Baljinder Kaur
new delhi
Summary
Accomplished account executive 7 years of experience in business development, account, client and territory management. Proficient in account management, solution selling, new business development and revenue generation in market research and IT sales. Having quota carrying experience and proven track record of enterprise wide sale of services and products and dedicated to delivering customised solutions and nurturing and enduring client relationships, creating revenue impact and offering strategic insights and sustained business growth to C- Suite.
Overview
7
7
years of professional experience
Work History
Account Executive
Forrester Research
New Delhi
08.2024 - Current
- Worked closely with C- suite of emerging technology unicorns to deliver targeted insights for streamlined execution of end to end business strategy i.e The product strategy and roadmap, market expansion, GTM strategy, demand generation, competitive landscape, and future of the industry.
- Liaison between CXOs, executives, and the Forrester analyst community, assisting them in navigating our research and advisory ecosystem.
- Early renewed the entire open territory of $200K for 2024 in Q2, with uplifts and upgrades of multi-year contracts.
- Acquired new customers for Forrester and closed a business of $660K within first 12 months of working in the sales role.
- Working with CMO's in scaling Brand value, Integrated Campaigns, Content Strategy, Corporate Communication, Analyst Relations
- Working with tech leaders (CIO, CTO, CISOs) on optimising their tech stack, reducing technological debt, consolidating and recommending vendors, minizing systemic risk and provide recommendatione to futureproof their tech.
- Carrying and fulfilling quota of more than half a million dollars
- Cross Selling and Up Selling of new products in existing research
- Closed 4 new logos in deals with of $400K
- 100 % renewal rate in 2023 and 2024
- Championed a client centric consultative sales approach, ensuring understanding of unique business needs and delivering tailored solutions
Business Development Representative - III
Forrester
New Delhi
01.2020 - 07.2024
- Developed new strategies to increase penetration into identified accounts and tapping C- suites
- Sourced and drove deal stages stages that led to $350K closed deal in 2021 financial gear
- Applied product knowledge and generated a pipeline of $ 2M using creative brainstorming and iteration of outreach methods
- Surpassed Q1 2020 goals by 200x in pipeline generation
- Devised sales plan for new accounts by identifying opportunities within the existing customer base
Business Development Representative - II
Forrester Research
01.2024 - 06.2024
Business Development Representative - I
Forrester Research
01.2020 - 01.2021
Relationship Manager - Wealth Portfolio
ICICI Bank
12.2018 - 11.2019
- Monitor and address HNI clients bankjmg and investment requirements
- Use financial accumen and investment expertise to help client reach short term and long term investment goals
- Achievement of product wise target and cross selling products as per demographics, lifestyle and risk profiling
- Formulate outbound and inbound sales plan to acquire new HNI clients for increasing customer base of portfolio
- Conduct risk profiling of all mapped clients and showcase investment products as per client risk profile
- Working across banking products such as investment, mortgage, protection, business banking to achieve product wise sales targets
Project Executive
Mex Exhibitions
06.2017 - 11.2018
- Selling exhibition space to corporate clients and
maintaining visitors and exhibitor's database - Client servicing pre and post event
- Analysis of opportunities in market, recommending
solutions to clients and negotiating contract terms - Strategizing business growth by maintaining and
nurturing relationship with new and existing clients - International sales and client servicing, agent coordination for LED Expo Thailand, keeping the record of sales growth and marketing collateral.
- Agent Coordination for LED Expo Thailand, keeping
the record of sales growth & marketing collateral. - Collaborated with upper management to assess business needs and develop roadmaps.
- Built impactful relationships with clients and suppliers.
Education
MBA - Sales & Marketing
ICFAI Business School
Pune03-2017
BBA - Business Administration
GGSIPU - JIMS Kalkaji
New Delhi03-2014
CBSE - 12th
Hillgrove Public School - New Delhi
New Delhi, India03-2011
CBSE - 10th
St.Mary's School
New Delhi, India03-2009
Skills
- Market development
- Account planning
- Competitor tracking
- Sales presentation
- Marketing strategy implementation
- Sales quota achievement
- Prospecting
- Relationship building and rapport
- Pipeline management
- Business development and planning
- Revenue generation
Affiliations
- Successfully conducted New Hires onboarding
session on Sales Navigator and BDR campaign
strategy - Piloted ZoomInfo for APAC
Accomplishments
- Over achieved sales quota in 2023 by 58.18%
- Over achieving BDR target of meeting sourced and pipeline generated Quarter on Quarter by 28%
- Accoladed as BDR of the month, Forrester in October 2021
- Felicitated as a star Performer for over achieving the sales target - April 2018
- Qualifying GenNxt Wealth Managers, ICICI Bank in June 2019
Timeline
Account Executive
Forrester Research
08.2024 - Current
Business Development Representative - II
Forrester Research
01.2024 - 06.2024
Business Development Representative - III
Forrester
01.2020 - 07.2024
Business Development Representative - I
Forrester Research
01.2020 - 01.2021
Relationship Manager - Wealth Portfolio
ICICI Bank
12.2018 - 11.2019
Project Executive
Mex Exhibitions
06.2017 - 11.2018
MBA - Sales & Marketing
ICFAI Business School
BBA - Business Administration
GGSIPU - JIMS Kalkaji
CBSE - 12th
Hillgrove Public School - New Delhi
CBSE - 10th
St.Mary's School
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