BHARAT REDDY

• Responsible for a company's online marketing strategies. Work within budgets to develop digital marketing campaigns. identifying risks and drawing up support documents, and writing up detailed plans and reports.
• Led a team of 6 marketers to develop and execute a comprehensive B2B content marketing strategy, resulting in a 50% increase in website traffic and a 25% rise in lead generation within 6 months.
• Orchestrated B2C social media campaigns, collaborating with influencers and creating engaging content that boosted social media engagement by 80% and contributed to a 15% growth in B2C sales.
• Oversaw the launch of a successful email marketing campaign that achieved a 40% open rate and a 15% conversion rate through segment-specific messaging and A/B testing.
• Expanded the company's reach by 30% through market research and competitor analysis, identifying new market segments and optimizing product positioning.
• Utilized Google Analytics and other analytics tools to track and optimize campaign performance, resulting in a 20% improvement in ROI.
• Presented regular performance reports and actionable recommendations to C-suite executives.
• Collaborating with internal teams to create landing pages, add conversion-based content or plugins and optimize the user experience.
• Increased social media engagement by 80% through innovative content strategies and influencer partnerships.
• Implemented SEO best practices that led to a 3x increase in organic search traffic within six months.

• Spearheaded the development and implementation of comprehensive marketing strategies, resulting in significant growth, retention, and monetization of Mobile Apps and Web Apps.
• Directed mobile app marketing efforts, resulting in 42K downloads within the first 2 Months and a consistent 15% month-over-month growth.
• Utilized Google Analytics to set up, monitor and analyze content success and identify opportunities for content improvement.
• Developed and executed data-driven user acquisition and retention strategies, achieving a 25% decrease in user acquisition costs and a 20% increase in user engagement.
• Collaborated with product and development teams to optimize app store presence, leading to a 40% increase in app store visibility and a 4.7-star rating.
• Oversaw the planning and execution of mobile ad campaigns across various platforms, driving a 150% increase in in-app purchases.
• Utilized A/B testing to refine ad creatives and landing pages, resulting in a 35% improvement in conversion rates.
• Executed successful ASO & SEO campaigns, enhancing the visibility and discoverability of Workruit's Resume app on various platforms.
• Planned and executed app acquisition, retention, and monetization campaigns across Google, Facebook, Twitter, affiliates, and other relevant platforms, leading to substantial user engagement and revenue generation.
• Pioneered new approaches to increase customer engagement, retention, and revenue from mobile and web platforms.
• Conducted competitor analysis, extracting valuable insights to drive internal product development efforts and maintain a competitive edge.
• Identified and leveraged new growth channels, optimizing market funnels to achieve exceptional customer acquisition and desired ROI.
• Collaborated effectively with cross-functional teams, including product, engineering, business, and design, to execute and optimize marketing strategies.

• Oversaw numerous social media campaigns, including creating and deploying content, engaging with target audiences and boosting reach with strategic ad placements.
• Stitching data between Facebook and Google to build new insights and opportunities. Setting up Google analytics and linking it to Facebook and optimising the campaigns by using more data than Facebook alone.
• Built Highly Profitable marketing and sales funnels for various industries.
• Created a wide range of digital assets such as rich media online ads and micro websites.
• Managed digital projects end-to-end, from initial conceptualizing through final implementation and live monitoring.
• Collaborated cross-functionally with sales, engineering and product management teams to accomplish shared goals.
• Optimized social media channels and web pages to improve SEO and usability.
• Boosted brand awareness by establishing a strong web and social media presence.
• Tracked and reported on marketing campaign performance monthly to help with optimizing current and future plans.
  Leveraged tracking data to segment target audiences, trigger campaigns and personalize content.
• Improved click-through rates, conversion and other important KPIs with a strategic approach.
• Performed in-depth competitor reviews to check competitor activities with ad placement, keyword use, placement bids and landing pages.
• Helped clients develop website portals and social media pages to promote businesses.
• Built, implemented and updated effective SEO strategies.
  Basic knowledge of HTML and CSS
• Masterminded highly successful digital strategies for various platforms to attract customer engagement. Worked effectively under the constant pressure of simultaneous project milestones and deliverable deadlines.

Bachelor of Technology: Electrical And Electronics Engineering

Maths, Physics and Chemistry