Agility Harmony , Responsys, Hubspot, SFMC, DREAM, Dreamweaver, ServiceNow, AtTask, Jira, Litmus, Email on Acid
Bhaskar TC
Principal Manager
Bengaluru
Summary
Professional manager with strong track record in leadership and project execution. Known for fostering collaboration, adapting to change, and driving results. Skilled in strategic planning, team development, and operational efficiency. Respected for reliability, resourcefulness, and focus on achieving organizational goals.
Overview
13
13
years of professional experience
2
2
Certifications
5
5
years of post-secondary education
Work History
Principal Manager
Versatiletech
07.2024 - 07.2025
- Conducted regular performance reviews, identifying areas for improvement and developing action plans to address them.
- Supervised operations staff and kept employees compliant with company policies and procedures.
- Enhanced team productivity by implementing streamlined processes and effective communication strategies.
- Recognized for implementing Global framework for Campaign services operations(APAC, EMEA and US) and driving Services Team having 24/5 operation.
- Managing client and internal escalations pertaining to their respective team members and documenting the client process.
- Team management and responsible for presenting the monthly stats with the leadership team.
- Managing the team of Campaign Managers and Marketing Automation Consultants and Management Trainee, which includes providing leadership, mentoring, performance assessment, conducting 1-1s and hiring.
Team Lead
Epsilon
03.2020 - 07.2024
- Promoted a positive work environment by fostering teamwork, open communication, and employee recognition initiatives.
- Enhanced overall team performance by providing regular coaching, feedback, and skill development opportunities.
- Established clear performance metrics for the team which helped in tracking progress towards set targets effectively.
- Expert in working as a direct liaison between all the stakeholders of the project to ensure successful implementation of business requirements. Support communication, training, and documentation to enable successful user adoption.
- Client Solution: Work with clients and prospects to understand requirements from a digital campaign operations perspective and structure solutions that address the needs.
- This involves working with clients to identify the requirements, documenting the challenges, mapping specifications to internal capabilities. Also, creating a customized solution, commercial proposals and presenting to the client.
- Successfully managing 20+ accounts with help of 3 teams across shifts consisting of 12 associates working dedicatedly
- Collaborated with other department leads to streamline workflows, improve interdepartmental coordination, and achieve business goals collectively.
Senior Analyst
Epsilon
09.2016 - 03.2020
- Enhanced team productivity by streamlining workflow processes and implementing time-saving strategies.
- Collaborated with cross-functional teams to identify areas of improvement, leading to increased operational effectiveness.
- Nurtured strong working relationships with clients, ensuring their needs were met while exceeding expectations on deliverables.
- Design and build customized campaigns by implementing Free-marker Script, Segmentation, Personalization and conditional data structure based on client requirement.
- Working on campaign optimization by contributing increase in open rates and customer engagement. At total enhancing the life cycle of the marketing campaign
- Execute multicultural campaigns - Standard, A/B testing, Automation, Trigger, Sequence, Real Time, Dynamic, Personalized campaigns
Operations Manager
Versatiletech
04.2012 - 07.2016
- I was hired in Versatiletech for a role of Quality Analyst.
- My dedication and hard work was recognized and I was promoted as team Lead in 2013, later in 2015 I was promoted as Manager.
- I maintained a steady relationship with the onshore clients and ensured that the campaigns are delivered error free.
Education
Bachelor of Engineering - Computer Science
RL Jallappa Institute of Technology
Doddaballapura, Karnataka 06.2004 - 06.2009
Skills
Client service
Software
Accomplishments
- Recognized for implementing Global framework for Campaign services operations(APAC, EMEA and US) and driving Services Team having 24/5 operation.
- Onboarded multiple accounts when they were new to the company.
Certification
Agility Harmony
Hobbies
Listening to music, Traveling, Cricket
Timeline
Principal Manager
Versatiletech
07.2024 - 07.2025
Team Lead
Epsilon
03.2020 - 07.2024
Senior Analyst
Epsilon
09.2016 - 03.2020
Operations Manager
Versatiletech
04.2012 - 07.2016
Bachelor of Engineering - Computer Science
RL Jallappa Institute of Technology
06.2004 - 06.2009
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