Summary
Overview
Work History
Education
Skills
Websites
Personal Information
Timeline
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ARCHANA K

ARCHANA K

Sales and Account Management Professional
Bangalore

Summary

Dynamic and results-oriented sales and account management professional with 9+ years of experience across Ed-Tech, healthcare, and technology sectors. Proven expertise in driving business growth, managing P&L, and leading high-performing teams. Skilled in optimising customer journeys to enhance acquisition and retention rates, developing strategic marketing plans, and executing impact growth initiatives, including achieving 2X growth in DRR during key sale events.

Recognised for a customer-centric approach, strategic planning, and a consistent track record of meeting and exceeding revenue targets while mentoring teams for optimal productivity.

Overview

10
10
years of professional experience
2016
2016
years of post-secondary education
5
5
Languages

Work History

Inside Sales Manager

Tricog Health India Pvt Ltd
Bangalore
02.2023 - Current
  • Streamlined the sales process by utilizing CRM tools (Hubspot, leadsquared and exotel) for efficient tracking of leads, prospects, and closed deals.
  • Monitored and amplified sales pipeline to maintain flow of potential leads and prospects.
  • Evaluated and optimized sales scripts to maintain relevance in response to market changes, resulting in a higher conversion rate.
  • Enhanced overall team productivity by conducting regular performance reviews and setting clear expectations for each member.
  • Introduced new products to the existing client base, leading to an increase in upselling opportunities and repeat business.

Assistant Category Manager

Classplus
Bangalore
10.2022 - 01.2023
  • Currently driving substantial business growth, taking ownership of P&L for multiple categories managing an Monthly GMV portfolio exceeding 10 Cr and achieving growth of 150%.
  • Optimizing the end-to-end customer journey for enhanced acquisition and retention rates resulting in a 100% improvement in acquisition rates and a 8% increase in customer retention over the past year.
  • Contributed to achieving 2X revenue growth over the past six months increasing monthly GMV from 4 Cr to 10 Cr through targeted strategies.
  • Collaborating with internal teams, including Product, Delight, Customer Support, and Marketing, to elevate client experience and satisfaction levels
  • Developing and executing impactful growth and monthly marketing plans, driving a substantial 2X growth in DRR during sale days
  • Mentored junior team members, fostering professional development and enhancing overall team performance.
  • Analyzed sales and market data to identify new growth opportunities for the category.
  • Collaborated with cross-functional teams to plan and execute successful marketing campaigns.

Senior Category Associate

Unacademy
Bangalore
10.2019 - 10.2022
  • Initiated and developed a new project, now a key product named 'Iconic Program,' in collaboration with the Manager
  • Collaborated with Senior Directors to assess and enhance strategy and overall financial efforts for the firm's growth
  • Systematically maintained feedback data to improve the learner experience
  • Conducted regular webinars with learners, featuring interactions with EX-IAS officers and current IAS officers on a weekly/monthly basis
  • Significantly improved content delivery, NPS, and ratings for the UPSC Iconic product over the past 1.5 years

Category Associate - 8 months

  • Executed planning and scheduling of educators' courses and batches on the platform
  • Successfully generated revenues through educators, actively promoted their classes
  • Effectively managed escalations and provided swift solutions to educators
  • Attained monthly revenue targets with precision
  • Contributed to last-mile projects, specifically conducted mock interviews for learners

Senior Territory Account Manager

Practo Technologies Pvt. Ltd.
Bangalore
08.2017 - 09.2019
  • Facilitated the onboarding of doctors from practo.com to the Practo plus network through calls or in-person meetings at clinic/hospital settings
  • Successfully negotiated consultation fees and executed the onboarding process for medical professionals
  • Conducted training sessions for both doctors and receptionists, utilized HR codes and ray claim methods
  • Monitored all tickets related to Practo plus post-onboarding and consistently achieved assigned quarterly targets

Account Manager

Niranta Solutions & Services Pvt. Ltd.
Bangalore
08.2016 - 07.2017
  • Engaged in daily client meetings to discuss and gather new requirements, collaborated with clients such as Xerox and Oracle
  • Actively sought out new clients through LinkedIn; conducted negotiations on budgetary matters with clients, maintained individual client trackers
  • Persuaded candidates on budget considerations and facilitated their onboarding to client locations
  • Consistently met and exceeded monthly targets

Business Development Executive

Jaro Education
Bangalore
02.2015 - 02.2016
  • Conducted meetings with customers and pitched part-time MBA programs to working professionals and developed presentations
  • Successfully pitched programs to working professionals, and resulted in increased enrollments

Education

BBA - Finance And HR

Bellary Institute of Technology And Management
Bellary, India
05-2016

Skills

Strategy Planning

Sales Budget

Market Analysis & Strategy

Forecasting

B2B Sales

Return on Investment (ROI)

Client Acquisitions

Customer relationship building

Sales team leadership

Market Knowledge

Business planning

Account management

Cross-selling strategies

Territory management

Personal Information

Date of Birth: 05/07/94

Timeline

Inside Sales Manager

Tricog Health India Pvt Ltd
02.2023 - Current

Assistant Category Manager

Classplus
10.2022 - 01.2023

Senior Category Associate

Unacademy
10.2019 - 10.2022

Senior Territory Account Manager

Practo Technologies Pvt. Ltd.
08.2017 - 09.2019

Account Manager

Niranta Solutions & Services Pvt. Ltd.
08.2016 - 07.2017

Business Development Executive

Jaro Education
02.2015 - 02.2016

BBA - Finance And HR

Bellary Institute of Technology And Management
ARCHANA KSales and Account Management Professional