Summary
Overview
Work History
Education
Skills
Software
Certification
Timeline
Arkaprava Chakraborty

Arkaprava Chakraborty

Aspiring Marketeer
Kolkata

Summary

Goal-oriented individual enthusiastic Marketeer with deep passion for creating audience driven content, sales, and public relations. Well-versed in creating engaging content, monitoring posts and editing publications. Knowledgeable team player works diligently to meet and exceed assigned goals.

Overview

4
4
years of professional experience
5
5
Certifications
3
3
Languages

Work History

Social Media Marketing Intern

Rewaqe
08.2023 - 09.2023
  • Supported branding, digital marketing messaging, and advertising campaigns by engaging with followers on various social media platforms.
  • Designed and presented social media campaign ideas.
  • Informed content creation and optimized campaigns using insights and analytics.
  • Development and implementation of engaging and strategic content across various digital platforms like Twitter, Youtube and Instagram.
  • Managed social media pages of Rewaqe and Ofbusiness.
  • Responded to comments, posts, and questions on the aforementioned platforms.
  • Tools Used: Google Analytics, Canva, Adobe Premiere Pro.

Summer Intern

Dabur India Limited
06.2023 - 08.2023
  • Conducted ground level Market Research.
  • Interacted with retailers to understand Retailer grievances .
  • Analyzed Dabur's product Merchandising in the Retail Sector via Market Survey.
  • Provided project progress updates and proposed solutions to issues in the Retail Sector.
  • Formulated constructive and innovative ideas to improve Merchandising of Dabur's Real Fruit Juice in the retail stores to improve visibility and drive growth.


Social Media Manager

Unified Sports
11.2022 - 05.2023
  • Monitored online presence of company's brand to engage with users and strengthen customer relationships.
  • Developed content such as reels, carousels, promotional materials and advertisements for social media.
  • Designed and implemented social media strategies to align with business goals.
  • Platforms worked on : Youtube, Instagram
  • Tools Used: Canva, Adobe Premiere Pro, Google Analytics.

Junior Accountant

DAS Enterprise
01.2021 - 01.2022
  • Managed Payroll under direction of senior management by following specific guidelines
  • Assisted with preparation of monthly financial statements.
  • Collaborated with internal and external stakeholders to maintain financial accuracy and compliance.
  • Prepared journal entries and entered into system using TallyERP9.
  • Tools Used: Tally ERP9, MS Excel

Junior Accounts Executive

Radiant X-Ways Logistic Private Limited
01.2020 - 12.2020
  • This role encompassed the comprehensive management of Financial Book Keeping, underscoring my commitment to upholding financial transparency and efficiency.
  • Built and strengthened relationships with new and existing accounts to drive revenue growth.
  • Tools Used: Tally ERP9, MS Excel.


Internship Trainee

BG Associates
07.2019 - 12.2019
  • Attended training courses to build understanding of processes, techniques, and industry.
  • Leveraging my knowledge in GST and Tax Regulations to ensure accurate Financial Reporting.
  • Interacted with customers under supervision to support operational objectives.
  • Filled out timesheets and paperwork according to identified requirements.

Education

MBA - Marketing

Maulana Abul Kalam Azad University of Technology, Kolkata
04.2001 -
  • 8.0 SGPA
  • College Name: Bharatiya Vidya Bhavan Institute of Management Science
  • Skills: Business Analytics · Marketing


  • Activities and societies:
  • Business Analytics Club Member
  • Placement Committee Member
  • National Social Service Scheme Participant
  • Cultural Event Coordinator


  • Activities and Organizations:
  • Business Analytics Club Member Placement
  • Committee Member National Social Service Scheme Participant
  • Cultural Event Coordinator


  • Recipient of Best Presenter of National Conference,2022., [1st Semester, 2022]
  • Summer Internship: Dabur India Limited, 2023
  • SIP Project: A Study on Retailers’ Perception About Merchandising and Other Factors That Affect Sales of Dabur Real Fruit Juice

Bachelor of Commerce - Financial Accounting

Calcutta University, Kolkata
04.2001 -

Skills:

Financial Audit

Financial Analysis

Financial Reporting

Tax Accounting

Corporate Finance

Accounting

ISC - Commerce

Calcutta Public School, Kolkata
04.2001 -

ICSE -

Calcutta Public School, Kolkata
04.2001 -

Skills

    Competitor Analysis

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Software

Tally ERP9

MS Excel

MS Powerpoint

Canva

Adobe Premiere Pro

Certification

GST using Tally

Timeline

Business Enterprise Solution with Tally ERP9

07-2024
Social Media Marketing Intern - Rewaqe
08.2023 - 09.2023
Summer Intern - Dabur India Limited
06.2023 - 08.2023
Social Media Manager - Unified Sports
11.2022 - 05.2023
Junior Accountant - DAS Enterprise
01.2021 - 01.2022
Junior Accounts Executive - Radiant X-Ways Logistic Private Limited
01.2020 - 12.2020

GST using Tally

11-2019

Advance Excel

09-2019
Internship Trainee - BG Associates
07.2019 - 12.2019

Diploma in Financial Accounting System

06-2019

Specialist in Tally Accounting

06-2019
Maulana Abul Kalam Azad University of Technology - MBA, Marketing
04.2001 -
Calcutta University - Bachelor of Commerce, Financial Accounting
04.2001 -
Calcutta Public School - ISC, Commerce
04.2001 -
Calcutta Public School - ICSE,
04.2001 -
Arkaprava ChakrabortyAspiring Marketeer