BAALAAJI V R
Summary
Accomplished Data analytics professional with expertise in data visualization and predictive modeling, Currently at American Express. Spearheaded the migration of BI dashboards, enhancing scalability and accessibility. Proven ability to lead cross-functional teams, automate workflows, and improve onboarding efficiency, saving over 200 person-hours monthly. Skilled in Python, ETL, and strategic collaboration.
Overview
8
8
years of professional experience
1
1
Certification
Work History
Process Manager
American Express
Gurugram
11.2024 - Current
- Developed and operationalized an Opportunity Health metric to track, assess, and optimize Account Development Consultants’ (ADCs) account performance, engagement, and maintenance.
- Built and maintained a Global Merchant and Network Services BI dashboard enabling real-time tracking, performance analysis, and reporting of referrals generated by cross-functional teams.
- Led end-to-end migration of four mission-critical BI dashboards to the Lumi reporting platform, significantly improving reporting performance, scalability, and accessibility.
- Automated ETL workflows using Apache Airflow, reduced manual reruns, and implemented data quality (QC) alerting frameworks to proactively identify upstream data anomalies.
- Designed, developed, and maintained the ET APA RAMP Charge Volume dashboard to measure, analyze, and report charge volume (CV) performance of Account Development Consultants (ADCs) through various views and consolidated scorecards specially for ADCs and leadership team.
- Developed and implemented a custom Generative AI (ChatGPT) onboarding tool—IQ Navigator—to support new hire enablement, improving onboarding efficiency and saving 200+ person-hours per month.
- Strengthened business performance through continuous engagement with Early Tenure RAMP and GMNS stakeholders, leveraging analytical insights and improving reporting processes via monthly governance discussions.
Assistant Manager
Paytm Payments Bank
Bengaluru
04.2023 - 11.2024
- Responsible for on-boarding looker dashboard tool in organization which helps teams to get accurate insights on the data through visualization.
- Developed automated scripts using python for seamless generation of marketing report for debit card sales campaign and regular reporting.
- Collaborate with various stakeholders to identify, define, collect/ create, automate, and track key business metrics for products or business processes.
- Developed multiple live dashboards using looker for various products like domestic money remittance, Fixed deposits etc.
- Work closely with Product, Marketing and Sales team for providing analytical support and data requirement processes.
- Facilitated alignment between Product, Growth, and Revenue departments through targeted broadcasts from the CEO's office, emphasizing insights and strategic directions.
- Explored areas such as neo banking payment tools, digital wallets and UPI.
Data Scientist
Educational Initiatives
Bengaluru
01.2018 - 02.2020
- Developed comprehensive school database which consist information of various schools all over in India through scraping various online portals like CBSE, Edustoke websites etc using Python (Beautiful Soup and Scrapy), PHP.
- Formulated Qlik Sense Dashboard that helped to develop the dashboard according to various team requirement focusing on marketing and sales, academic and gaming teams in order to improve the user engagement.
- Developed unsupervised learning model in order to improve students performance and cluster them in various groups.
- Developed seamless automated reports for sending continuous reports of the students to school principal using python and HTML.
Education
MBA - IT systems and business analytics
Indian Institute of management, Kashipur
01.2023
PGP - Data science engineering
GLIM
01.2018
Bachelor’s - engineering
PSG college of Technology
01.2018
HSC -
Vidyaa vikas
Tamil Nadu, India01.2012
Skills
- Data Collection & Cleaning
- Data visualization and interpretation
- Predictive modeling
- ETL
- SQL
- Data Modelling
- Process Improvement
- Machine Learning
- Product Management
- Python for Data Science
- Pandas
- SciKit-Learn
- Beautiful Soup
- Scrapy
- Seaborn
- Clustering
- Web scrapping
- Hive
- MS Office
- Excel
- Tableau
- Qlik sense
- Looker
- Microsoft PowerPoint
- Microsoft word
Certification
- Natural Language Processing with Python
- Scrapy: Powerful Web Scraping and Crawling
- Web Scraping Using Beautiful Soup
- Lean Six Sigma Green Belt
Accomplishments
- Best Employee of the Month – Paytm (Jan 2024)
- Rewards & Recognition – American Express ( November 2025)
Timeline
Process Manager
American Express
11.2024 - Current
Assistant Manager
Paytm Payments Bank
04.2023 - 11.2024
Data Scientist
Educational Initiatives
01.2018 - 02.2020
MBA - IT systems and business analytics
Indian Institute of management, Kashipur
PGP - Data science engineering
GLIM
Bachelor’s - engineering
PSG college of Technology
HSC -
Vidyaa vikas