Freelance Graphic Designer, Self-employed, 07/01/24, Present, Montessori School Branding: Developed the entire brand identity including logo, stationery, admissions creatives, hoardings, and promotional banners to reflect a child-centric yet professional ethos., IB World School - Social Media Creatives: Designed informative, visually aligned content for their Instagram and LinkedIn to boost engagement and support brand communication. Work includes weekly content planning, carousel design, storytelling graphics, and parent-focused infographics., Swim School Branding: Created visual branding from scratch including logo, signage, brochure, uniforms, and welcome kits. Developed a fun yet trust-oriented brand tone to appeal to parents and children alike., Personal Brand Content for Entrepreneurs: Curating and designing content for two growing personal brands, focusing on Instagram and LinkedIn profile aesthetics, content strategy, engagement-oriented design, highlight covers, and value-based carousels., Ongoing Strategy & Consulting: Provide creative direction, color psychology insights, and platform-specific strategies to ensure consistent digital presence and brand recall.