ASHU CHAUHAN

Tex Fasteners is a trusted name while looking for India manufacturing trims and zippers with over 10 years in the metal trims and catering worldwide Premium Brands.

• Developed and executed annual marketing strategies, increasing lead generation by 50%.
• Worked from the root level, as we were starting a new segment of metal trims.
• Worked on the presentation kits specific to the brand and the big customers.
• Meeting the customer/brand on a weekday basis and understanding their needs in terms of product, lead time, target price, and feasibility.
• Fully coordinated with the customer and the manufacturing unit, targeting on-time sample submission to ensure better service to the customer and brand.
• Quotation submission and finalizing the price, then participating in PI until on-time order dispatch (including ensuring all quality parameters).
• Meeting the brands like Reliance, Tata Westside, Myntra, Life Style, Aditya Birla, The Souled Store, Doria, London Fog, Miarcus, etc., and turning them into good business potential.
• Working on the digital marketing campaign with brands.
• Every month, marketing research is conducted to understand the market trend and competition.
• Sharing the trend inspiration with the designers to make it easy for them to select and visualize the concept of the product offering.
• Led a team of five people working in five different areas of expertise.
• Strong coordination with the Bangladesh manufacturing factory.
• Maintaining monthly sales reports and working on all punch and pipeline orders.
• CRM updating and filing are maintained for all day-to-day inquiries received.
• Client onboarding.
• Resolving all issue with technical details.

• Ford Smart Mobility is the world's most trusted mobility company. Helping people and goods to move more safely, confidently, and freely. It’s a one-stop, fully customizable mobility solution that delivers safe, affordable, efficient, and seamless employee transportation services.
• Documentation for getting the tenders.
• Participation for the tender.
• Analyze data to conclude logical factors.
• Preparing agreements for the clients.
• Collection for a specific region – coordinating with the team on a daily basis to get the forecast and fresh updates.

• Company Overview: Tex Fasteners is a leading global manufacturer based on a hub-and-spoke model. Manufacturer of premium zippers, pullers, metal buttons, and metal trims. Established in 1987, Gurugram. Now, with 30 years of manufacturing experience and four factories in Bangladesh, Vietnam, and India. Serving worldwide apparel brands.
• Work with factories on new product development and innovation.
• Troubleshooting: Interacting with employees to solve their technical problems.
• Coordinate for product requirements and prepare a catalogue to submit. Review callouts, and suggest a corrective action plan.
• Product negotiation. Update and share comments with the vendor and clients.
• Effective client communication and vendor communication. Review all customer queries on a daily basis.
• Overall relevance for the organization, with full accountability for developments, product integrity to meet customers' expectations for quality, reliability, and performance over the life of the product, and manufacturing.
• Support the sampling team, CSD, and production team in managing the development process and production, as well as within the fully integrated company.
• Provides specific technical and creative expertise to ensure the effective transition of zipper design into samples and production, while ensuring the feasibility.
• Color selection, product standards, development timelines, and cost to customer are met.
• Explain the product's aesthetic and the additional application areas that can be considered, or the cost of the product, to achieve better customer satisfaction.
• Day-to-day operational contact point for designer product requirements.
• Influence all the aspects included in the Operations, Sampling, Dyeing, Loom, Quality, CSD, and Logistics as the center of focus in managing or solving conflicts.
• Make a day-to-day decision within defined scope (with support on complex issues). Execute defined directives.
• Tex Fasteners is a leading global manufacturer based on a hub-and-spoke model. Manufacturer of premium zippers, pullers, metal buttons, and metal trims. Established in 1987, Gurugram. Now, with 30 years of manufacturing experience and four factories in Bangladesh, Vietnam, and India. Serving worldwide apparel brands.
• Key Relationship: Brands, Merchandisers, Designers, Factory Development Teams, Vendors/Suppliers, Production/Sampling, Loom, Dyeing, Die-Casting, Plating, Assembly, Product Quality, Testing, PPC.
• Regular monitoring of quality trends and taking corrective actions on top defects.
• Ensuring proper documentation for maintaining compliance with the IATF/QMS requirements.
• Notable Achievements: Precisely handle Monte Carlo, Duke, and Octave for new developments, meetings, sampling, and production.
• Set up a design team in the Bangladesh factory to avail the best in-house facilities there and come up with the best results in new capabilities and developments.
• I received an appreciation certificate for my dedicated work on renewing the website. Awarded for Best Performance in the International Market.
• Renovating office areas during the lockdown period, utilizing waste material to give a new feel to the employees.
• Design the best dress during my college time in a project.

• Company Overview: The company manufactures apparel (textile industry) and exports. Work for brands like Red Cat (KGS Sourcing), Mauve & Olive, Ten & Co., and Thread.
• Monitoring all quality specimens in sampling, as well as production.
• Updating the buyer on each status and expediting the process in production. Follow all test procedures before the shipment goes.
• Developing first samples, and as per requirement, second samples.
• Handing over the further merchant team for development.
• Understanding design and details as per the tech pack, and if required, suggesting the aesthetic changes as well.
• Managed the entire design process from conception through production.
• Conducted trend research and created inspiration boards for new collections.
• Created design illustrations for the mood board (new trends).
• Helped to select the fabrics for finished garments.
• Major part – Handle the domestic brand ‘FENETO’ on my own, which includes 60-70 styles in season.
• The company manufactures apparel (textile industry) and exports. Work for brands like Red Cat (KGS Sourcing), Mauve & Olive, Ten & Co., and Thread.
• Growth Path: Jun 2014 – Dec 2016 - As Assistant Designer, Dec 2016 – Apr 2020 - Promoted to Designer.
• Work as Assistant Designer. Key Result Areas: Handle the process from getting the order to shipment dispatched.
• After order confirmation, we will get approval on samples (initial, revised, photo shoot, pre-production, press sample, etc.).
• Take approval on lab dip, print strike-off, trims, embroidery, bulk fabric, and lot-to-lot variations.
• Arrange all trims for sampling.
• Assisted head designers with all aspects throughout the creative process.
• I researched fashion and fabric trends, bringing my findings back to the head designers.
• Participated in buyers' meetings and assisted designers with all things related to the meetings.