Technical Content Professional with 14 years of experience in content design, technical writing, and authoring.
Skilled in applying AI-driven content design and microcopy audits, usability heuristics, and design thinking to streamline workflows and deliver measurable impact on usability (SUS 80+), CSAT (+52%), and NPS (+56).
Experienced in regulatory documentation (FAA, DITA/XML), and designing UI copy, in-product guidance, and contextual help for global audiences.
Adept at collaborating in agile squads with designers, engineers, and researchers, and fluent in Figma, Jira, and XML editors.
Committed to accessibility, data-driven insights, and modern content operations to deliver clarity, usability, and customer success.
Overview
15
15
years of professional experience
1
1
Certification
Work History
Content Designer 2
Microsoft
Hyderabad
09.2024 - 08.2025
Scale cross-functional collaboration by operationalizing content design intake and UX-debt tracking with product, design, and engineering teams.
Integrate user feedback and create informed designs for the Azure Update Manager (AUM) and Azure Migrate (AM) workflows by collaborating with research, design, and product management.
Lead content design audit across 8 Azure Migrate product modules using AI (Copilot) and a 15-point heuristic framework to identify and resolve UX gaps.
Simplify terminology, and introduce in-product guidance to enhance clarity and task completion rates.
Contribute to a 56-point increase in NPS for Azure Migrate, achieving a 55% improvement.
Contribute to a 52.63% rise, from 38 to 58, in customer satisfaction scores for Azure Migrate since January 2025.
Co-lead a UX workshop for the Azure UX team, targeting users with limited familiarity with cloud platforms, to conceptualize a Copilot-powered self-serve AI assistant for cloud onboarding.
Senior Content Designer
Cvent
Gurgaon
08.2021 - 09.2024
Own an end-to-end content design strategy for enterprise event tech products, resulting in a consistent voice, tone, and driving usability improvements to achieve System Usability Scale (SUS) scores above 80%.
Lead content standardization initiatives by building a central knowledge hub for the India content design team to document best practices, and drive adoption of design system guidelines to scale consistent voice and tone across 12 products.
Drive cross-functional alignment in agile squads across global teams, contributing to design systems and scalable content patterns through workshops, consults, office hours, and design crit sessions.
Ensure accurate and timely content translations with the localization team in over 19 languages.
Co-lead both moderated and unmoderated usability testing sessions with researchers to evaluate and refine content effectiveness.
Embed ARIA labels for accessibilityby working closely with the Developer and Accessibility teams for relevant content keys.
Advance the Carina Design System by contributing to the content design style guides, and creating microcopy patterns for design components.
Content Strategist
Carestack
Trivandrum
03.2021 - 07.2021
Lead content strategy for sales and product marketing, own the editorial calendar, and craft SME whitepapers.
Lead Writer
Benefitalign
Trivandrum, Kochi
01.2020 - 02.2021
Partner with design and product teams to shape UI microcopy for healthcare and insurance platforms, and align language with compliance standards and user needs.
Create release notes, in-product guidance, and supplemental reference content.
Senior Technical Writer
TAAL Tech
Bangalore
04.2018 - 10.2019
Author FAA-compliant EWIS-ICA documentation, and installation instructions for aerospace systems.
Ensure accuracy and regulatory alignment in technical publications for global aviation clients.
Content Marketer
Self-Employed
Dharamshala, Pune
06.2017 - 03.2018
Increase sales conversions, engage audiences, and define the brand voice for early-stage entrepreneurs.
Drive customer engagement and retention by delivering sales and marketing collateral, and blog articles.
Section Manager - Technical Writing and Forecast Analysis
John Deere
Pune
01.2012 - 05.2017
Lead quality initiatives and improvements through stakeholder feedback, and global guideline updates for technical manuals.
Reconcile service parts data in technical manuals with service parts inventory to optimize inventory costs by ₹30 crores.
Technical Author
Alten India
Bangalore
04.2010 - 10.2011
Author Illustrated Parts Catalogs (IPCs) for the Airbus A380 and lead internal quality reviews for authoring work orders.
Train and coach new recruits in technical documentation best practices.
Education
CBSE 10 -
Nava Nirman Senior Secondary School
Cochin, Kerala
CBSE 12 -
Seva Sadan senior secondary school
Palakkad, Kerala
B-Tech - Aeronautical Engineering
Nehru College of Aeronautics & Applied Sciences
Coimbatore, Tamil Nadu
Skills
Content Design
UX Writing
Technical Writing
Content Strategy
Copywriting
Design Thinking
Conversational Design
Storytelling
Stakeholder Management
AI for Content Design and UX
Figma
Adobe XD
XML Editors
DITA
AIDA Model
JIRA
Confluence
Phrase
Pendo
MS Office
Cloud Computing & AI
Enterprise SaaS
Event Tech
Healthcare Tech
Aerospace
Agritech & Off-Highway Equipment
Certification
Advanced Content Design - Content Design London (CDL)
2022 - Dept Award 2022, Cvent, India, for providing consistent value with content-led UX enhancements and pioneering content design at Cvent, India.
2016 - Dealer network satisfaction score at John Deere, for reducing customer back orders by 70% and the service delivery for emergency orders from 72 hours to 24 hours
2016 - Parts catalog match-up project at John Deere, for saving 30 crores on obsolete service parts inventory by implementing processes and initiatives for cross-functional engagement, with accurate documentation and data consistency.
2013 - IMANOVAS award, Query Resolution Module at John Deere, for reducing cross-departmental query backlogs by 35%, and creating a central knowledge repository to improve the KPI's for authoring efficiency by 23%
Languages
Malayalam
First Language
English
Proficient (C2)
C2
Hindi
Upper Intermediate (B2)
B2
References
References available upon request.
Timeline
Content Designer 2
Microsoft
09.2024 - 08.2025
Senior Content Designer
Cvent
08.2021 - 09.2024
Content Strategist
Carestack
03.2021 - 07.2021
Lead Writer
Benefitalign
01.2020 - 02.2021
Senior Technical Writer
TAAL Tech
04.2018 - 10.2019
Content Marketer
Self-Employed
06.2017 - 03.2018
Section Manager - Technical Writing and Forecast Analysis