ASHISH PARMAR
Hamirpur
Summary
DEDICATED RETAIL STORE MANAGER WITH 5 YEARS OF PROGRESSIVE EXPERIENCE AT PUMA, ADVANCING FROM SALES ASSOCIATE TO STORE MANAGER. EXPERTISE IN VISUAL MERCHANDISING, SALES OPERATIONS, AND TEAM LEADERSHIP, WITH A PROVEN TRACK RECORD OF DRIVING REVENUE, MANAGING FLAGSHIP STORES, AND EXECUTING GLOBAL BRAND GUIDELINES.
Overview
5
5
years of professional experience
Work History
STORE MANAGER
PUMA
Ludhiana
01.2024 - Current
- Overseeing daily team operations, ensuring smooth execution across customer service, inventory management, and Visual Merchandising (VM).
- Leading the implementation of seasonal campaigns and ensuring alignment with global VM guidelines.
- Maintaining optimal stock levels and driving inventory accuracy through consistent process management.
- 0% shrinkage maintained over the past two years.
- Successfully mentored and guided two team members who were promoted to higher role.
- Achieved CTL target (twice in a row).
STORE SUPERVISOR & VM CHAMP
PUMA
Chandigarh
01.2023 - 12.2023
- Supervised store operations and supported the store manager.
- Educated and trained staff to equip with knowledge about products, customer service and store policies.
- Maintained high standards of store appearance by enforcing cleanliness guidelines, organizing merchandise displays, and scheduling routine maintenance tasks.
- Supervised daily operations by directing customer service, inventory and sales operations.
- Conducted inventory analysis to determine optimal stock levels.
- Kept documentation and records accurate and up-to-date with latest data to prevent errors in processing or delivery.
SALES ASSOCIATE & VM CHAMP
PUMA
Chandigarh
01.2021 - 12.2022
- Delivered strong sales performance and customer service.
- Recognized as VM Champ for both Elante and Sector 17 stores.
- Designed and executed displays aligned with Puma standards.
- Achieved monthly sales targets consistently by implementing effective sales strategies and maintaining a high level of product knowledge.
- Engaged with customers to effectively build rapport and lasting relationships.
- Built relationships with customers to encourage repeat business.
- Youngest Puma Store Manager at 23 years.
- Rapid career progression: Sales Associate → Supervisor → Store Manager.
- Drove ₹1 Cr+ CR sales in one financial year.
- Winner of CAT of the Quarter at Mall Road (first-ever in 4 years of store operation).
Education
MBA - SALES & MARKETING
CHITKARA UNIVERSITY
RAJPURA, PUNJAB07.2022
B.VOC -
07.2019
Skills
- CUSTOMER SERVICE MANAGEMENT
- EMPLOYEE TRAINING
- STORE MERCHANDISING
- TEAM DEVELOPMENT
- OPERATIONS MANAGEMENT
- INVENTORY MANAGEMENT
Accomplishments
- Youngest Puma Store Manager at 23 years.
- Rapid career progression: Sales Associate → Supervisor → Store Manager.
- Drove ₹1 Cr+ CR sales in one financial year.
- Winner of CAT of the Quarter at Mall Road (first-ever in 4 years of store operation).
Timeline
STORE MANAGER
PUMA
01.2024 - Current
STORE SUPERVISOR & VM CHAMP
PUMA
01.2023 - 12.2023
SALES ASSOCIATE & VM CHAMP
PUMA
01.2021 - 12.2022
MBA - SALES & MARKETING
CHITKARA UNIVERSITY