Microsoft Office
Arun Pradosh
Master of Business Administration (MBA)
Kumarakom east po
Summary
Driven Area Sales Manager with 9+ years of experience in management capacity and a strong competitive sales drive, adaptability, and perseverance. Well-honed listening skills and a problem-solving attitude to uncover needs and overcome objections to close sales and achieve goals within multiple assigned territories. Successfully motivates and develops sales teams in results-driven and customer-focused environments with a positive attitude towards achievement. Experienced in handling both the South Kerala and Central Kerala markets. MBA in Finance and Marketing professional with expertise in identifying new markets, business opportunities, and converting them into sales.
Overview
9
9
years of professional experience
4
4
Languages
Work History
Sr. Area Sales Manager
Century Plyboards (India) Limited
3 2024 - Current
- Increased regional sales by developing and implementing strategic sales plans tailored to the local market.
- Implemented data-driven decision-making processes to identify sales trends and optimize performance.
- Reviewed historical sales data to identify areas of opportunity for upselling or cross-selling additional products or services.
- Established clear performance expectations for team members while offering support to help them achieve success.
- Developed strong relationships with key clients, resulting in long-term partnerships and repeat business.
- Conducted regular market analysis to stay ahead of competitors and exploit new opportunities for growth.
- Utilized CRM software effectively to track customer interactions, manage leads, monitor pipeline progression, and analyze overall performance metrics.
- Provide guidance, training, and support to ensure team members achieve their sales targets and professional development goals.
- Develop and implement sales strategies to meet and exceed the Annual Operating Plan.
- Monitor sales performance and adjust strategies as needed to ensure goals are met.
- Drive sales of focus products to ensure market penetration and revenue growth.
- Build and maintain strong relationships with architects and interior designers.
- Manage relationships with dealers and distributors to ensure optimal product availability and customer satisfaction.
- Monitor distributor performance and provide support to improve sales effectiveness.
- Organize and coordinate shop meets to promote Century Ply products and gather feedback from dealers and customers.
- Ensure effective communication of product features, benefits, and new launches during these meets.
Sr. Area sales manager
Hindware
07.2022 - 03.2024
- Increased regional sales by developing and implementing strategic sales plans tailored to the local market.
- Implemented data-driven decision-making processes to identify sales trends and optimize performance.
- Led and managed a team of sales representatives, providing guidance, training, and support to achieve sales targets and professional development goals.
- Oversaw relationships with distributors to ensure optimal product availability and customer satisfaction.
- Monitored distributor performance and provided necessary support to enhance sales effectiveness.
- Managed relationships with dealers to ensure effective product distribution and sales growth.
- Conducted regular meetings and reviews to address any issues and support dealer operations.
- Developed and implemented sales strategies to meet and exceed volume and value targets.
- Continuously monitored sales performance and adjusted strategies to ensure goals were met.
- Ensured timely payment collections from distributors and dealers.
- Maintained accurate records of payments and followed up on outstanding payments to minimize financial discrepancies.
- Planned and executed marketing and sales promotion activities to increase brand awareness and drive sales.
- Collaborated with the marketing team to create promotional materials and campaigns tailored to target markets.
Assistant Manager
Prism Johnson limited (H & R Johnson (India) Division)
09.2019 - 07.2022
- Supervised day-to-day operations to meet performance, quality and service expectations.
- Improved customer satisfaction by addressing and resolving complaints promptly.
- Promoted teamwork within the workplace by encouraging collaboration among staff members on various projectstasks.
- Mentored junior staff members in their professional development by offering guidance/support in their assigned roles.
- Completed regular inventory counts to verify stock levels, address discrepancies, and forecast future needs.
- Identified and appointed new dealers to expand the distribution network and increase market penetration.
- Developed and executed a comprehensive sales plan focusing on all key business areas to achieve sales targets and drive business growth.
- Established a robust network to generate regular leads, ensuring a steady pipeline of potential customers and business opportunities.
- Identified and explored new areas for business development, converting opportunities into sales and expanding the company's market presence.
- Created and implemented strategies to generate demand for products, ensuring consistent sales performance and market activity.
- Prepared project quotations, negotiated terms with clients, and closed sales to secure business deals.
- Ensured timely payment collections, maintaining accurate records and following up on outstanding payments to minimize financial discrepancies.
Territory manager
Hindware
07.2017 - 09.2019
- Developed strong relationships with key decision-makers, fostering trust and loyalty in the assigned territory.
- Improved customer satisfaction and retention through frequent visits, timely response to inquiries, and effective problem resolution.
- Optimized sales pipeline management through diligent follow-ups on leads, resulting in higher conversion rates across the territory.
- Worked closely with regional distributors to ensure optimal inventory levels were maintained consistently throughout the year – avoiding stockouts or overstock situations.
- Managed key dealers in the assigned territory, providing support and guidance to drive sales performance and achieve targets.
- Achieved targeted sales volume and ensured timely payment collection within the territory.
- Supported dealers in reaching their monthly sales targets and availing promotional schemes by organizing and conducting promotional activities.
- Planned monthly sales and collection targets for each dealer, regularly reporting progress and updates to state heads.
- Ensured active participation of all dealers in monthly sales schemes to maximize their sales potential and benefits.
- Conducted various marketing activities to promote Hindware products and increase brand visibility in the market.
Sales Officer
Sheenlac Paints Ltd
05.2015 - 07.2017
- Enhanced customer satisfaction with timely follow-ups and personalized service.
- Responded to customer needs by answering questions and providing detailed information about products such as thinners,wood polishes, enamel & emulsion paints
- Responsible for achieving the targeted sales and volume within the assigned territory.
- Ensured regular distribution of key products across all counters in the assigned territory, maintaining consistent product availability.
- Nurtured existing dealers to increase market share, providing support and strategies to enhance their sales performance.
- Expanded the sales channel and built a pipeline of prospects to achieve sustainable business growth consistently.
- Built brand awareness through various demand generation activities, enhancing the visibility and reputation of Sheenlac Paints.
- Successfully implemented sales promotions and schemes initiated by the Head Office in the respective territory, ensuring dealer participation and engagement.
- Reported on competitor activities in a timely manner, providing insights and recommendations to maintain a competitive edge.
Education
MBA - Finance
DC School of Management And Technology
Kottayam, India 04.2001 -
Bachelor of Commerce - Finance
P G R M S N College
Kottayam, India 04.2001 -
HSE -
S K M H S S
Kottayam, India 04.2001 -
SSLC - SSLC
S K M H S S
Kottayam, India 04.2001 -
Skills
Sales Strategy Execution
Honours and awards
- Hindware All India Best Performer Award (2017-18)
Recognized as the top performer across India, resulting in an all-expenses-paid trip to Australia.
- Best Product Placement Award (2021-22)
Awarded by Prism Johnson Ltd. for exceptional product placement and strategic market execution.
Personal Information
- Father's Name: P K Pradosh Kumar
- Mother's Name: Malamma
- Marital status : Married
- spouse name : Anagha RAveendran
- Date of Birth: 09/23/91
- Gender: Male
- Nationality: Indian
References
Mr. Shivkumar, State head- Prism Johnson marbonite, 9946555312
Disclaimer
I hereby declare that the above given information are true and to the best of my knowledge and belief.
Software
Tally ERP
SAP
Social media Marketing
Digital Marketing
Data Analytics
Timeline
Sr. Area sales manager
Hindware
07.2022 - 03.2024
Assistant Manager
Prism Johnson limited (H & R Johnson (India) Division)
09.2019 - 07.2022
Territory manager
Hindware
07.2017 - 09.2019
Sales Officer
Sheenlac Paints Ltd
05.2015 - 07.2017
MBA - Finance
DC School of Management And Technology
04.2001 -
Bachelor of Commerce - Finance
P G R M S N College
04.2001 -
HSE -
S K M H S S
04.2001 -
SSLC - SSLC
S K M H S S
04.2001 -
Sr. Area Sales Manager
Century Plyboards (India) Limited
3 2024 - Current
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