ASHISH VERMA

Director - Commercial

Aramanta Trading Pvt. Ltd., Noida
Feb 2024 – Present

Leading strategic business development initiatives across the Dairy, Confectionery, Bakery, Ready-to-Eat (RTE) Snacks, and Nutraceutical Categories.

Introducing global principals from Denmark, Malaysia, China, Indonesia, and India, and promoting their innovative food ingredients to Indian manufacturers.

Developing and executing go-to-market (GTM) strategies, building strong client relationships, and driving category growth in key food sectors.

Collaborating with cross-functional teams to align sourcing, marketing, and sales strategies for ingredient promotion and distribution.

Identifying new opportunities and partnerships to expand Aramanta’s footprint in the functional and value-added ingredient market.

• Established key performance indicators to measure sales effectiveness and team performance.
• Oversaw budget management, optimizing resource allocation for maximum profitability.

• Established business and Managing 45 Mn $$ for Food, Pharmaceuticals and Personal Care Market in India and south Asia in 10 years of span while started from scratch.
• Mentored junior sales representatives on best practices for closing deals effectively while maintaining client satisfaction levels
• Negotiated contracts skilfully, ensuring mutually beneficial terms for both clients and company
• Spearheaded new product launches successfully, collaborating closely with internal departments to ensure seamless execution throughout all stages of rollout or introduction into the market
• Increased sales revenue by implementing strategic sales plans and monitoring market trends
• Negotiated contracts with service providers and customers to achieve profitability goals
• Managed CRM system to coordinate information from lead sources
• Streamlined sales process with effective CRM utilization and data analysis, improving overall efficiency
• Managed key accounts effectively, maintaining long-term partnerships and maximising revenue opportunities
• Identified and analysed key competitors and related products

• Responsible for managing key accounts sales of 9 Mn $$ including Nestle India & Bangladesh, Coca Cola India, Glaxo Smith Kline Consumer Healthcare India & Bangladesh, and more.
• Analyzed market trends, identifying opportunities for expanding product offerings within key accounts
• Built and maintained strong client relationships to drive business growth

• Responsible for sales management and business development for key customers including Ice cream manufacturers with 5 Mn $ in Coca Cola India Pvt Ltd, PepsiCo India Holdings, Glaxo Smith Kline Consumer Healthcare, and more.

• Responsible for business development of 300 K $$in the Northern part of India, including Delhi, Haryana, Punjab, Uttaranchal, Himachal Pradesh, and Madhya Pradesh.

• Responsible for production management in the freeze drying of mushrooms and culinary herbs.

• Responsible for production in the Medical Nutrition Division, specializing in pediatric and clinical nutrition products.