Salesforce CRM


Motivated Relationship Manager with over two years of experience in affordable housing loans and mortgage products, demonstrating strong expertise in sales, customer acquisition, credit evaluation, and operational compliance. Proven ability to balance business growth with customer satisfaction, recovery performance, and process efficiency while fostering excellent client relationships. Equipped with an MBA in Marketing and a passion for customer engagement, eager to advance a career in financial services by contributing to organizational success through exceptional sales performance and leadership. Committed to driving results that enhance both client experiences and company objectives.
A dedicated Relationship Manager with hands-on experience in the housing finance field, specializing in direct sales and customer handling. I have a strong track record of generating business through field activity and personal networks. I manage the entire loan journey, from the first customer interaction to final disbursement with clear communication and reliable follow-up. I'm comfortable working on the ground, handling collections when required, and supporting my team. I've also trained freshers in the process, helping them get confident with product knowledge, documents and field operations. I believe in building trust-based relationships and delivering results with consistency.
In this role, I am responsible for managing the affordable housing loan portfolio by developing client relationships, assessing creditworthiness, and ensuring compliance with organizational policies. I provide tailored housing loan solutions, oversee smooth loan approvals, and collaborate with cross functional teams to streamline processes. My focus is on balancing customer satisfaction with strong recovery strategies, which has directly contributed to business growth in the affordable housing segment.
As a Relationship Manager at HFFC, I provided personalized financial guidance to customers, helping them choose housing loan products that fit their needs. I conducted credit evaluations, ensured compliance with internal and regulatory standards, and coordinated with teams for timely loan approvals. My role also involved implementing recovery and debt management strategies while maintaining positive client relationships, which improved both customer retention and loan portfolio quality.
During my sales internship, I promoted housing loan products through lead generation and client engagement. I used Salesforce CRM to manage and track leads, gaining hands-on experience in customer relationship management and compliance processes. This role introduced me to the fundamentals of housing finance and sharpened my sales and client servicing skills.
As an HR Intern in the sustainable textiles division, I managed a production team and optimized daily operations through better workflow coordination. This role allowed me to gain leadership exposure, understand sustainable production processes, and improve efficiency in team-based environments.
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