Innovative and results-driven Social Media & Content Creator Strategist with a strong foundation as a Lead FX Artist, bringing over 12 years of experience crafting compelling visual narratives across digital, film, and broadcast platforms. Proven ability to lead multidisciplinary creative teams, develop engaging content strategies, and execute high-impact campaigns across social media, streaming, and commercial channels. Expertise in blending storytelling with cutting-edge VFX, CGI, and motion graphics to captivate audiences and elevate brand presence. Proficient in Photoshop, After Effects, Nuke, Maya, Houdini, Real Flow, and Unreal Engine, with a deep understanding of simulation and post-production workflows. Known for creative vision, strategic thinking, and a collaborative spirit that bridges the gap between artistic innovation and business goals.
As a Visual Effects (VFX) Lead, I have the privilege of leading and mentoring a talented team of 19 VFX artists in the creation of stunning visual effects for both movies and TV shows. My role is to ensure the seamless execution of complex VFX projects by combining my creative and technical expertise with strong leadership skills. I work closely with the show producer to prepare detailed schedules and mandays, making sure that every project is delivered smoothly and on time.
I use a variety of industry-standard software, including Photoshop, After Effects, Nuke, Maya, Houdini, Gaffer, and Unreal Engine, to ensure the visual effects are of the highest quality. Beyond production, I maintain frequent communication across departments to resolve any issues related to VFX, ensuring smooth integration with other creative elements of the project.
A key part of my job is motivating and guiding my team, ensuring that they consistently give their best throughout the production process. I lead by example, fostering an environment of collaboration and creativity. Additionally, I regularly participate in client calls to address any queries, clarify doubts, and provide updates on our progress, ensuring client satisfaction and alignment with project expectations.
In this role, my focus is on both the technical execution and the leadership required to manage a high-performing team, making sure our work exceeds expectations and contributes to the overall success of the production.
Projects:
• Bad Guys TV Series will be aired on netflix March 2025
• Kapih Game Cinematic
About My Role:
As a Visual Effects Artist with experience in creating stunning visuals for both movies and TV shows, I specialize in bringing creative concepts to life using industry-leading software. Over the past 4 years, I've served as a second-line lead, overseeing key aspects of the VFX process while collaborating closely with a talented team to ensure the highest quality visual effects.
I utilize tools such as Photoshop, After Effects, Nuke, Maya, Houdini, and Real Flow to create intricate computer-generated effects and simulations. From designing mock-ups to fixing animation problems, I am responsible for refining every detail to ensure flawless final visuals. My role also includes working with the motion capture department to collect and apply data for specific characters, ensuring accurate representation of movement and emotion.
In addition to applying technical expertise, I conduct thorough research to ensure that the animations, movements, and events I create align with real-world physics and behaviors. This research allows me to develop realistic simulations, whether it's smoke, debris, magical dust, or explosions, all while ensuring that the effects match the emotional depth and movement of the characters.
Ultimately, my role is to blend creativity with technical proficiency to produce VFX that enhances the storytelling, making the impossible seem real on screen.
Projects:
• Kung Fu Panda: The Dragon Knight
Duration: Jan 2020 - 2022
Client: DreamWorks Animation
• FFS: (Fast and Furious Spy Racers)-
Duration: Jan 2019 - March 2020
Client: DreamWorks Animation
• Kung Fu Village
Duration: May 2018 – Jan 2019
Client: DreamWorks Animation
Projects:
• Space Racers
Client: NASA Educational series
Duration: Maya 2013 – January 2014
• Sherriff Callie
Client: Disney
Duration: January 2014 – May 2014
• Matt Hatter
Client: Platinum Pictures
Duration: May 2014 – January 2015
• Lego Scooby
Client: Warner Bros
Duration: January 2015 to May 2016
• SHS (Shimmer and shine)-
Client: Nickelodeon
Duration: May 2016 to May 2018
Project:
Dracula
Client: Film Maker in Chennai
Duration: May 2012 – May 2013
🔹 Creative Strategy & Social Media
🔹 Visual Effects & Motion Design
Grew @the.middleclassguy organically into a high-engagement Instagram brand with 435K+ views and 21K+ interactions in 30 days, with 97% of engagement from non-followers.
Strategically managed a content calendar of 190+ reels centered on relatability, humor, and pop culture, boosting organic reach by over 2,200%.
Transformed a deep VFX and storytelling background into thumb-stopping content merging cinematic techniques with audience-centric strategies to create high-performing short-form media.
Analyzed performance metrics and audience behavior to refine content direction, improve retention, and increase interaction-to-follower conversion rates.
Hands-on with content creation tools, trend analysis, post-production workflows, and platform algorithms delivering end-to-end execution with consistency and creative precision.
Led high-pressure FX teams on major animation and post-production projects, meeting intense deadlines without compromising on visual quality or narrative impact.
Successfully balanced creative leadership with technical execution, delivering visually stunning shots and sequences under tight turnarounds often exceeding client and director expectations.
Known for merging strategic vision with production agility, enabling teams to pivot quickly while maintaining world-class creative standards across both film and social formats.
Experienced in managing creative pipelines, mentoring junior artists, and aligning visual direction with storytelling goals whether in a film studio or a content-first digital ecosystem.