With nearly 7 months of experience, I have enhanced company visibility, established new channels, and ensured profitability through strategic sales and marketing. At L’Oréal’s PPD division (Matrix), I grew sales volume and market share, achieving top and bottom-line profitability.
I have a proven track record of driving revenue gains in complex markets, managing marketing and business development, and providing holistic solutions for sustained growth. I excel in developing strategies to improve efficiency, enhance relationships, and identify high-yielding markets.
Sell-Through Objectives
Meeting and Exceeding Targets: Responsible for meeting and exceeding sell-through objectives through the implementation of training, marketing, education, and fuel programs within an aligned territory.
Business Development
Salon Business Development: Ensure the development of existing salon business and prospecting new business.
Marketing Strategy
Focus Groups: Organized focus groups to design the best marketing strategy for product offerings.
Program Implementation
Value-Add Programs: Knowledge and implementation of value-add programs to drive positioning in the market.
Sales Training
Sales Team Training: Implemented sales team training for the knowledge of the brand, position in the market, and sell-in/sell-through in the salon.
Sales Management
Distributor Sales Management: Management of distributor sales and further agendas concerning ROI.
Performance Metrics
Exceeding KPIs: Consistently exceeding Key Performance Indicators.
Conducted Business Development Activities: Pitched staffing solutions to managers and owners of luxury fashion and jewelry stores in Delhi and Mumbai
Quality Assurance: Promoted the company’s rigorous staff screening process, highlighting the thorough background checks, assessments of abilities, education, communication skills, and experience.
Market Research: Analyzed market trends and competitor offerings to identify opportunities for business growth and improve service offerings.
Sales and Communication Skills: Demonstrated strong sales techniques and effective communication skills to persuade potential clients of the value and reliability of the company’s staffing services.