Summary
Overview
Work History
Education
Skills
Certification
Timeline
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Arya Datta

Arya Datta

Summary

As a dynamic business manager, problem-solver & a growth hustler, I am adept in crafting robust business growth strategies, conducting market research, optimizing processes, and driving revenue through data-driven analysis. With a strong track record in owning and managing business verticals, I am eager to apply my expertise in a dynamic environment . My commitment to results, passion for driving business growth, and analytical mindset position me as a valuable asset

Overview

2
2
years of professional experience
1
1
Certification

Work History

Associate Business Manager-Founder's Office

Testbook.com
06.2022 - 11.2023
  • Managed Offline Business vertical, achieving a 4x revenue growth via strategic planning, data-driven analysis, process implementation, cross-team leadership & operations management.
  • Spearheaded efforts to reverse fortunes of offline business vertical,turning it from a challenging -124% loss in 2022 into profitable 21% margin by Oct 2023
  • Developed & managed high performing processes to ensure high business productivity.
  • Cross coordinated with marketing teams to generate an average of 15,000 leads monthly, through offline (events/field/tie-ups) and online channels.
  • As owner of the category, formulated & executed effective pricing strategies, offers, & cashback programs to drive sales & enhance customer loyalty.
  • Designed data queries & dashboards to provide visibility to all stakeholders. Translated complex datasets into actionable insights, enabling informed decision-making ,contributing to a more agile & data-driven business

Co-Founder & Head of Operations

DGThrill
08.2021 - 02.2022
  • Co-founded and led DGThrill, a dynamic digital marketing agency specializing in providing comprehensive marketing solutions to small-scale B2C companies.
  • Managed diverse clients from a variety of sectors, ensuring tailored strategies in Social Media Marketing, Content Marketing, Email Marketing, SEO and Web services.
  • As Operations Head, orchestrated end-to-end client management, overseeing onboarding, project execution, and maintaining a client-centric approach.
  • Led project changes, billing, and quality control, ensuring a seamless customer journey and exceeding client expectations consistently.

Education

B.Tech - ECE

IIT Dhanbad
Jharkhand, India
05.2022

High School - Science

The Scottish Church Collegiate School
Kolkata, India
04.2017

Skills

  • Strategic Planning
  • Market Research
  • Operations Management
  • Category Management
  • Project Management
  • Data Analysis
  • SQL
  • Tableau
  • Cross-functional Collaboration
  • Business Process Improvement
  • Quality Assurance
  • Microsoft Office
  • Analytical thinking
  • Problem-solving
  • Stakeholder Management

Certification

  • Mastering Data Analysis in Excel- Duke University
  • Analyzing Data with SQL- Cloudera

Timeline

Associate Business Manager-Founder's Office

Testbook.com
06.2022 - 11.2023

Co-Founder & Head of Operations

DGThrill
08.2021 - 02.2022

B.Tech - ECE

IIT Dhanbad

High School - Science

The Scottish Church Collegiate School

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Arya Datta