Summary
Overview
Work History
Education
Skills
Interests
Timeline
AssistantManager
Arya Kapoor

Arya Kapoor

Personal Branding Coach & SMM Strategist
Delhi

Summary

Detail-oriented Content Creator with extensive knowledge of digital world. Committed to unique and aesthetically pleasing content with a thirst for adapting to changing markets. Well balanced at keeping up with fast-paced work-life.

Overview

1
1
year of professional experience
5
5
years of post-secondary education
6
6
Languages

Work History

PR Manager

Lush Makeovers
New Delhi
06.2022 - Current
  • Defined and achieved project and overall organizational vision, strategies and tactics.
  • Researched, negotiated, implemented and tracked advertising and public relations activities.
  • Collaborated with media to encourage company and product coverage and promote brand mission and values.
  • Conducted market and public opinion research related to company's reputation and positioning among key stakeholder audiences.
  • Managed internal, external and crisis communications.
  • Coordinated and managed sponsorships and sponsorship activation.
  • Produced and distributed internal and external communications.
  • Designed and implemented strategic business plan objectives.
  • Collaborated with production team to coordinate advertisements and promotions.
  • Aligned projects and daily activities with company vision, strategies and tactics.
  • Supervised and monitored media purchasing from media outlets.

Creative Content Writer

Whiz Adverts
Delhi
04.2022 - 05.2022
  • Utilized exceptional writing, editing and proofreading skills to produce engaging and error-free content.
  • Conducted interviews with subject matter experts to generate topics.
  • Provided writing support in fast-paced environment for variety of public-facing materials.
  • Repurposed and optimized existing content for use in different mediums.
  • Edited and proofread content to confirm proper grammar, quality and consistency with AP style.
  • Wrote and edited high-quality content and visually impactful programs under deadline pressure with exciting, captivating and authentic approach.
  • Worked with copyediting and development editors to enhance development and presentation of each piece.
  • Worked on seo to improve ranking of the blogs for clients
  • Created enticing copy for social media creatives as well as captions
  • Worked on product descriptions for reputed firms

Social Media Manager

BodyReapers
New York City
02.2022 - 05.2022
  • Analyzed and reported social media and online marketing campaign results.
  • Developed marketing content such as blogs, promotional materials and advertisements for social media.
  • Curated and segmented editorial content to increase engagement and channel growth.
  • Conducted research to determine current benchmark trends and audience preferences.
  • Managed team to generate original content and moderate online community members.
  • Promoted successful outcome of web development strategy by aligning consistent brand messaging and visual designs across digital outlets.
  • Monitored online presence of company's brand to engage with users and strengthen customer relationships.
  • Analyzed marketing plan and social media strategies to identify strategic weaknesses and make recommendations for improvements.

Coach

Tooth Fairy Hannah
Kent
02.2022 - 04.2022
  • Assessed client's personal and financial picture and determined action plan to support start-up, recovery and expansion of business.
  • Fostered positive, proactive and professional relationships to achieve short- and long-term business goals.
  • Coordinated business and financial health reviews to discuss business performance and new opportunities and provide benchmarking data and insights.
  • Identified workflow inefficiencies to formulate and implement operational improvements at network level.
  • Taught various things about content creation, content management and social media management to client

Senior Coordinator and HOD

Talent Hub
Delhi
10.2019 - 12.2019
  • Tracked records, filed documents and maintained communication between clients to manage office activities.
  • Gathered and organized materials to support operations.
  • Utilized proactive communication abilities to resolve employment-related disputes.
  • Prepared agendas and took notes at meetings to archive proceedings.
  • Evaluated operational practices and identified improvement opportunities to develop revisions for systems and procedures.
  • Managed company schedule to coordinate calendar and arrange travel.
  • Set priorities and problem-solved workflow issues to maintain rapport with customers and managers.
  • Received and responded to customer requests via letters, emails, telephone calls and in-person interactions.
  • Participated in workshops and in-service meetings to enhance personal growth and professional development.
  • Organized spaces, materials and catering support for internal and client-focused meetings.
  • Organized meetings for executives and coordinated availability of conference rooms for participants.

Content Writer

The Radical
Delhi
09.2019 - 12.2019
  • Utilized exceptional writing, editing and proofreading skills to produce engaging and error-free content.
  • Provided writing support in fast-paced environment for variety of public-facing materials.
  • Worked on news articles to provide updated information
  • Wrote and edited high-quality content and visually impactful programs under deadline pressure with exciting, captivating and authentic approach.
  • Edited and proofread content to confirm proper grammar, quality and consistency with AP style.

Education

MBA -

BIMTECH
Noida
02.2022 - Current

Diploma - Teaching English As A Foreign Language

Asian College of Teachers
India & Thailand
05.2021 - 12.2021

Bachelor of Arts - English Literature

University of Delhi
New Delhi
08.2018 - 07.2021

Senior Secondary Education - Science

MDH International School
04.2016 - 03.2018

Skills

Proofreading & Editing

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Interests

Reading

Writing

Art & Culture

Timeline

PR Manager

Lush Makeovers
06.2022 - Current

Creative Content Writer

Whiz Adverts
04.2022 - 05.2022

Social Media Manager

BodyReapers
02.2022 - 05.2022

Coach

Tooth Fairy Hannah
02.2022 - 04.2022

MBA -

BIMTECH
02.2022 - Current

Diploma - Teaching English As A Foreign Language

Asian College of Teachers
05.2021 - 12.2021

Senior Coordinator and HOD

Talent Hub
10.2019 - 12.2019

Content Writer

The Radical
09.2019 - 12.2019

Bachelor of Arts - English Literature

University of Delhi
08.2018 - 07.2021

Senior Secondary Education - Science

MDH International School
04.2016 - 03.2018

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Arya KapoorPersonal Branding Coach & SMM Strategist