Arup Kumar
Guwahati
Summary
Cluster Manager with extensive experience at Reliance Retail Ltd, focusing on sales management and strategic planning. Proven track record of driving regional sales growth and improving customer experience. Strong skills in market analysis and team leadership, consistently achieving top and bottom-line targets. Successful in fostering collaboration and executing innovative marketing strategies.
Overview
19
19
years of professional experience
Work History
Cluster Manager
Reliance Retail Ltd
Guwahati
03.2013 - Current
- Responsible for driving sales for the Region (achieving the sales budget), customer experience, assortment, managing inventory, dispensing of quality standards, local marketing activities ,motivation and retention of store personnel, adherence to company norms/SOPs and overall profitability of the assigned cluster of stores in North Eastern Region (Assam, Meghalaya, Tripura, Mizoram, Imphal, Nagaland, Arunachal Pradesh)
- Responsible for managing the retail operations of the cluster and ensure smooth execution, adherence to all SOPs and cluster performance.
- Directing a team of Store Operation (Managers, Deputy Managers, Assistant Managers, Team Leaders and Associates along with Entire Support Functions (ResQ Service, DBL, L&D & Marketing ) and ensuring the achievement of TOPLINE & BOTTOMLINE by delivering Excellent Customer Experience in Stores across .
- Analyzing market trend, monitoring competitor activity and developing appropriate business strategies
- Coordinating marketing team with Distribution Centre for timely supply of materials, inspecting the supplied materials and following up with vendors for replacement of inferior items
- Maintaining all inventory data, billing data in SAP, Compiling MIS reports on Supplies received, Items sold, Revenue generated, Staff turnover etc. and sending it to the Zonal Office and Head Office.
- Playing a vital role in terms of Achieving top line & Bottom line Of Stores.
- Developing marketing strategies and planning many promotional offers, in consultation with the marketing team.
- Implementing visual merchandising activities and in store promotional campaigns for new releases and special offers to increase brand visibility
- Deputed In Mumbai from 2013 to 2016.
Retail Operation Manager
FUTURE VALUE RETAIL LTD
Guwahati
03.2009 - 03.2013
- Responsible for the Entire Business along with Administration Of BIG-BAZAAR , Guwahati.
- Directing a team of Business Associates and ensuring the achievement of their targets by assistant manager, imparting product knowledge and training them on sales and customer service.
- Maintaining all inventory data, billing data in SAP, Compiling MIS reports on Supplies received, Items sold, Revenue generated, Staff turnover etc. and sending it to the Zonal Office and Head Office.
- Playing a vital role in terms of Achieving topline & Bottom line Of Stores.
- Analyzing market trend, monitoring competitor activity and developing appropriate business strategies
- Coordinating marketing team with suppliers for timely supply of materials, inspecting the supplied materials and following up with vendors for replacement of inferior items
- Implementing visual merchandising activities and in store promotional campaigns for new releases an d special offers to increase brand visibility
- Developing marketing strategies and planning many promotional offers, in consultation with the marketing team.
Area Sales Manager
Videocon Industries Ltd
Guwahati
11.2007 - 03.2009
- Responsible for the sales of CTV & Appliances in Three States (Assam,Meghalaya & Arunachal Pradesh) & reported to BOH.
- Analyzing market trend, monitoring competitor activity and developing appropriate business strategies
- Developing marketing strategies and planning many promotional offers, in consultation with the marketing team
- Responsible for the balancing relationship with all the Channel Partners(Distributors,Dealers & Sub-Dealer)
- Responsible for the primary sales as well as the secondary movement of Distributors & Dealers.
Sales Officer
LG ELECTRONICS INDIA PVT.LTD
Guwahati
07.2006 - 10.2007
- Responsible for the sales of CTV & Appliances in Three States (Assam, Meghalaya & Arunachal Pradesh) & reported to Assistant Manager.
- Responsible for the primary sales as well as the secondary movement of Distributors through dealers & sub-Dealers.
- Developing marketing strategies and planning many promotional offers, in consultation with the marketing team
- Responsible for the balancing relationship with all the Channel Partners(Distributors,Dealers & Sub-Dealer)
Education
MBA - MARKETING MANAGEMENT
01.2009
Bachelor Of Arts - Political Science
01.2006
Skills
- Customer experience
- Market analysis
- Data analysis
- Team leadership
- Sales management
- Inventory management
- Visual merchandising
- Retail operations
- Supply chain coordination
- Strategic planning
- Operations management
- Business analysis and reporting
- Goal setting
- Organizational skills
- Teamwork and collaboration
- Marketing management
- Business intelligence
- Decision-making
References
REFERENCES ARE AVAILABLE UPON REQUEST.
Accomplishments
- Achieved the prestigious Youngest Professional of the Year, 2024 in North East
- Achieved the prestigious CEO Club Award in Reliance Retail Ltd.
Languages
English, Hindi, Bangali, Assamese
PERSONAL DETAILS
- Father’s Name : Mr. Jagat Kumar
- Mother’s Name : Mrs. Renu Kumar
- Date of Birth : 30th Nov,1985
- Gender : Male
- Marital Status : Married
- Language Known : English, Hindi, Bangali,Assamese,Nepali
Affiliations
Doctorate in International Business (Pursuing)
Languages
Hindi
First Language
English
Advanced (C1)
C1
Bengali
Elementary (A2)
A2
Nepali
Beginner
A1
References
References available upon request.
Timeline
Cluster Manager - Reliance Retail Ltd
03.2013 - Current
Retail Operation Manager - FUTURE VALUE RETAIL LTD
03.2009 - 03.2013
Area Sales Manager - Videocon Industries Ltd
11.2007 - 03.2009
Sales Officer - LG ELECTRONICS INDIA PVT.LTD
07.2006 - 10.2007
Indian School Of Business Management - MBA, MARKETING MANAGEMENT
Gauhati University - Bachelor Of Arts, Political Science
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