Acting
AYUSHI KUMARI
Nutrition officer
Summary
Goal-oriented marketing expert with a talent for developing and implementing successful strategies that drive profits, increase market shares, and strengthen customer dominance. Hardworking, performance-oriented leader with proven expertise in project development, team supervision, and campaign enhancement. With over 2+ years of progressive experience, prepared to take on a challenging position that provides an opportunity to make a lasting impact on company and customer success.
Overview
3
3
years of professional experience
Work History
Nutrition Officer (Marketing)
Nestle
10.2023 - Current
- Managed budgets, allocating funds strategically towards high-impact initiatives that supported overall business goals.
- Boosted sales performance through the creation of engaging promotional materials and targeted advertising strategies.
- Increased brand awareness by developing and implementing strategic marketing campaigns..
- Developed and implemented marketing strategies to use for launches, rebranding campaigns and promotions.
- Analyzed market trends to identify new opportunities, adjusting marketing plans accordingly for maximum effectiveness.
- Collaborated with cross-functional teams to ensure consistent branding across all company touchpoints and communications channels.
- Implemented data-driven marketing strategies, utilizing analytics tools to track campaign success and refine tactics as needed.
- Conducted market research to identify trends, informing product development and positioning strategies.
- Coordinated with sales teams to align marketing and sales strategies, driving revenue growth.
- Increased customer engagement with creative content strategies, tailoring messages to target demographic preferences.
- Employed evidence-based practices when formulating nutritional recommendations, staying current on emerging research trends in the field of nutrition science.
Medical Business Associate
GlaxoSmithKline Pharmaceuticals
08.2022 - 10.2023
- Managed scheduling for multiple healthcare providers, ensuring optimal patient flow and minimizing wait times.
- Assisted in the recruitment, training, and onboarding of new team members as needed to maintain optimal staffing levels.
- Supported marketing efforts by developing promotional materials for upcoming events and educational opportunities within the practice.
- Consistently provided feedback on areas for improvement within the practice, helping to identify opportunities for growth and increased patient satisfaction.
- Developed strong relationships with physicians, leading to improved communication and collaboration in patient care.
Customer Success Specialist
Lybrate
05.2022 - 06.2022
- Increased customer satisfaction by addressing concerns and providing tailored solutions for their needs.
- Enhanced team collaboration, sharing best practices and working together to resolve complex issues.
Marketing Executive Intern
Planet Spark
03.2022 - 04.2022
- Tracked competitor activities to gain insights and inform future marketing efforts strategically.
- Developed compelling email marketing campaigns, resulting in higher open and click-through rates.
- Organized promotional events that generated interest from prospective clients.
- Provided support to sales teams by developing engaging product presentations and collateral materials.
Education
PROFESSIONAL CERTIFICATE PROGRAM - PRODUCT MANAGEMENT
INDIAN INSTITUTE OF TECHNOLOGY
MBA - Marketing Management
Manipal University
Jaipur, India 04.2001 -
Bachelor of Pharmacy - Pharmaceutical Marketing And Management
Galgotias University
Greater Noida, India 04.2001 -
CBSE Board 12th -
Jd Public School
Chhapra Bihar 04.2001 -
CBSE BOARD 10TH -
Kendriya Vidyalaya
Chhapra Bihar 04.2001 -
Skills
Proficient Interpersonal Communication
Project Management Expertise
Long-Term Planning Expertise
Effective Team Coordination
Prioritization and Time Management
Effective Troubleshooting Skills
Client Engagement Management
Social Media Strategy
Interests
Photoshoot
Playing volleyball and badminton
Timeline
Nutrition Officer (Marketing)
Nestle
10.2023 - Current
Medical Business Associate
GlaxoSmithKline Pharmaceuticals
08.2022 - 10.2023
Customer Success Specialist
Lybrate
05.2022 - 06.2022
Marketing Executive Intern
Planet Spark
03.2022 - 04.2022
MBA - Marketing Management
Manipal University
04.2001 -
Bachelor of Pharmacy - Pharmaceutical Marketing And Management
Galgotias University
04.2001 -
CBSE Board 12th -
Jd Public School
04.2001 -
CBSE BOARD 10TH -
Kendriya Vidyalaya
04.2001 -
PROFESSIONAL CERTIFICATE PROGRAM - PRODUCT MANAGEMENT
INDIAN INSTITUTE OF TECHNOLOGY