Apurva Tadas
User Experience Designer
Pune
Summary
Dynamic UI/UX Designer with a proven track record at Banao Technologies, excelling in wireframing and user research. Expert in creating user-centered designs that enhance usability and accessibility. Recognized for strong problem-solving abilities and effective collaboration with cross-functional teams, driving impactful design solutions across diverse industries.
Overview
7
7
years of professional experience
4
4
years of post-secondary education
Work History
UI/UX Designer
Xperate
03.2025 - Current
- Developed wireframes and prototypes to effectively communicate design ideas to stakeholders and team members.
- Designed user flows, ensuring seamless transitions between different stages of the user journey.
- Created style guides and design systems to maintain consistency across all platforms and products.
- Balanced functionality requirements with visual appeal when creating interface elements like buttons, menus, forms while adhering to established brand guidelines.
UI/UX Designer
Banao Technologies
09.2023 - 02.2025
- Actively participated in diverse design projects across various industries, including Healthcare, Finance, and E-commerce, Management tools, Education contributing from initial wireframing to final delivery
- Created and optimized user journeys, considering user interactions at every touchpoint.
- Participated in client presentations, effectively communicating design decisions and solutions.
- Collaborated with cross-functional teams to incorporate feedback and iterate on designs for continuous improvement.
- Conducted in-depth UX audits for external clients, identifying and addressing usability issues.
- Provided actionable recommendations to enhance website usability and user experience.
- Mentored and guided junior designers, fostering their growth and development in user-centered design.
- Fostered collaboration with product managers, business analysts, and developers to ensure seamless project execution.
- Led a UI/UX audit team, conducting comprehensive evaluations across various industries.
Service Desk Analyst at HCL
HCL
09.2020 - 11.2022
- As a customer service representative, I developed a keen understanding of the needs and preferences of our customers
- I honed my skills in active listening, problem-solving, and empathizing with customers during my tenure in HCL.
- Provided professional services and support in a dynamic work environment.
- Worked effectively in fast-paced environments.
- Organized and detail-oriented with a strong work ethic.
- Managed time efficiently in order to complete all tasks within deadlines.
- Demonstrated creativity and resourcefulness through the development of innovative solutions.
Customer Service Executive
Colossal Events Pvt. Limited
05.2018 - 12.2019
- While working as customer executive, I gained valuable experience in interacting with diverse groups of people and understanding their unique perspectives.
- Resolved customer billing errors by researching issues in system, asking open-ended questions, and determining root causes of problems.
- Escalated critical customer issues to supervisor immediately to avoid lost revenue and canceled policies.
- Maintained customer satisfaction with forward-thinking strategies focused on addressing customer needs and resolving concerns.
- This role helped me develop strong communication and interpersonal skills.
Education
Bachelor of Engineering - Mechanical Engineering
MGM's College of Engineering And Technology
Panvel, New Mumbai 08.2013 - 08.2017
Skills
Wireframing
User research
Design thinking
Layout design
Usability and accessibility
Persona creation
Design presentation
Usability requirements gathering
Teamwork and collaboration
Problem-solving abilities
Design strategy
Market research
Tools
- Figma
- Adobe XD
Additional Information
Project: Hummcare - Healthcare
- Designed the user interface for the Service Care and Subscription Model features, ensuring a seamless and intuitive user experience.
- Adhered to accessibility guidelines to make the application inclusive and usable by people with disabilities.
- Designed the Hummcare PWA, including ideation, wireframing, prototyping, and visual design, ensuring a seamless and accessible user experience across devices.
Inkprint - E commerce
- E-commerce Platform Design: Designed and developed the Inkprint e-commerce platform, prioritizing web and mobile responsiveness.
- User-Centric Approach: Utilized problem-solving techniques to create a user-centric design, focusing on a seamless and intuitive user experience.
- Enhanced User Engagement: Implemented a consistent design system, including color palette and typography, resulting in a 25% increase in customer engagement and satisfaction.
SahajMoney - Finance management
- Contributed to increased user acquisition, retention, and revenue generation through design and UX improvements.
- Enhanced User Experience: Introduced a "Free Sample Financial Plan" to attract new users and streamlined the booking process to increase conversions.
- Increased User Engagement: Implemented a two-step booking process, reducing user effort and improving conversion rates.
Employee management Tool - Banao
- Developed Employee Management Tool: Designed and implemented an onboarding and management tool for SPMs and PMs, streamlining processes and improving efficiency.
- Enhanced User Experience: Optimized the user experience of employee management features, including assessments and leave portals, leading to a 30% increase in overall user satisfaction.
iLocal - Pharmacy Kiosk
- Created a seamless, HIPAA-compliant flow for efficient prescription pickup, enhancing user experience.
- Implemented secure identity verification using photo capture, DOB entry, and ID scanning for improved accessibility and security.
- Enhanced interface clarity with animations, intuitive guides, and user-friendly navigation.
Timeline
UI/UX Designer
Xperate
03.2025 - Current
UI/UX Designer
Banao Technologies
09.2023 - 02.2025
Service Desk Analyst at HCL
HCL
09.2020 - 11.2022
Customer Service Executive
Colossal Events Pvt. Limited
05.2018 - 12.2019
Bachelor of Engineering - Mechanical Engineering
MGM's College of Engineering And Technology
08.2013 - 08.2017
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