Ashirbad Panda
Bengaluru
Summary
Creative Design Leader with 9+ years of experience in advertising, branding, and digital design across leading agencies and startups. Proven track record of building visual identities, leading 360° campaigns, and scaling creative operations for high-growth brands. Skilled in mentoring teams, streamlining processes, and delivering high-performing ad creatives with record turnaround times. Experienced in working with marquee clients and consistently driving impactful design solutions that blend creativity with measurable business outcomes.
Overview
9
9
years of professional experience
Work History
Art Group Head
Scaler by interviewbit
Bengaluru
06.2021 - Current
- Spearheaded the visual identity of Scaler and its sub-brands, ensuring consistency across all touchpoints.
- Oversaw quality control of all design deliverables, maintaining high creative standards.
- Worked on all major brand campaigns end-to-end, from concept to production.
- Directed the 360° branding project for Scaler School of Business
- Responsible for all internal design communication.
- Led creative strategy for performance ads, achieving some of the lowest CPLs in the segment while boosting overall ad performance.
- Mentored and managed a team of 18 designers and video editors, driving skill development, collaboration, and output quality.
- Established streamlined approval processes, achieving record-breaking turnaround times of 1.5 days for campaign delivery.
- Built scalable systems for creative production and delivery, enabling over 4,000 ad adaptations per month without compromising quality.
Art Director
Mullenlowe Lintas
Bengaluru
02.2020 - 06.2021
- Collaborated and executed integrated campaigns across print, digital, and film for leading Indian brands with copywriters, strategy, and account teams.
- Designed high-impact ATL & BTL campaigns, ensuring strong brand recall and engagement.
- Directed production for photo and video shoots, ensuring quality alignment with brand guidelines.
- Delivered brand communication design solutions tailored to youth, retail, and financial sectors.
- Key Clients: Tata Tea Beverages India, Tata Cha Retail, Karur Vysya Bank (KVB), Fastrack Accessories, Bhima Jewellers, MyGate.
Art Director
Red Lemur
Bengaluru
04.2019 - 02.2020
- Directed creative teams to develop innovative advertising campaigns for diverse clients.
- Collaborated with copywriters to ensure cohesive messaging and brand alignment.
- Oversaw project timelines, ensuring timely delivery of high-quality design work.
- Mentored junior designers, fostering skill development and creative growth.
- Presented concepts to clients, articulating design rationale and strategic vision.
- Utilized design software to create visually compelling graphics and layouts.
- Directed photo shoots, managed video production crews, and oversaw post-production editing.
- Key Clients based out of Middle East - Huawei Events, Das Holdings, Dusithani, Canon middle east
Senior Visual Designer
Trell
Bengaluru
03.2018 - 04.2019
- Led design projects to create engaging user experiences for digital platforms.
- Collaborated with cross-functional teams to ensure design alignment with brand strategy.
- Presented design concepts to stakeholders, incorporating feedback into final deliverables.
- Stayed updated on design trends, integrating new ideas into creative solutions.
- Provided feedback on design elements for website redesigns and marketing campaigns.
- Utilized Adobe Creative Suite to produce high-quality visuals.
Graphic Designer
Daily Hunt
Bengaluru
01.2017 - 03.2018
- Developed layouts for print and online publications to enhance user engagement.
- Created mockups and prototypes to present design concepts clearly.
- Developed graphics, logos and layouts for product illustrations, company logos, and websites.
- Edited photographs for use in digital media platforms including web banners and social media posts.
- Contributed ideas to brainstorming sessions regarding new products or features.
- Maintained a digital asset library, organizing graphics, photos, and artwork for easy access.
Education
Pg Diploma in Multimedia Technologies - Digital Communications And Multimedia
Image College of Animation And Technologies
Bengaluru02-2017
Bachelor in Commerce - Marketing
FM University
Balasore04-2016
Skills
- Visual identity
- Quality control
- Creative strategy
- Brand campaigns
- Adobe Creative Suite
- Integrated campaigns
- Art direction
- Trend analysis
- Workflow optimization
- Problem solving
- Design thinking approach
- Cross-functional collaboration
Languages
English
First Language
Hindi
Advanced (C1)
C1
Open to Work Locations
- Bengaluru
- Delhi
- Gurugram
- Hyderabad
- Mumbai
Timeline
Art Group Head
Scaler by interviewbit
06.2021 - Current
Art Director
Mullenlowe Lintas
02.2020 - 06.2021
Art Director
Red Lemur
04.2019 - 02.2020
Senior Visual Designer
Trell
03.2018 - 04.2019
Graphic Designer
Daily Hunt
01.2017 - 03.2018
Pg Diploma in Multimedia Technologies - Digital Communications And Multimedia
Image College of Animation And Technologies
Bachelor in Commerce - Marketing
FM University
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