Avinash Vijay

Founder

Bus TV Ads | Dec 2023 – Dec 2024
Tech-enabled DOOH (Digital Out-of-Home) Ad platform driving hyperlocal, cost-effective advertising with high ROAS.

• Conceptualized and launched an innovative advertising platform, bridging the gap between brands and mass hyperlocal audiences.
• Achieved product-market fit through extensive market research, prototyping, and user feedback.
• Led revenue generation efforts, securing key partnerships with agencies and clients to ensure platform scalability.
• Spearheaded client and agency onboarding, delivering compelling pitches that drove successful adoption.
• Managed end-to-end sales and implementation processes, ensuring seamless execution and client satisfaction.

• Managed client relationships and optimized campaign planning to drive measurable results for corporate and retail clients, including Best Money Gold, Sathya Electronics, and GSquare.
• Delivered data-driven campaign solutions, enhancing client reach and ROI.
• Proactively secured 25% new business growth, demonstrating the ability to convert leads into revenue-generating accounts.
• Actively pursued inbound leads, leveraging effective consultative selling techniques to address client pain points and deliver value-driven solutions.
• Contributed to increased market share through strategic sales initiatives, showcasing adaptability in meeting client-specific demands.

HT Media Ltd, Fever 91.9FM | [Dates of Employment]

• Managed key client accounts, delivering tailored campaign strategies for corporate and retail clients, including Nippon Paint, Yamaha, Hyundai, and Iswarya Fertility.
• Delivered client-specific solutions, driving improved reach and measurable outcomes through strategic campaign planning.
• Contributed to 50% new business growth, demonstrating expertise in identifying and nurturing leads to convert them into high-value accounts.
• Conducted regular account reviews, leveraging data-driven insights to optimize client performance and uncover upsell opportunities.
• Analyzed sales and market trends to identify profitable growth avenues and expand product offerings within client portfolios.
• Strengthened client relationships through proactive communication and consistent delivery of value, leading to increased client satisfaction and retention.

• Managed corporate accounts for clients like TCS, Dormakaba, Wells Fargo, and DXC, ensuring seamless account handling and proactive service delivery.
• Fostered strong client relationships by conducting regular check-ins to understand future needs, budgets, and business objectives, resulting in upsell and cross-sell opportunities.
• Effectively pursued inbound leads and converted them into revenue-generating clients by understanding pain points and offering tailored solutions.
• Handled end-to-end account processes, including payment collections and issue resolution, ensuring client satisfaction and operational efficiency.

• Progressed through roles in customer support, business development, and operations, contributing to the company's growth through comprehensive client management and operational excellence.
• Managed inbound sales leads (B2B & B2C) via calls and emails, converting them into high-value accounts through consultative sales approaches.
• Served as Key Account Manager for corporate clients, including Amazon, Qualcomm, Zoomcar, and Uber, driving account expansion and retention.
• Streamlined operational processes, reducing production and delivery timelines while ensuring smooth order fulfillment post-sale.
• Resolved customer and seller grievances promptly, maintaining high customer satisfaction and fostering strong relationships.
• Conducted relationship-building initiatives with corporate clients, increasing repeat business and identifying upsell opportunities.
• Actively contributed to service improvements by gathering and analyzing customer feedback through support channels.