Ashita Shah
Brand Manager
Banglore
Summary
Creative thinker who likes to step outside of the box and come up with clever ways of conveying information that draws attention.
Works well with people from all walks of life whether within the company, brand custodians, part of the media, or potential or current customers. Strong attention to detail and ability to detect & forecast marketing trends and implement them.
Overview
6
6
years of professional experience
6
6
years of post-secondary education
Work History
Brand Manager
Ellkram Visual Communication
Hyderabad
02.2019 - 12.2021
- Responsible for maintaining all the retainer as well as project based client in the company as well as pitching new clients
- Secured high value accounts through consultative selling, effective solutions and promoting compelling business opportunities
- Planed yearly marketing plan, implemented focused advertising campaigns and scheduled monthly calenders
- Conceptualized, planned, styled photo & video shoots- managed all aspects from location, models, merchandise & collaborated with photographers to provide creative support
- Executed visual merchandising strategies using visual displays in windows and throughout the store
- Developed & inspect advertising copy and layouts, edit scripts, and ensure all other advertising material adheres to company guidelines and brand.
- Counseled clients with various strategies & engagements to create experiences that could attain both brand and product line leadership.
- Increased brand exposure by developing new packaging, collateral, and sales materials and optimizing target audience reach.
- Interviewed candidates to build a competent team for the agency
- Mentored the design team to ensured work meets strategic and business needs while maximizing productivity
- Addressed problems with accounting, billing and service delivery to enhance client satisfaction
CLIENT SERVICING & BUSINESS DEVELOPMENT MANAGER
Ebani Advertising
Hyderabad
08.2018 - 01.2019
- Managing clients, maintaining and growing existing client relationships on day to day basis
- Contributed to the evolution and success of the client's business & brand
- Planning an event calendar, ideation and execution of campaigns, projects and day to day jobs
- Identifying potential leads, understanding the needs and acquiring new business
- Worked on content & copy for social media jobs
- Managed a team and worked collaboratively with cross-functional teams for operational efficiency
ACCOUNT MANAGEMENT EXECUTIVE
Fresh Lime Soda Creatives
Ahmedabad
05.2015 - 01.2018
- Successfully managed seven clients (old & new) & handled many short term projects with various clients
- Devised brand strategy + a way forward for the brands & advised/counseled clients on the existing & new opportunities
- Drafted creative briefs, developed concepts for major brand campaigns & articulated ideas into visuals
- Wrote copy for major brand campaigns for various mediums, developed content for fashion magazine
- Developed ideas, plans & content for social media updates, email marketing, website content for fashion, food & retail brands
- Coordinated, supervised & proof checked the artfiles before final release of campaign material as per schedule with client
- Coordinated & planned for photo shoots
- Maintained effective communication with the clients
Education
MBA - Marketing
Amrut Mody School of Management
Ahmedabad University 05.2013 - 04.2015
Bachelors of Computer Engineering - Computer
SAL Engineering- Gujarat University
Ahmedabad 05.2009 - 04.2013
Skills
Creative & strategic thinking
Industry
Jewellery, Food and Beverages, Lifestyle, Fashion, Hospitality, Building construction materials, Health & Fitness, Interiors, IT
Timeline
Brand Manager
Ellkram Visual Communication
02.2019 - 12.2021
CLIENT SERVICING & BUSINESS DEVELOPMENT MANAGER
Ebani Advertising
08.2018 - 01.2019
ACCOUNT MANAGEMENT EXECUTIVE
Fresh Lime Soda Creatives
05.2015 - 01.2018
MBA - Marketing
Amrut Mody School of Management
05.2013 - 04.2015
Bachelors of Computer Engineering - Computer
SAL Engineering- Gujarat University
05.2009 - 04.2013
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