Summary
Overview
Work History
Education
Skills
Awards
Certification
Youtube channnel
Languages
Timeline
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BHAVESH VIJAY DALMIA

BHAVESH VIJAY DALMIA

Mumbai

Summary

Digital Marketing Leader with 20+ years of experience in consumer health, FMCG, and financial services. Demonstrated success in driving digital transformation and executing data-driven marketing strategies. Specialized in omnichannel marketing and performance analytics, with notable campaigns including #BerokZindagi, Saridon movie review and #Fairsexfairsay.

Overview

20
20
years of professional experience
1
1
Certification

Work History

Associate Director - Consumer Marketing

Cipla Ltd.
Mumbai
04.2019 - Current
  • Spearheaded #BerokZindagi and #BeATuffie consumer campaigns, challenging social norms and enhancing brand equity.
  • Monitored 900 Cr topline for Foracort Inhaler, promoting inhalers as effective asthma treatments.
  • Executed digital transformation initiatives, utilizing AI and automation to enhance social media engagement.
  • Managed multi-million dollar budgets, achieving high-return media strategies across digital, TV, and print platforms.
  • Conducted Nielsen-backed market research to derive consumer insights and guide brand strategy.

Senior Brand Manager / Media Manager

Piramal Healthcare
Mumbai
07.2011 - 03.2019
  • Directed efforts on brands such as Saridon, i-pill, and Sloan's Balm, contributing to Rs.150 crore top-line revenue.
  • Crafted Go-To-Market strategies that integrated pricing, NPDs, sales forecasting, and media planning.
  • Pioneered Low-Cost Media(LCM) Model to drive consumer interaction and identify market disruptions.
  • Achieved recognition through EMVIES and ET Best Brand Awards for Saridon Movie Review and i-pill INK initiatives.

Account Manager

Madison World
Mumbai
05.2006 - 06.2011
  • Managed ₹200 Cr+ media budgets for brands like Godrej, P&G, and Axis Bank, ensuring strategic ROI optimization.
  • Directed target audience analyses & omnichannel marketing strategies, improving brand positioning and engagement.
  • Led high-impact digital campaigns, strengthening consumer loyalty and brand recall.

Advertising Manager

Delhi Press Group
Mumbai
03.2005 - 04.2006
  • Drove advertising sales for GRIHSHOBHA through strategic media partnerships to maximize brand reach.
  • Led storytelling initiatives for print and digital platforms, improving magazine advertising performance.

Education

MBA - Marketing

Mumbai University
Mumbai
03-2005

Skills

  • Digital strategy and transformation
  • SEO and SEM
  • Social media optimization
  • Digital marketing
  • Influencer marketing
  • Omnichannel mapping
  • Brand positioning
  • Communication development
  • Leadership skills
  • Stakeholder management
  • Media planning
  • Market research
  • Consumer insights
  • Content strategy
  • Brand development
  • Campaign management
  • Team leadership
  • AI-driven marketing
  • Google Analytics
  • Meta Ads Manager

Awards

  • Achiever Award (2021 & 2022) – Best Consumer Campaign at Cipla
  • 100+ Industry Awards – Winning campaigns in Consumer Health & Wellness

Certification

  • Google Analytics & Google Ads Certified
  • Performance Marketing & Analytics
  • Online Digital Marketing

Youtube channnel

https://www.youtube.com/breathefreetv

Languages

  • English
  • Hindi
  • Marathi
  • Gujarati

Timeline

Associate Director - Consumer Marketing

Cipla Ltd.
04.2019 - Current

Senior Brand Manager / Media Manager

Piramal Healthcare
07.2011 - 03.2019

Account Manager

Madison World
05.2006 - 06.2011

Advertising Manager

Delhi Press Group
03.2005 - 04.2006

MBA - Marketing

Mumbai University
BHAVESH VIJAY DALMIA