Avadh Agrawal

As a dedicated Regional Manager at Adglobal360, I specialize in providing exemplary client servicing and managing digital media spends exclusively for Maruti Suzuki India Ltd, one of the leading automotive dealerships. In this pivotal role, my primary responsibilities include offering strategic consultancy to clients, ensuring optimal utilization of their media budgets, and consistently delivering outstanding results.

Key Achievements and Responsibilities:

• Client Consultancy: Expertly advise clients on effective media strategies to maximize their brand presence and achieve business objectives withinautomotive industry.
• Budget Management: Oversee and manage digital media spends of more than 25 lakhs per month for Maruti Suzuki India Ltd dealers for whole of Gujarat and ensuring efficient allocation of resources for optimal outcomes.
• Performance Optimization: Implement data-driven strategies that have significantly improved key performance indicators (KPIs) and overall campaign performance, contributing to enhanced client satisfaction.
• Client Relationship Management: Cultivate and maintain strong client relationships through regular meetings, fostering collaborative and communicative partnership that ensures client objectives are met.
• Report Generation: Develop comprehensive reports providing valuable insights derived from campaign analytics. These reports serve as a foundation for informed decision-making, enabling clients to make strategic choices in their media spends.
• Result-Oriented Approach: Consistently achieve and exceed client expectations by delivering tangible, measurable results, strengthening client trust and loyalty.
• Innovative Solutions: Introduce and implement innovative strategies that have proven instrumental in achieving and surpassing client goals.
• Team Collaboration: Work closely with cross-functional teams to synchronize efforts and ensure seamless execution of campaigns, fostering a culture of collaboration and excellence.
• Successfully increased ROI by 10-15% through implementation of targeted digital advertising strategies.
• Introduced A/B testing methodologies that improved ad performance, contributing to 5% decrease in cost per acquisition.

• Demonstrated expertise in executing successful ad campaigns that led to over 100 sales leads for a car dealership of Hyundai Motor India Ltd ., resulting in a positive return on investment (ROI).
• Increased brand awareness by identifying and engaging relevant influencers and developing effective influencer marketing campaigns that aligned with brand goals. Coordinated with internal stakeholders to ensure consistent brand messaging and improved brand visibility and credibility on social media platforms.
• Provided excellent client service by maintaining day-to-day client contact, conducting conference calls, and managing multiple projects with efficient communication, task prioritization, and delegation.
• Successfully planned and executed a city-level traffic awareness campaign for Surat City Traffic Police , managing various areas of advertisement and communication sources such as radio, offline hoarding, and awareness video shoots.
• Implemented appropriate social media strategies to increase the social media followers by 4x for Badshah Masala , one of the leading players in the spice industry in India with over 70 years of experience in the business.
• Successfully launched a D2C FMCG brand with a multi-channel marketing strategy that leveraged social media, email marketing, and influencer partnerships to drive brand awareness and generate organic orders through the brand's website.

• Channel Sales Handling
• Boosting Secondary Sales
• Restarted Old key Accounts
• New Appointment Of Distributors
• Meeting Sales Target By Setting up new outlets
• Onboarded more than 50 new key accounts
• Sales Revenues went up by 50% with my efforts
• Analyzed past sales data and team performance to develop realistic sales goals.
• Contributed to event marketing, sales and brand promotion.

• Establishing connect with Retailers through Tele-calling and helping the ground team to channel focus and efforts to maximize when with limited constraints.
• Explain new construct to retailers, focusing on increased incentive by the company.