Proven leader in buying and merchandising, excelling in vendor relations and revenue management. At Aditya Birla Fashion and Retail Pvt Ltd, I spearheaded operations for 25 brands, significantly enhancing market competitiveness and achieving an 80cr revenue milestone. Recognized for strategic promotional planning and analytical prowess, I consistently drive business growth and operational excellence.
Business Management -: for 20 MBO’s (80cr revenue)
Categories: Watches, Fragrances, Sunglasses, and Leather Accessories.
Efficiently handled 25 brands, overseeing operations with 8 domestic partners and International Accessories business.
Conducted regular market visits to analyze competition's product offerings, price points, and promotions.
Got awarded with certificate of excellence in Fast Starter Category across ABFRL verticals.
Managed operations for 55 EBOs and 101 SIS locations, generating revenue of 110-120 crore.
Analyzed sales, discounts, and category-wise business share for 470 stores generating approximately 1,100-1,200 crore in revenue across 2 formats.
Directed business growth, inventory, and profitability for Swatch group and LVMH brands, and handling business of 180 crore.
Longines, Rado, Tissot, Hublot, Breitling, Tag Heuer.
Got awarded with Star performer of the year 2017-18 for independent decision making & Innovation.
Got Promoted as Senior Manager in the year 2019-20 for increasing business growth.
Developed buying plans for men's, ladies', and kids' sections across 270 locations.
Coordinated business activities worth 18.25 crore in the heavy stitching domain.
Awarded the Fastest SPL Award worldwide by Decathlon for significantly cutting model lead times.
Handled the supply chain of five suppliers, 10 crore of business with European buyers (Esprit, Mexx, and Allen Solly).
➢ Re-engineering (Shop Floor) – Reduced lead time by cutting down operations
increasing productivity by 40%.
➢ Automated Packing System – Developed a prototype to enhance efficiency with minimal cost investment