B VENKATESH
Maduravoyal
Summary
Results-driven Sales & Service Officer (ASE) with over 2.5 years of experience in the FMCG industry. Proven ability to achieve sales targets, build strong client relationships, and execute impactful sales strategies. Seeking to leverage expertise to contribute to a dynamic FMCG company's success.
Overview
20
20
years of professional experience
1
1
Certification
Work History
Store Manager
RELIANCE SMART
- Supervised Food, Non-Food, General Merchandise (G.M.), Fruits & Vegetables (F&V) department with a team of 70 staff members.
- Ensured optimal stock availability and strategic product displays.
- Minimized shrinkage and maintained budget compliance.
- Conducted employee training on product knowledge and customer engagement.
- Motivated staff and implemented planograms efficiently.
ASE-MT
Kellogg’s
10.2022 - Current
- Managed sales pipeline for Chennai region, generating ₹1.4 crore (28 tons) in revenue.
- Oversaw Distribution Business (DB) & Carrying and Forwarding Agent (CFA) operations.
- Developed and executed sales strategies to drive revenue growth.
- Led sales execution, promotional activities, visibility enhancement, Share of Shelf (SOS), Key Value Items (KVI) availability, and shop score optimization.
- Consistently achieved sales targets through strategic planning.
- Conducted market analysis to identify potential customers and trends.
- Optimized sales operations within the assigned territory, resulting in a 3% increase in sales.
- Built and nurtured strong relationships with retailers, distributors, and wholesalers.
- Executed promotional activities and marketing campaigns to boost brand visibility and revenue.
- Maintained inventory control, ensuring timely product availability.
- Analysed customer feedback to drive service improvements.
- Prepared and presented comprehensive sales reports to management.
Area Manager
HAP-IBACO
11.2015 - 12.2017
- Managed 11 Ibaco outlets ensuring operational excellence.
- Drove sales through localized store marketing (LSM) initiatives.
- Focused on team development and customer experience enhancement.
Assistant Restaurant Manager
KFC
03.2013 - 10.2015
- Managed restaurant operations and customer service excellence.
- Led and mentored a 25-member team, coordinated F&B services, and facilitated product launches.
Commi Chef
P&O CRUISE
06.2011 - 03.2013
- Company Overview: ON BOARD
- Managed Venezia Restaurant (80 covers & buffet) with high operational standards.
- Delivered exceptional customer experience in onboard dining services.
- ON BOARD
Chef
RUBY TUESDAY
08.2008 - 08.2010
- Led 120-cover restaurant operations, maintaining high culinary standards.
Chef
Deccan Plaza
05.2006 - 07.2008
- Managed kitchen operations for a 120-cover restaurant with a focus on quality control.
Education
MBA -
National Institute of Business Management
01.2013
BBA - undefined
Madras University
01.2008
Diploma in Hotel Management & Catering Technology - undefined
Madras Institute of Hotel Management & Catering Technology
01.2006
Skills
- Sales Target Achievement
- Market & Competitor Analysis
- Territory & Distribution Management
- Customer Relationship Management
- Promotional Activities & Product Launches
- Order Processing & Inventory Control
- Team Leadership & Staff Development
- Customer Experience Enhancement
- Training and mentoring
- Friendly and positive
- Inventory management
- Store merchandising
- Employee training
Certification
- Food Handler Certificate
- Serve Safe Course, 3220078
- Level 2 Award in Food Safety in Catering, Chartered Institute of Environmental Health, UK, 8163266
- Food Safety Supervisor, ARECOVID2042031125
Personal Information
- Title: ASE
- Driving License: TN12 20230003191 (LMV & 2W)
Hobbies and Interests
- Playing Cricket
- Listening to Music
Timeline
ASE-MT
Kellogg’s
10.2022 - Current
Area Manager
HAP-IBACO
11.2015 - 12.2017
Assistant Restaurant Manager
KFC
03.2013 - 10.2015
Commi Chef
P&O CRUISE
06.2011 - 03.2013
Chef
RUBY TUESDAY
08.2008 - 08.2010
Chef
Deccan Plaza
05.2006 - 07.2008
Store Manager
RELIANCE SMART
BBA - undefined
Madras University
Diploma in Hotel Management & Catering Technology - undefined
Madras Institute of Hotel Management & Catering Technology
MBA -
National Institute of Business Management