Contemporary ready-to-wear brand, rooted in craft and community) / Co, My passion for sustainability and community led me to cofound Moonray, a ready-to-wear brand, inspired by timelessness and rarity
Moonray is a craft collective that retails via our e-commerce store, and a flagship store in Mumbai, with an upcoming store in Delhi
Winner of the Grazia GYFA Awards, 2022 - Breakthrough label of the year
Primary Responsibilities
Part of the craft collective that brainstorms collections (three collections so far), plans the social media and creates mood boards and illustrations
In/
Instagram: @studiomoonray
Founder
Moonchildren
Mumbai
01.2021 - Current
Marking the occasion of world disability day, the Moonray craft collective and the Jai Vakeel Foundation come together with an aligned vision for inclusion:
Inspired by the resilience and happiness of the Jai Vakeel children, Avantika felt a strong desire to amplify the message of inclusion
As a result, she began illustrating and creating narratives inspired by them, resulting in unique ‘moonchildren’ that serve as a thoughtful reminder to spotlight abilities rather than disabilities.
Impact
Jai Vaikeel was able to raise funds amounting to US$ 150,000 earmarked for construction of new rehabilitation center
Of ACE (All Care for Everyone)
Mumbai
01.2014 - Current
ACE (All Care for Everyone) is a certified NGO and has raised funds to educate over 200 children annually through the SSRVM School in Dharavi and the Art of Living Gift a Smile Foundation
Impact
Designing merchandise such as t-shirts and accessories, fundraising, and liaising with different NGOs, such as the SSRVM School, and the CCDT Trust.
ACE Book Club, ABC
Mumbai
01.2022 - Current
Created ABC the Ace Book Club a mobile library to serve under privilege schools in Mumbai,iInspired by the innate nature of the spirit to view each being as equal, the vision at ACE is to serve youth communities by discovering, innovating, and working together as equal opportunities for education of the spirit, mind, and body, hence holistically working towards equality within society
Avantika drove the crowd funding and setup donation drives for old books and curated the same
The library has more than 7,000 books for all age groups
Impact
Over 7,000 books
On boarded 10 schools with around 1000 children
CAS Coordinator
01.2023 - 01.2024
Driving social initiatives within the school and building a community between BIS and non-profit organisations, and students all over Mumbai in the spirit of inclusion.
Social Awareness Secretary
Madre
Rome
06.2022 - 07.2022
Driving social initiatives within the school and building a community between BIS and non-profit organisations, and students all over Mumbai in the spirit of inclusion
Created the school’s first thrift store, raising 60,000 rupees through the sale, held a fashion show to raise awareness for sustainable clothing, and organised
Collaborated with 8 Non-Profit Organisations for the BIS NGO Mela to raise awareness about their work and their artisans, and raise funds through selling their crafted products, collectively raising over 30 lakh rupees., Madre International is a digital marketing firm with clients across business domains like theatre, fashion, and music
I was included in marketing plans for a historic theatre, a music NFT platform, and a charity school
Primary Responsibilities
Researched the feasibility of a music NFT platform that allows artists to earn directly from their work, with the absence of a streaming platform and record label, and interact directly with fans.
Judge
Guppy Theatre’s
Mumbai
06.2022 - 07.2022
Continue - The-Story competition /, On the jury to judge the ‘continue-the-story’ competition for Guppy Theatre, created by children’s author Neeru Nanda
Primary Responsibilities
Read through over 400 stories written by children to select the top five candidates based on decided criteria such as language, creativity, and essence.
Christian Dior
Paris
06.2023
Observed and studied the design studio in the making of the Spring summer 2024 SS collection
Attended the Dior Academy to gain insight on outreach and community building
Learnt from the Dior Heritage teams on the importance of achieving the history of the house.
National Gallery of Modern Art
Mumbai
12.2023
In charge of Youth Symposium, In charge of the Youth Symposium for Sutr Santati which was an exhibit that celebrated textile heritage at the National Gallary of Modern Art (Mumbai)
Through her research and outreach over 1000 students visited the exhibit
Primary Responsibilities
Youth outreach to educational institutions and Youth foundations, coordinated visits to exhibits, and carried out curated walk-throughs for over 1000 students
She trained internal staff to carry out walk-throughs
Social Initiatives
Mumbai
01.2020
The Raincoat Project was started by Avantika
On the day of the cyclone in Mumbai (3rd June 2020), it occurred to her that while we are safe in our homes, many children were miserable and scared in the rain, especially in the slums with no proper protection gear and no proper housing
Avantika really wanted to do something and that’s how the idea of making and gifting joy-filled raincoats came about!
Avantika designed raincoats with thoughts of universal love and positivity for these children and for everyone! Before they knew it, a lot of her friends from Bombay International School as well as all over the world were on board with this plan and a drive was started to raise funds, to make and distribute as many raincoats as possible
With a sustainable approach to design, these raincoats have been made with recycled polytetrafluoroethylene of 200 grams per square metre
Impact
ACE raised funds, manufactured and distributed 9,100 high quality raincoats to over a 100 slum areas across Maharashtra, Bhopal and Madhya Pradesh.
Education
Level 100 course -
Columbia University
01.2025
an introduction to finance and investment banking -
Bombay International School (IGCSE), Bombay International School IBDP
01.2023
Fermat Math competition certificate -
DELE Hispanic Institute
12.2022
Timeline
National Gallery of Modern Art
12.2023
Christian Dior
06.2023
CAS Coordinator
01.2023 - 01.2024
Social Awareness Secretary
Madre
06.2022 - 07.2022
Judge
Guppy Theatre’s
06.2022 - 07.2022
ACE Book Club, ABC
01.2022 - Current
founder and designer
Moonray
01.2021 - Current
Founder
Moonchildren
01.2021 - Current
01.2020
01.2014 - Current
Level 100 course -
Columbia University
an introduction to finance and investment banking -
Bombay International School (IGCSE), Bombay International School IBDP