Bharat Garg

Owned and ensured the Losses metrics of Non Large supply chain : Seller Protection fund(SPF) Fraud reduction From 16.6Cr/M to 9.6Cr/M.

• Develop a comprehensive Loss Tree Analysis to identify gaps and implement actionable strategies across CX, Last Mile, Mid-Mile, First-Mile Seller, and Claim Approval processes.
• Boost Flyer ID Adherence from 45% to 93% through targeted interventions and process optimization.
• Enhance OBD Defect Rate by reducing it from 9.3% to 7.7% through daily operational rigor and direct engagement with PH Ops and Warehouse Managers.
• Form Focused Task Groups to drive improvement in Pickup and CV Accuracy, Relatching, and Flyer Mismatch metrics.
• Deploy Implants at Top 17 Sellers to strengthen operational oversight and ensure seamless processes.
• Introduce Additional Signals to increase rejection rates for RTO and CX Claim mishandling, mitigating mis-shipments.
• Expand Seller OBD Program to cover 345 Sellers, enhancing overall operational performance.
• Implement VMS at Top 580 Sellers to reduce RTO SPF Claims and improve compliance.
• Block High-Fraud Contributing Device IDs to protect the platform and enhance security.
• Upgrade Seller Packing and Label Quality Standards to minimize damages and improve customer satisfaction.

70% Reduction in Prexo Fraud Losses (₹4.7 Cr YOY Impact in CY'24)

• Enhanced Recovery of "Not Switch On" and Screen Issues through systematic handovers at Yaantra with issue-level bucketing.
• Improved Packaging Standards at DHs to address structural flaws and non-adherence.
• Mitigated IMEI and Model Mismatch Fraud by tackling fake Yantra app usage, IMEI cloning, and dummy phone scams involving orphaned Wishmaster names.

Reduced Fraud Loss by 26% (₹5 Cr Monthly Impact) in CY'23: Implemented strategic initiatives that led to a significant reduction in fraud-related losses.

• Enhanced Image Smart Check : Increased NFBF shipment coverage from 82% to 99%, resulting in savings of ₹1.8 Cr per month.
• SPF False Claims Mitigation: Identified and prevented false claims for forward pickup canceled shipments, saving ₹1.5 Cr.
• SPF Blocking for Branded Products: Implemented blocks on false SPF claims for different sizes and colors, saving ₹1.5 Cr monthly.
• SPF Rate Card Revision: Revised the SPF rate card, leading to an impact of ₹1.29 Cr.
• Seller OBD Process Improvement: Reduced seller-WM collusion, improving adherence from 25% to 9.3%, and achieving savings of ₹1.1 Cr.
• Manual RVP Image Capture: Introduced manual RVP image capture at top fraud-contributing delivery hubs (280 DHs), driving deterrence and initiating corrective actions for non-adherence.
• Accuracy Audits Improvement: Improved TL accuracy from 47% in Week 7 to 79% in Week 13, resulting in savings of ₹0.5 Cr.
• Reduced SPF for Used Products: Prevented false SPF claims for used products as misshipments, saving ₹0.4 Cr.
• CX Experience Enhancement: Disabled Brand Smartcheck for vertices below 500 to improve customer experience.
• Mislabeling Reduction : Increased duplicate flyer ID adherence tracking from 55% to 99%, significantly reducing mislabeling at delivery hubs.

Reduced Prexo Losses from 4.4% to 2.2% of GMV through targeted interventions.

• 80% Recovery of Dead Phones by implementing turbochargers at RC, up from 30%.
• 70% Reduction in Locked Case s by deploying specialized technicians from January to December.
• Mitigated Model and IMEI Mismatch by implanting solutions at RC and blocking over 500 PIN codes.
• Proactively Canceled ₹10 Cr in Suspected Orders to prevent potential losses.

• Externalization Loss Reduction
  Reduced POD Losses by increasing Anydoc adoption from 15% to 80%, saving ₹0.15 Cr/month.
• Minimised Orphan Generation & Forced Misshipment through an additional labelling process, reducing losses by ₹0.05 Cr/month.

FM Pendency & BRSNR Reduction

• Structural Solve for FM Pendency during Peak Events: Implemented RSC constructs for big sellers and aligned sellers to accept returns, reducing Surat clearance time from 45 to 15 days and Jaipur clearance to just 7 days, with a monthly impact of ₹0.3 Cr.
  
• Reduced FM BRSNR by ₹0.2 Cr/Month: Bucketized lanes by volume and connection type, deployed implants at MH hubs, and enhanced visibility across seller, lane, PH source, and MH destination, enabling quick actions on BRSNR occurrences.
• Externalization FM BRSNR Reduction: Achieved a monthly impact of ₹0.05 Cr by focusing on top lanes reconciliation, orphan reconciliation through common tracking, and priority investigations for high-value shipments.
  
  Orphan & Seller Reject Clearance
• Efficient Orphan Handling with 15 IRT Stations: Integrated system-driven data to prevent mislabeling misuse, leading to the efficient conversion of orphans.
• Cleared 60K Orphans and Seller Rejects during BBD: Coordinated closely with the RC team to manage capacities and handle the surge in orphan and seller reject shipments at CL hubs.