Ayaan Krishan Varma

Worked with leading Hospitality, Insurance, Banking and FMCG organisations:

• Conducted user interviews to gain insights into user behaviors, needs and motivations.
• Presented designs to stakeholders at various stages of the project lifecycle.
• Participated in brainstorming sessions with cross-functional teams to explore innovative solutions.
• Conducted competitive analysis to understand the market landscape for UX initiatives.
• Presented results of research studies to stakeholders for decision-making purposes.
• Developed research plans, questionnaires and surveys to collect qualitative data
• Researched industry trends related to UX design best practices and standards.
• Created personas based on customer research findings.
• Provided support throughout the development cycle by troubleshooting issues with user experience.
• Synthesized research findings into actionable insights for product teams.
• Advised product teams on how best to prioritize features based on customer demand and market trends.
• Identified potential areas of improvement in existing digital products based on feedback from users and stakeholders.
• Advised executives on best practices for leveraging Design Thinking within their organizations.
• Implemented unique methods and methodologies, which helped reduce, and resolve issues.
• Analyzed data from usability studies to identify areas of improvement in customer experience.

Mainly worked on projects with Google:

• Performed usability testing with end users to identify areas for improvement
• Reviewed existing user flows and made recommendations for improvements in navigation and interface design.
• Developed research plans, questionnaires and surveys to collect qualitative data.
• Created personas based on customer research findings.
• Conducted user interviews to gain insights into user behaviors, needs and motivations.
• Coordinated production across stages from concept and design development through final testing and optimization.
• Synthesized research findings into actionable insights for product teams.