrated the implementation of an automated social media scheduling system, resulting in a 30% increase in course registrations and a boost in website traffic.
Analyzed and reported marketing initiative results to inform future strategies.
Crafted engaging social media content with consistent tone and messaging.
Enhanced page content, optimized keywords, and strengthened branding for SEO objectives.
Monitored and adapted to emerging social media trends to attract followers.
Spearheaded creation and distribution of weekly e-newsletters via MailChimp, optimizing content for engagement.
Methodically tracked and assessed website performance using analytics to enhance user experience and inform strategic decision
Crafted compelling email campaigns, social media content, website updates, and brochure designs to amplify brand visibility and engagement.

Microvillage Communications Pvt Ltd

09.2023 - 10.2023

Enhanced social media engagement through regular posting and audience interaction.
Updated company profiles on multiple online platforms as part of reputation management strategy ensuring positive brand image.
Managed email marketing campaigns, resulting in increased click-through rates and conversions.
Assisted with development of event strategies and tactical plans to promote accomplishment of marketing goals.
Reviewed competitor activities regularly through analytical tools like SWOT analysis ensuring a competitive edge in the respective market.
Analyzed website traffic data using Google Analytics to improve user experience and increase online visibility.
Contributed to the creation of compelling content for company blog, newsletter, and website.