Skating
Hi, I’m
BHAVYA GUPTA
Customer Success Associate
Gurgaon
Summary
Experienced Customer Success Associate skilled in digital marketing, enhancing customer satisfaction, loyalty, and engagement. Proficient in resolving pain points, collaborating with cross-functional teams, analyzing data, and tailoring marketing efforts. Passionate about exceptional customer service and driving business growth.
Overview
3
years of professional experience
9
years of post-secondary education
5
Certifications
Work History
WIGZO BY SHIPROCKETSouth Delhi
Customer Success Associate
08.2022 - Current
Job overview
- Currently managing 15+ SMB Premium and Enterprise accounts, bringing close to 10+ lakh revenue for wigzo per month.
- With creative thinking and good relationship with client, found ways to increase the ROI and retention for accounts given to me.
- Created smooth onboarding processes to help new clients adjust to product, company policies, procedures and processes.
- Offered advice and assistance to customers, paying attention to special needs or wants.
- Clarified customer issues and determined root cause of problems to resolve product or service complaints.
- Suggested other offerings to attract potential customers.
- Maintained customer satisfaction with forward-thinking strategies focused on addressing customer needs and resolving concerns.
- Cultivated customer loyalty, promoted repeat business, and improved sales.
- Boosted sales revenue by skillfully promoting diverse service options.
- Consulted with outside parties to resolve discrepancies and create expert solutions.
- Actively listened to customers, handled concerns quickly and escalated major issues to supervisor.
- Used company troubleshooting resolution tree to evaluate technical problems and find appropriate solutions.
- Evaluated account and service histories to identify trends, using data to mitigate future issues.
- Reviewed internal systems and organized training plans to address areas in need of improvement.
- Evaluated current processes to develop improvement plans.
- Participated in team meetings and training sessions to stay informed about product updates and changes.
- Promoted available products and services to customers during service, account management, and order calls.
- Cultivated relationships with key stakeholders, vendors.
- Researched and identified new opportunities for product and brand development.
- Led Whatsapp Chatbot team, trained resources and developed a staple whatsapp chatbot flow for clients who are new retention.
Tata 1MGGurgaon
YouTube SEO Consultant
05.2022 - 08.2022
Job overview
- Developed original content using social listening and independent sources.
- Created content with SEO keywords drawn from Google Analytics, Google Trends and Keyword Research tools.
- Strengthened content through proofreading and editing.
- Coordinated with marketing and design teams to illustrate articles.
- Conducted online research to obtain relevant information and materials.
- Implemented strategies and tactics to grow followers on social media channels.
- Participated in meetings with producers and production crew to keep program in step with creative vision.
- Observed tight deadlines and strict budgetary controls to avoid waste and streamline costs.
- Maintained knowledge of current market trends and algorithm updates of top search engines.
- Researched and implemented search engine optimization recommendations.
GROWTH PER HOURKanpur
Digital Marketing Manager
07.2021 - 06.2022
Job overview
- Managed over 20 accounts and successfully delivered an ROI of 10x.
- Developed Landing Pages, Websites on WordPress
- Improved page content, keyword relevancy, and branding to achieve search engine optimization goals.
- Increased customer engagement through social media.
- Developed marketing content such as blogs, promotional materials, and advertisements for social media.
- Monitored return on investment of online and social media marketing efforts.
- Developed and implemented successful digital marketing campaigns to drive customer engagement and increase brand awareness.
- Drove cross-functional collaboration with focus on quality service delivery.
- Managed social media accounts for clients, generating interest for existing and upcoming product or service releases.
- Analyzed competitor pages to locate backlink and keyword opportunities.
- Conducted market research to identify new opportunities and target markets.
- Optimized email campaigns to increase open and click-through rates.
- Devised content strategy to effectively engage target audiences.
- Captured new customers by optimizing business strategies and launching products to diversify offerings.
- Led team of marketing professionals, offering mentoring and coaching to build knowledge and skills.
- Managed budget allocation and resource utilization to maximize marketing ROI.
- Improved website visibility through development and implementation of SEO strategies.
- Secured long-term accounts by recommending strategies to promote brand effectiveness and highlight product benefits.
HOTELNSTUDIONoida
SEO Analyst
10.2021 - 03.2022
Job overview
- Completed keyword research and analyzed competitor SEO and PPC campaigns to identify gaps and opportunities.
- Incorporated XML sitemaps, robots.txt files and 301 redirects to facilitate search engine spidering, crawling and indexing.
- Recommended changes to website architecture, content and linking to improve SEO positions for target keywords.
- Analyzed SEO outreach goals and presented findings to marketing director.
- Tracked, reported and analyzed website analytics to drive strategy and improve user experience.
- Researched and analyzed competitor website and advertising links to gain insight into new strategies.
- Optimized website content and images to improve search engine rankings.
- Generated reports to monitor and analyze website performance, search engine rankings, or domain authority.
- Devised effective link-building campaigns to increase website authority and visibility.
- Created customized marketing materials to increase product awareness.
- Crafted and implemented strategies to increase search visibility and website traffic.
- A-B tested ad campaigns to optimize performance and drive improved ROI.
TESTPREPKART
Digital Marketing Intern
07.2020 - 10.2021
Job overview
- Executed consistent online messaging across various social media verticals
- Tracked and analyzed web analytics to recommend proactive adjustments to strategies
- Developed educational blogs for the website
- Researched and provided relevant content ideas
- Lead Generation Forms implementation.
- Assisted marketing coordinators and graphic designers with website copywriting and proofing.
- Prepared weekly updates and reports to track growth and success rates of marketing campaigns.
- Sat with marketing team members to learn new tasks and determine best tactics for solving challenges.
- Monitored web traffic to analyze website performance.
- Assisted in creating written, video and image content for marketing channels.
- Participated in brainstorming meetings to develop marketing collateral.
- Shadowed meetings and observed marketing director to grow professional experience.
Education
MANIPAL UNIVERSITYJaipur
BBA
08.2021 - Current
NATIONAL INSTITUTE OF OPEN SCHOOLINGNoida
Senior Secondary School from Commerce
04.2020 - 04.2021
LK SINGHANIA EDUCATION CENTERGotan - Rajasthan
Secondary School from Secondary School
04.2009 - 04.2015
Skills
Complaint resolution
Products/Tools
Kaleyra
RML
SparkPost
TrustSignal
GupShup
Kevit
Uber Suggest
Certification
GOOGLE DIGITAL GARAGE
Interests
Travelling/Exploration
Learning About Technologies
Timeline
RETENTION HERO
01-2023
WHATSAPP MARKETING
08-2022
Customer Success Associate
WIGZO BY SHIPROCKET
08.2022 - Current
YouTube SEO Consultant
Tata 1MG
05.2022 - 08.2022
SEO Analyst
HOTELNSTUDIO
10.2021 - 03.2022
MANIPAL UNIVERSITY
BBA
08.2021 - Current
Digital Marketing Manager
GROWTH PER HOUR
07.2021 - 06.2022
WORDPRESS DEVELOPMENT
05-2021
DIGITAL MARKETING
08-2020
Digital Marketing Intern
TESTPREPKART
07.2020 - 10.2021
GOOGLE DIGITAL GARAGE
05-2020
NATIONAL INSTITUTE OF OPEN SCHOOLING
Senior Secondary School from Commerce
04.2020 - 04.2021
LK SINGHANIA EDUCATION CENTER
Secondary School from Secondary School
04.2009 - 04.2015
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