Anushka Shah

• Contributed to Grazia India's print issue and digital platform.
• Created SEO approved stories on a plethora of topics - ranging from COVID-19 care to fashion trends (with direct access to CMS.)
• Conducted e-interviews with renowned members of the fashion industry - such AMPM fashions (inclusive of researching about their brand and their latest collection to formulate accurate questions.)

• Reached out experts from various felids to create opinion-based stories.
• Co-ordinated with the brand solutions team to create native stories.
• Scheduled posts on Grazia India's Facebook and Twitter handles (using Agorapulse.)
• Manually uploaded reels and posted pre-designed posts on Grazia India's Instagram handle.

• Developed visually aesthetic thumbnails and banners for my digital stories, using Adobe Photoshop.
• Transcribed lengthy interviews.

• Researched and developed stories about various lifestyle related topics.
• Assisted Femina’s writers edit and format their work.
• Pitched youth-friendly ideas.
• Diligently reported to the senior in-charge with digital engagement reports.
• Interviewed several influential personalities.
• Transcribed interviews.
• Sourced engaging images and video clips for online stories.

• Created over 25 stories and galleries.
• Learnt how to access Cosmo’s control management system.
• Converted several print articles into digital features.
• Uplinked 3 stories on a daily basis for Cosmopolitan India’s website.
• Transcribed several lengthy interviews.
• Formatted Cosmo x Amazon’s beauty stories.
• Assisted Cosmo’s stylists to select appropriate images for fashion stories.
• Frequently studied a variety of designers and the similarity between collections so as trace a trending development.
• Daily syndicated 4 stories for Cosmo India’s website.
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• Managed @cosmoindia’s Instagram, Twitter and Facebook posts.
• Posted content on Brides Today India’s social media.
• Edited, formatted and posted the daily and monthly horoscope reading.
• Contacted India Today on an hourly basis with Cosmo and BTI’s story links for greater social media traction.

• Organised UoN’s annual fashion show.
• Conducted a talent hunt to select credible models and makeup-artists.
• Sourced sustainable outfits and ensured the usage of environmentally-friendly beauty products.
• Co-ordinated with the team to ensure the timely arrival of all the apparels and accessories.
• Created over 30 budget-friendly styling references ( for men and women.).
• Invited fashion professionals to share their knowledge with the student body.
• Conducted informative seminars to emphasise the importance of fit, sustainability and style.
• Successfully hosted virtual/in-person contests, quizzes and socials.
• Tracked the number of registrations and event turnouts on weekly basis.
• Developed social media strategies to keep our viewers informed about the newest fashion updates.

• Formatted and edited the official invites to few of India most inspirational idols.
• Handled the forum's social media posts - ranging from the aesthetic, attractive captions to interactive stories.
• Wrote the pre/post-event press releases.
• Created the scripts for the online interviews.

• Created 3 budget-friendly fashion looks everyday for students to refer to.
• Designed and formatted a style page for all theme-based university socials.
• Wrote first-hand reviews about of popular garments and designer items.
• Interviewed fashion-forward students to gain insight into their individualistic style.
• Reviewed Nottingham’s clothing stores and listed their best seasonal picks.

• Formulated, edited and proofread scripts for various advertisements, such as Tata Clique India and Converse India.
• Assisted in planning Colorbar India’s makeup shoot.
• Effectively coordinated with various departments and clients.
• Used Microsoft Powerpoint to create a post/preproduction meeting deck,
• Creatively weaved cliental feedback and CNI expertise to create the final advert.
• Researched appropriate references for advertisements.
• Pitched original ideas for commercials.
• Efficiently collated the minutes of several essential calls.
• Managed the celebrity, Sarah Jane Dais on the days of Lakmé Fashion Week, India 2019.
• Ensured guest and client satisfaction on the day of the event.

• Conducted interviews to form a core team.
• Created an approximate of 20 events from scratch.
• Arranged for sponsorship from MNC’s such as British Motor Works and Sab TV India.
• Invited judges and participants from across the city.
• Planned the decor and food facilities.
• Anchored the orientation and other creative events.
• Resolved internal conflicts as well as disputes among participants.
• Reported to the teacher-in-charge by regularly updating them about the team's progression and restrictions.

• Created Advertisements for companies, such as The Aamby Valley Group.
• Proofread advertorial write-ups for various eateries.
• Formatted articles, using appropriate layout - font, picture position and colour scheme.
• Used Microsoft Powerpoint to share creative intentions on upcoming projects.

• Moderated Jamnabai Narsee School's first national debate.
• Contacted the seniors in-charge with frequent performance reports.
• Created engaging events for the participants.
• Ensured guest comfort and timely arrival of logistics.
• Anchored several public speaking, debate and creative writing events.