Ashima Sharma
Shimla
Summary
Results-driven Affiliate Marketer with 9 years of experience in developing and executing strategic affiliate marketing campaigns in various fields like I-Gaming,Forex,Entertainment ,Educational Etc. Proven expertise in leveraging data-driven insights to optimize performance and drive revenue growth. Skilled in managing affiliate networks, crafting compelling content, and building strong relationships with partners. Adept at using analytics tools to monitor key metrics, identify opportunities for improvement, and implement strategies that enhance ROI. Committed to staying current with industry trends and emerging technologies to deliver innovative solutions and achieve marketing objectives.
Overview
7
7
years of professional experience
Work History
Co-Founder
Tadsmedia Pvt Ltd
Zirakpur
01.2021 - 10.2023
- Strategic Vision: Define and execute the overall strategic vision and business model for the affiliate marketing company to drive growth and profitability.
- Leadership: Provide strong leadership to guide the company's direction, inspire the team, and foster a positive corporate culture.
- Business Development: Identify and pursue new business opportunities, partnerships, and markets to expand the company's reach and revenue.
- Operational Oversight: Oversee the day-to-day operations of the company, ensuring efficient processes, effective resource allocation, and high performance.
- Financial Management: Manage the company's financial health, including budgeting, forecasting, and financial reporting to ensure profitability and sustainability.
- Affiliate Network Management: Develop and maintain relationships with key affiliates, ensuring the affiliate program is competitive, effective, and aligned with business goals.
- Marketing Strategy: Oversee the development and execution of marketing strategies to enhance brand visibility, attract affiliates, and drive traffic and conversions.
- Innovation: Drive innovation in affiliate marketing practices, leveraging emerging technologies and industry trends to maintain a competitive edge.
- Team Building: Recruit, develop, and retain top talent, building a skilled and motivated team to support the company's growth and objectives.
- Stakeholder Communication: Communicate effectively with stakeholders, including investors, board members, and partners, providing updates on company performance and strategic initiatives.
- Compliance and Governance: Ensure the company adheres to industry regulations, legal requirements, and ethical standards in all business practices.
- Risk Management: Identify potential risks to the business and develop strategies to mitigate those risks, ensuring the company's long-term stability and success.
Mobile Head
Icubeswire Technologies
GURGAON SOHNA ROAD
12.2018 - 10.2020
- Develop and Execute Strategy
- Affiliate Recruitment
- Relationship Management
- Performance Analysis
- Campaign Optimization
- Budget Management
- Compliance and Quality Assurance
- Collaboration with Teams
- Reporting and Insights
- Innovation and Trends
- Team Management
Manager-Performance Mobile
SilverPush
Gurugram
01.2018 - 01.2019
- Affiliate Recruitment
- Relationship Management
- Campaign Management
- Performance Monitoring
- Optimization
- Reporting
- Compliance
- Support and Training to Affiliates
- Collaboration with Internal Team and Affiliates
- Market Research
Business Development Manager
Billy Mobile
Barcelona
04.2017 - 01.2018
- Strategic Planning: Develop and implement business development strategies to drive growth and achieve organizational goals.
- Lead Generation: Identify and pursue new business opportunities, including potential clients, markets, and partnerships.
- Relationship Building: Establish and nurture strong relationships with key stakeholders, clients, and partners to foster long-term business collaborations.
- Negotiation and Closing: Negotiate contracts, terms, and agreements to secure new business deals and partnerships, ensuring mutually beneficial outcomes.
- Market Research: Conduct market research and competitive analysis to identify trends, opportunities, and potential challenges in the industry.
- Sales Strategy: Collaborate with sales teams to create and execute effective sales strategies, pipelines, and lead generation tactics.
- Proposal Development: Prepare and present proposals, pitches, and presentations to potential clients and partners to drive business growth.
- Collaboration: Work closely with internal teams, including marketing, product development, and customer service, to align business development efforts with overall company objectives.
Education
Master - Business Administration
Himachal Pradesh University Business School
Shimla, HP2015
B.A - Economic Honors
D.A.V. College Chandigarh
2013
High School -
Sacred Heart Convent Tara Hall School
Shimla2010
Skills
- Business Development
- Client Servicing
- Sales
- Delivery
- Excellent verbal and communication skills
- Good team player with positive attitude
- Strong relationship and partnership skills
- Solid knowledge on internet marketing and techniques
- Quick learner
- Social Media Management
- Campaign Tracking
- Market Analysis
- Communications Management
Affiliations
- Member Of the Dramatics club in the college.
- Star Performer Award received in the month Of September-2018.
- Secured 1st rank in English in school in 10+2 CBSE board examination with 95 marks.
- Co-founder of IMPULSE EVENTS that consist of like-minded students who wanted to bring change in the society by Organizing varies concerts and events.
- Volunteer Writer with Himachal Watcher, a non-profit online portal that focuses on public issues with the Govt. of HP ensuring their fruitful resolution.
Timeline
Co-Founder
Tadsmedia Pvt Ltd
01.2021 - 10.2023
Mobile Head
Icubeswire Technologies
12.2018 - 10.2020
Manager-Performance Mobile
SilverPush
01.2018 - 01.2019
Business Development Manager
Billy Mobile
04.2017 - 01.2018
Master - Business Administration
Himachal Pradesh University Business School
B.A - Economic Honors
D.A.V. College Chandigarh
High School -
Sacred Heart Convent Tara Hall School
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