B Karthikeyan

23 years of Strong Business Acumen in Managing the Business, Product and Sales of Retail Banking - Branch Banking & Liabilities across Product Lines & supporting Retail Asset Financing of Commercial Vehicles, Construction Equipment’s, Working Capital Deals, Personal Loans, Housing Loans & Mortgages and Rich experience in Banking Operations. Adept in Sales, Business Development, Product Management, Consumer & Business Analytics, Business Intelligence, Sales Process Training, Strategy and Execution, Channel Management with Strong interpersonal, verbal and written communication skills, solid financial acumen with a competence in P&L Management. Self-directed, proven track record of working efficiently with geographically dispersed teams. Strong execution and project leadership abilities.

• AMFI Mutual Fund (Advisors) Certification Course.
• NCFM certification through NSDL.
• First Accountant Course.

• Region topper in suggesting ideas for process improvement at ICICI Bank.
• PAN India Best Branch Award
• PAN India Topper in Service Score Card and Region Topper in Balance Score Card
• Special Projects - Six Sigma, Five S, SOX, CRM, and Risk Based Audit.
• PAN India topper in LI campaigns consistently won several domestic and foreign trip for LI contests. Trend setter and Game changes in MF & PMS deals.
• Award winner for the best KYC adhering Branch, locker hall of fame and outstanding rating in the audit.

• Strategic Management
• Manage complete business operations with accountability for profitability & executing predesignated targets in given time frame.
• Identify areas of opportunity through Market Research and Analysis and acquire new business.
• Implement long and short-term strategy, pricing, policy, budget and targets. Establish regional sales objective for field force & ensure proper communication during meetings.
• Coordinate budgets, forecasts and reports & accordingly effecting business plans to attain maximum sales and optimum revenue.
• Perform competitor mapping, Brand Building, Product Management; develop Customized Business Solutions.
• Key Account Management
• Interact/ develop rapport with all external/internal constituents of client at all levels; for maximum client retention and achievement of service revenues.
• Maintain excellent business contacts with regional Key Area based on accounts strategy for achievements of volume and revenue objectives.
• People Management
• Motivate, mentor, monitor & train teams for achieving sales volume within agreed timelines.
• Identify & implement strategies for building team effectiveness by promoting a spirit of cooperation between team members.
• Maintain close coordination with branch team and sales team to implement business plans and to ensure adequate adherence to customer service and process controls.
• Use feedback as a tool for analyzing new opportunities for improvement.
• Provide guidelines and set objectives to execute, control and evaluate results.
• Coordinate with project management team in all commercial and marketing activities.
• Handled trainings and self-development of sales personnel.