Astha Shrivastava

• Own and drive the quality strategy across all service categories, ensuring high standards of compliance, customer satisfaction, and SLA adherence.
• Designed and implemented robust quality audits, RCA frameworks, and corrective action plans, enabling “First Time Right” deliveries.
• Led quality escalation management, acting as the single point of accountability for complex customer and partner issues.
• Improved operational efficiency by identifying and eliminating rework loops across design services.
• Translated customer feedback and behavioral insights into scalable service improvements.
• Led innovation initiatives through rapid experimentation, vendor collaboration, and pilot rollouts.
• Partnered with Product & Technology teams to optimize front-end and backend platforms, improving customer journeys.
• Conducted structured training programs for contact centers, technical teams, partners, and RCC/ECC teams to drive consistency and adoption.

• Owned end-to-end design services category strategy on the Utec by UltraTech platform.
• Led product research, ideation, business case creation, and roadmap planning.
• Worked closely with Product, Marketing, Operations, and CX teams to launch and scale services.
• Conducted market research to identify service gaps and competitive benchmarks.
• Drove adoption and retention through transactional and behavioral data analysis.
• Created internal training manuals and awareness content, ensuring 100% stakeholder coverage.
• Collaborated with startups and agencies to introduce new value-added services.

• Led inward and outward quality checks of architectural deliverables.
• Ensured accurate translation of customer inputs into 2D plans, 3D renders, and VR walkthroughs.
• Coordinated with architects, engineers, and design partners to ensure seamless service delivery.
• Conducted training sessions for internal teams and external partners.
• Set up operational workflows, performance monitoring, and metadata accuracy checks

• Coordinated with RCC, MEP, landscape, and interior consultants.
• Reviewed working drawings and site execution quality.
• Handled high-end customization and luxury residential units.

Key Projects:

• Rustomjee Elements – Upper Juhu
• Rustomjee Seasons – BKC Annexe
• Rustomjee Summit – Borivali
• Forjett Hill – Tardeo
• Celebrity Penthouse – Upper Juhu

• Played a key role in master planning, design coordination, and execution support for large-scale residential developments.
• Identified, evaluated, and onboarded execution vendors across architectural, façade, and allied construction works.
• Prepared detailed design briefs and technical requirements for vendors, ensuring alignment with project intent, constructability, and timelines.
• Reviewed and validated final designs, shop drawings, and execution drawings submitted by vendors for accuracy, quality, and compliance with design standards.
• Coordinated with international design consultants and local execution teams to ensure seamless translation of concept to execution.
• Worked closely with RCC, MEP, and landscape consultants to resolve inter-disciplinary conflicts prior to site execution.
• Conducted design audits and constructability reviews to minimize rework and execution risks.
• Supported site teams through regular coordination meetings and design clarifications during construction.

• Assisted in design development, detailing, and working drawings for residential, hospitality, institutional, and interior projects.
• Translated design concepts into execution-ready architectural drawings.
• Actively involved in site coordination and execution monitoring, ensuring work was carried out according to drawings, specifications, and quality standards.
• Worked closely with contractors, vendors and consultants to address design and execution challenges.
• Managed multiple projects simultaneously, balancing design quality, timelines, and site constraints.

Key Projects:

• JBCN Schools – Oshiwara & Lower Parel
• Wadhwa Hotel – Lucknow
• Hotels – Bhopal
• Residential & Interior Projects – Mumbai

• Developed architectural design concepts for residential, villa, and mixed-use developments.
• Prepared detailed working drawings and coordination drawings for site execution.

Key Projects:

• Madgul Habitat (Ranchi)
• Pallazo (Ranchi)
• Gold Brick Villas (Raipur),

• Assisted in concept development and schematic design for healthcare, hospitality, and residential projects.
• Prepared working drawings and GFC drawings for site execution.

Key Projects:

• Guru Nanak Charitable Hospital (Punjab)
• Hotels – Amritsar & Goregaon
• Villas – Alibaug