Hi, I’m
Ayushi Jagya
PR and Marketing
Faridabad,Haryana
Summary
PR and Marketing Professional with a Master's in Corporate Communications, Marketing, and PR from the University of Leeds. Experienced in leading innovative marketing strategies and PR campaigns that increase media visibility and engagement. Skilled in content creation, digital marketing, brand management, and building strong client relationships across diverse industries. Recognized for creative thinking and delivering measurable results.
Overview
1
years of professional experience
1
Certification
Work History
Easy TransferLeeds
Growth Marketing Coordinator
04.2023 - 10.2023
Job overview
- Executed precision-targeted marketing strategies that led to a 20% increase in lead generation and a 10% enhancement in conversion rates, significantly optimizing the overall effectiveness of the marketing campaigns and contributing to business growth.
- Conducted organized meetings with project teams and clients, promoting collaborative innovation, driving innovative solutions, and ensuring alignment with shared goals and objectives.
- Managed and refined multi-channel marketing campaigns across digital and offline platforms, resulting in a 35% improvement in overall campaign performance and efficiency, thereby maximizing the impact of the marketing initiative.
High Hopes Communications ConsultancyDelhi
PR Executive
09.2021 - 07.2022
Job overview
- Administered a broad range of client accounts within both B2B and B2C sectors, spearheading significant growth across various industries including E-commerce, Venture Capital, EdTech, Fintech, Cybersecurity, Fashion, and FMCG. This role involved strategic account management and targeted initiatives to enhance market presence and client success.
- Achieved a 25% increase in media inquiries and lead generation within three months by effectively building relationships with over 28 press outlets and securing media coverage in more than 30 prestigious publications, thereby amplifying brand visibility and media presence.
- Enhanced client satisfaction by 25% through the implementation of strategic meetings and a collaborative approach, enhancing service delivery and strengthening client relationships by addressing their needs and aligning with their expectations.
- Conducted comprehensive ROI evaluations for both offline and online marketing campaigns, providing comprehensive analyses that provided valuable insights into campaign performance and return on investment, facilitating informed decision-making and strategy refinement.
Times NetworkDelhi
Digital Media Intern
04.2021 - 07.2021
Job overview
- Developed a varied range of content tailored for digital platforms, including social media channels and YouTube, ensuring alignment with strategic marketing objectives and enhancing audience engagement through targeted and informative messaging.
- Managed multimedia operations by procuring essential resources such as Akamai Multi bitrate, YouTube Master File, and various digital FTP tools, facilitating seamless content distribution and optimizing media delivery processes.
- Utilized advanced digital tools and software, such as Photoshop CS5, Filezilla, and VPN, to optimize content delivery and elevate design quality, ensuring effective content delivery and superior visual presentation across various digital channels.
Buoyt Digital Marketing ServicesChandigarh
Digital Content Strategist
05.2020 - 10.2020
Job overview
- Developed and managed SEO-optimized content strategies, including the creation of blogs and articles, to significantly enhance search engine visibility and drive increased organic traffic to digital platforms.
- Superintended comprehensive social media strategies for four distinct brands, leading to substantial improvements in their online visibility and engagement metrics through targeted and innovative digital campaigns.
- Provided strategic guidance on key content decisions, contributing to the refinement and effectiveness of marketing campaigns.
Education
UNIVERSITY OF LEEDS
Master of Arts from Corporate Communications, Marketing And PR
11-2023
CHRIST UNIVERSITY
Bachelor of Arts from Journalism Honours
05-2021
Skills
- Media Kits, Press Releases, and Media Relations
- Content and Social Media Marketing
- SEO and SEM
- Campaign Optimization
- Market and Competitive Analysis
- Market Positioning
- Strategic and Crisis Communication
- B2B and B2C Marketing
- Influencer Engagement
- Digital Advertising
- Lead Generation
- Microsoft Office Suite
- Client Relationship Management
- Canva and Adobe Photoshop
- Event Coordination & Management
- Team Management
- Critical Thinking
- Strategic Planning
Certification
- University of British Columbia, Canada - Gender and Sexuality : Applications in society
Accomplishments
- Co-Author: "Unvoiced Feelings," Opus Coliseum Publication.
- Co-Author: "Decoding the Power of Mind," Verses Kindler Publication.
Work Preference
Work Type
Full TimeLocation Preference
On-SiteRemoteHybridImportant To Me
Career advancementWork-life balanceCompany CulturePersonal development programsTimeline
Growth Marketing Coordinator
Easy Transfer
04.2023 - 10.2023
PR Executive
High Hopes Communications Consultancy
09.2021 - 07.2022
Digital Media Intern
Times Network
04.2021 - 07.2021
Digital Content Strategist
Buoyt Digital Marketing Services
05.2020 - 10.2020
UNIVERSITY OF LEEDS
Master of Arts from Corporate Communications, Marketing And PR
CHRIST UNIVERSITY
Bachelor of Arts from Journalism Honours
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