Summary
Overview
Work History
Education
Skills
Accomplishments
Software
Timeline
Hi, I’m

Arumugam Periyasamy

Business Head
Coimbatore
Arumugam Periyasamy

Summary

Collaborative leader with dedication to partnering with coworkers to promote engaged, empowering work culture. Documented strengths in building and maintaining relationships with diverse range of stakeholders in dynamic, fast-paced settings.

Overview

24
years of professional experience
2
years of post-secondary education
2
Languages

Work History

IPlanet - APR , Sony , LG & Linen Club Retail
ROTN & Kerala

Business Head
06.2020 - Current

Job overview

  • Heading Apple, Sony, LG & Linen club business overseeing ROTN & KL Zone Operations, VM, Training and Profitability (EBITDA).
  • Reporting of 150+: including 6 Cluster Mangers & 27 Store Managers, Retail Team and Training & Compliance Team churning out turnover of 450 CR P.A.
  • Optimization of inventory based on turnover/projections. Liaise with NDs on supply logistics with quarterly forecast business plan.
  • Formulation of ABP with EBITDA plans with forecasting on all aspects considering LFL growth and new business integration.
  • Planning and execution of various BTL/ATL activities in terms of Marketing and Customer outreach with vendor support.
  • Increased revenue by 38% by developing and implementing strategic sales initiatives.
  • Established clear and competitive goals, growth roadmaps, and strategic business plans.
  • Managed budgets of every year and forecasting financial needs, and ensuring fiscal responsibility across all departments.
  • Conducted thorough market research to identify emerging trends in industry that informed future business decisions.
  • Assisted in organizing and overseeing assignments to drive operational excellence.
  • Built and strengthened relationships with industry partners to drive growth.
  • Streamlined operations for cost reduction through process optimization and efficiency improvements.
  • Established team priorities, maintained schedules and monitored performance.
  • Collaborated with stakeholders to define goals, align objectives, and ensure overall company success.
  • Maintained positive customer relations by addressing problems head-on and implementing successful corrective actions.
  • Opened and closed location and monitored shift changes to uphold successful operations strategies and maximize business success.
  • Established performance metrics to evaluate progress towards goals and make necessary adjustments for continuous improvement.
  • Developed high-performing team members through effective coaching, mentoring, and performance evaluations.
  • Defined clear targets and objectives and communicated to other team members.
  • Set and monitored annual budgets for departments and entire business.
  • Managed and organized internal communication to hold staff accountable to priorities.
  • Launched new products or services that contributed significantly to company''s bottom line while maintaining strong competitive edge.
  • Set aggressive targets for employees to drive company success and strengthen motivation.
  • Cultivated positive rapport with fellow employees to boost company morale and promote employee retention.

IPlanet - APR , Sony Center
ROTN

Regional Sales Head
02.2016 - 05.2020

Job overview

  • Heading Apple, Sony, LG & Linen club business overseeing ROTN Zone Operations with 240 CRS Business
  • 17% growth has been maintained Year on year.
  • Managed high-performing team of 100 + sales representatives, providing coaching, training, and performance evaluations.
  • Led Weekly & Monthly team meetings to review performance metrics, discuss challenges, share best practices, and celebrate successes.
  • Aggressively pursued new business opportunities and opened 14 new NSO's leading to increased revenue generation within region.
  • Managed supply and equipment inventory for business according to forecasts and needs based on 80-20 ratio.
  • Enhanced customer satisfaction rates through exceptional account management and prompt resolution of issues. Mystery audit score in my region is 96%.
  • Expanded regional market share with targeted customer acquisition strategies and strategic partnerships.
  • Successfully managed budgets and allocated resources to maximize productivity and profitability.

IPlanet - APR Channel , Sony Center, LG Retail
ROTN

Regional Manager
10.2012 - 08.2016

Job overview

  • Controlled resources and assets for department activities to comply with industry standards and government regulations.
  • Worked diligently to resolve unique and recurring complaints, promoting loyalty, and enhancing operations.
  • Launched over 8 new locations through effective management of property acquisitions and construction and financial planning.
  • Identified and communicated customer needs to supply chain capacity and quality teams.
  • Evaluated employee performance and conveyed constructive feedback to improve skills.
  • Boosted brand growth by devising strategic network and marketing tactics.
  • Recruited, interviewed and hired employees and implemented mentoring program to promote positive feedback and engagement.
  • Established territory boundaries and distribution routes to maximize service quality.

Citizen Watches India Private Limited
Chennai

Area Sales Manager
05.2010 - 09.2012

Job overview

  • Grew businesses by 18% by adopting market expansion strategy to serve different customer needs.
  • Managed successful sales team of 20 Executives for consistently achieving and exceeding monthly sales targets.
  • Hired, mentored and motivated sales professionals to service customer accounts and target metrics.
  • Enhanced team performance by providing ongoing coaching, training, and mentoring to sales representatives.
  • Established strong relationships with 23 major accounts and key decision-makers to increase sales in designated territory.
  • Helped team stay productive and focused on higher-value tasks to improve sales efficiency.
  • Launched new products successfully within assigned territory by executing well-designed launch plans tailored specifically for each product line.

Sony Ericsson Mobile Communications
Coimbatore

Channel Sales Officer
11.2007 - 04.2010

Job overview

  • Promoting the Sony Ericsson Mobile Phones at Coimbatore & Erode.
  • Responsible for Primary & Secondary of Distributors.Role includes for follow-up of Dealer payments. Responsible for the service issues of Dealers & Customers.
  • Planning for BTL activities, In-shop branding, Display Board & Arch.
  • Skilled at working independently and collaboratively in 30 members team environment.
  • Worked effectively in fast-paced environments.
  • Strengthened communication skills through regular interactions with others.
  • Improved overall department efficiency by streamlining processes and implementing new policies.
  • Collected, arranged, and input information into database system

ICFAI University
Karur

Branch Manager
06.2006 - 10.2007

Job overview

  • Marketing & promoting the educational programme which is offer by ICFAI University at Karur & Erode
  • Role includes for follow-up of student’s enrolment and services related quires.
  • Managing team of 2 counsellor's and 3 executives.
  • Planning for marketing activities for creating more enquires.
  • Submitting daily, weekly & monthly reports.
  • Forecasted trends and recommended improvements based on financial risk analyses.
  • Monitored market trends to identify new business opportunities and capitalize on potential growth areas within community or region served.
  • Developed strategic plans for day-to-day financial operations.
  • Improved customer satisfaction ratings by enhancing service quality and resolving client issues promptly.

PepsiCo
Kanyakumari

Interim Sales Executive
08.2000 - 05.2006

Job overview

  • Successfully implementing HUB & SPOKE operations at Kanyakumari district.
  • Showed 130% of volume growth after pesticide issue
  • Consistently showed 30% growth every year.
  • Joined as a rural sales promoter and promoted as an Interim sales executive.
  • Boosted sales revenue by cultivating strong client relationships and implementing effective sales strategies.
  • Expanded market share with strategic territory planning and targeted prospecting.
  • Opened, shelved and merchandised new products in visually appealing and organized displays for optimal sales promotions.
  • Exceeded sales goals by implementing aggressive sales programs, overhauling processes and facilitating market development.

Education

KSR College Of Technology
Salem

MBA from Sales And Distribution
06.1998 - 05.2000

Skills

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Accomplishments

  • Supervised team of 150+ staff members.
  • Used Microsoft Excel to develop inventory tracking spreadsheets.
  • Achieved. Excellence in Execution through effectively helping with inventory management

Software

Micro soft office

Timeline

Business Head

IPlanet - APR , Sony , LG & Linen Club Retail
06.2020 - Current

Regional Sales Head

IPlanet - APR , Sony Center
02.2016 - 05.2020

Regional Manager

IPlanet - APR Channel , Sony Center, LG Retail
10.2012 - 08.2016

Area Sales Manager

Citizen Watches India Private Limited
05.2010 - 09.2012

Channel Sales Officer

Sony Ericsson Mobile Communications
11.2007 - 04.2010

Branch Manager

ICFAI University
06.2006 - 10.2007

Interim Sales Executive

PepsiCo
08.2000 - 05.2006

KSR College Of Technology

MBA from Sales And Distribution
06.1998 - 05.2000
Arumugam PeriyasamyBusiness Head