Summary
Overview
Work History
Education
Skills
Timeline
Generic

Ashutosh Soni

Pune

Summary

Results-driven professional with expertise in project management, market research, and A/B testing. Proven ability to drive successful GTM strategies and enhance stakeholder engagement through effective CRM automation.

Overview

9
9
years of professional experience

Work History

Founder

The Lead Mafia
Pune
08.2024 - Current
  • Opportunity discovery & problem definition — Validating PMF, identifying ICPs, pain point, GTM, Sales funnel
  • Data & Analytics — lead scoring, pipeline metrics, CRM automation
  • Experimentation — A/B tests for outreach sequences; iterate messaging
  • Stakeholder management — aligning with client KPIs and SLAs.

Co-Founder

Kaarobaar Co-working Space
Aurangabad
10.2019 - 02.2021
  • Metrics & Retention — membership churn, utilization rates.
  • Created marketing strategies to attract new members and promote services.
  • Trained staff on customer service best practices and operational procedures.
  • Fostered a collaborative environment that encouraged creativity and productivity among members.
  • Managed daily operations of the co-working space to ensure smooth functioning.

Co-founder

Zohito Media
Aurangabad
03.2017 - 05.2018
  • GTM & Launches — creating offers, pricing, and campaigns.
  • Developed marketing strategies to enhance brand visibility and engagement.
  • Conducted market research to identify trends and audience preferences.
  • Tools: Google Analytics, GA4, basic SQL/Sheets, CRMs, MetaAds

Education

BBA -

Saraswati Bhuvan College
Aurangabad

Product Management & Artificial Intelligence

BItsom School of Management
Goa

Skills

  • Project management
  • Market research
  • A/B testing, CRM automation
  • Business & Product Strategy
  • AI Product Management
  • No-code/Low-code Prototyping
  • Technical & Analytical Skills
  • B2B Sales Expert

Timeline

Founder

The Lead Mafia
08.2024 - Current

Co-Founder

Kaarobaar Co-working Space
10.2019 - 02.2021

Co-founder

Zohito Media
03.2017 - 05.2018

BBA -

Saraswati Bhuvan College

Product Management & Artificial Intelligence

BItsom School of Management
Ashutosh Soni