Prasanna Atkuri

Creative Operations Lead – Localization & Content

Freelance | Feb 2025 – Present

• Managed end-to-end creative localisation operations for films, brands and branded content across Telugu, Hindi and English markets.
• Coordinated with studios, voice artists, sound engineers, writers, and clients to ensure on-time delivery and creative alignment.
• Led workflow planning, scheduling, and quality checks across multiple parallel projects.
• Ensured brand tone, narrative intent, and cultural accuracy during localisation and dubbing.
• Oversaw vendor communication and performance feedback to maintain creative and operational standards.

Prime Video | Apr 2024 – Jan 2025

• Supported creative and operational execution of a high-visibility talk show project.
• Coordinated between production, creative, and post-production teams to ensure smooth workflow execution.
• Assisted HODs with scheduling, shoot coordination, and post-shoot alignment.
• Maintained documentation and ensured timely handover across departments.

• Developed creative briefs to guide digital campaign direction for multiple projects.
• Led promotional initiatives for Netflix and ZEE5 in collaboration with Spirit Media.
• Collaborated across writing, design, and production teams to ensure cohesive project execution.
• Executed local brand campaigns for Experience Broadway, Food Stories and Hometown
• Translated scripts and dialogues for brand films to enhance audience engagement.

Walls & Trends | May 2022 – May 2023

• Managed client communication, content planning, and execution workflows for multiple brands.
• Led marketing campaigns and branded content for firms like AMB, Asian Minerva, House Gourmet and Prasads Multiplex
• Local marketing and script ideation for films including Balgam, Pathaan, Agent, Dasara
• Coordinated internal creative teams and external vendors to meet delivery timelines.
• Ensured localisation accuracy and brand alignment across regional markets.

• Sory development, Streamlined casting workflows, led acting workshops, and coordinated pre-production planning.
• Managed project timelines for film production and post-production processes.

• Contributed to planning and ideation of short-form scripts, maintaining consistent brand tone in all videos.
• Budgeting and Team Management for a YouTube Web Series 30weds21 Season 1 and 2
• Ensured message consistency by translating scripts for multiple brand films.
• Led dubbing direction for characters to achieve desired voice performance.

• Scripting and recording the movie reviews
• Researched topics to enhance content relevance and accuracy for audience engagement.

• Conducted market research to identify target audiences and trends.
• Created engaging content for social media platforms and blogs.
• Managed email marketing campaigns and analyzed response rates.

• Conducted market research to identify customer preferences and trends.
• Supported social media management by creating engaging content.