Bharat Singh
Marketing Manager
Gurgaon,HR
Summary
Offering strong analytical skills and creative approach to problem-solving, ready to thrive in brand marketing environment and eager to learn and develop. Brings solid understanding of digital marketing trends and data analysis, along with ability to create engaging content and manage social media platforms. Ready to use and develop strategic planning and project management skills in Data -Driven Marketing roles.
Overview
11
11
years of professional experience
3
3
Certificates
Work History
Brand Marketing Manager
Vinsum Axpress
11.2024 - Current
- My focus is on craving cohesive messaging that reflects Vinsum Express's core values
- This involves collaborating with cross-functional teams to maintain consistency across all touch points, from digital platforms to on-ground operations, while revamping of old fashioned techniques
- Responsible for introducing data driven decision making to accelerate growth on search engines and social media platforms by using Paid Media Campaigns and AI online tools like hootsuite, semrush, SFMC and google analytics
- Drawing AI - powered analytics and insights through SQL, power BI and python libraries
- Vendor management for in-house branding, on-ground operations, corporate events, road shows and warehousing branding
- Product development & refinement (for eg sustainable packaging)
- Managing the branding and marketing initiatives across a vast network of 53 offices and 77 warehouses nationwide in collaboration with graphic-design team, IT team, CRM team & sales team
- Mentor junior team members on AI applications in marketing, fostering a culture of innovation and continuous learning.
Business Analyst
Advology Solution
10.2023 - 11.2024
- Company Overview: Digital marketing company https://www.advologysolution.com/
- Researched and prepared presentations regarding revenue reports, internal operating inefficiencies, and industry trends with MS Excel, SQL, Python and Power BI
- Providing key insights in business development planning
- Worked closely with the core lead generation team, graphic team, SEO team & Development Team
- Making sure the project doesn't negatively impact what's important to stakeholders and clients by regularly communicating and documenting goals, providing everyone a one stop to work in tandem to achieve the intersection and quality & time bound projects
- Introduced new practices related to closing to onboarding to delivering a project, while retaining and maximizing client satisfaction
- Daily handling of multiple development and digital marketing projects, which involved strategizing, allocating the different stages to designated teams, and finally launching the finished internet product
- Increased yearly revenue by 25%
Real estate consultant
BB Advisors
06.2016 - 10.2023
- Introduced robust data management and Increased business revenue by 25%
- Mapped business requirements and translating these requirements into functional specifications to enhance to unlock different segments of customers
- Stakeholders management through regular meetings and discussion
- Meticulously understanding their requirements and provide quality service to the clients
- Single handedly led numerous dealings over last 6 years with an 20% conversion rate
HR executive (Contract Employee)
MARUTI SUZUKI POWER TRAIN
06.2015 - 06.2016
- Performance management, Grievances management, assisted seniors, coordinating various types of trainings for different departments
- Talent acquisition / recruitment, also handling of industrial training interns
- Employee engagement activities, Training engagement, Change management
Sr Area Manager
UAS International Group of Companies
08.2013 - 03.2014
Education
PGP in Artificial Intelligence & Machine Learning - Machine Learning, NLP, Data Engineering & Science
University of Texas, Austin
Austin , Texas 04.2001 -
Skills
Relevant skills & Knowledge
Marketing analytics
Creative direction
Social media strategy
Negotiation
Budgeting and allocation
Data analytics
SQL databases
Marketing campaigns
Attention to detail
Statistical analysis
Data visualization
BI tools expertise
Natural language processing
Python programming
Certification
Data visualisation using python, Great learning academy
Timeline
Brand Marketing Manager
Vinsum Axpress
11.2024 - Current
Business Analyst
Advology Solution
10.2023 - 11.2024
Real estate consultant
BB Advisors
06.2016 - 10.2023
HR executive (Contract Employee)
MARUTI SUZUKI POWER TRAIN
06.2015 - 06.2016
Sr Area Manager
UAS International Group of Companies
08.2013 - 03.2014
PGP in Artificial Intelligence & Machine Learning - Machine Learning, NLP, Data Engineering & Science
University of Texas, Austin
04.2001 -