Bhavya Mehta

1 ) Honda Website revamp

Link: https://www.hondacarindia.com

• Developed style guides for visual elements such as branding systems, typography standards, color schemes, photography styles.
• Created high quality visual designs that are both aesthetically pleasing and intuitive for users.
• Worked with the development team to ensure a smooth transition from concept to production-ready assets.
• Assisted in developing marketing strategies for new products based on customer needs analysis.
• Participated in brainstorming sessions to generate new ideas for product features or improvements.
• Coordinated with external vendors or freelancers during the production of graphics or multimedia projects.
• Collaborated with cross-functional teams including product owners, developers, marketers, copywriters, and stakeholders throughout the entire product cycle.
• Created detailed wireframes, storyboards, user flows and process flows to effectively communicate interaction and design ideas.
• Analyzed customer feedbacks to identify areas of improvement within existing designs.
• Worked with client via email, phone and in-person to collect information to complete designs.
• Collaborated with team of designers to offer improvements and direction on others' projects.
• Examined new relationships between design concepts and ideas to further develop products and services.
• Followed corporate brand guidelines to enable brand ) consistency across campaigns and marketing programs.

2) TATA Motors GTME & Eguru

• Conducted user testing sessions to evaluate effectiveness of creative concepts.
• Conducted usability tests to evaluate the design of a product and identify areas for improvement.
• Created user-centered designs by researching, sketching, wireframing and prototyping.

3) Alinma Bank (Mckinsey Team)

https://www.alinma.com/en/

• Participated in brainstorming sessions to generate innovative ideas for webpages and mobile apps.
• Collaborated with developers to ensure the technical feasibility of design solutions.
• Created interactive prototypes to demonstrate product concepts and features.
• Ensured all projects meet quality assurance requirements before launch.
• Analyzed customer feedback and implemented changes accordingly.
• Evaluated existing user interfaces to identify areas of improvement.
• Created wireframes, mockups, prototypes, and design specifications for websites and mobile apps.
• Identified opportunities for improving user experiences through A and B testing.
• Provided mentorship and training on UX and UI techniques to junior designers.
• Reviewed other designers' work for accuracy and consistency with established standards.
• Collaborated with product management and engineering teams to define and implement innovative solutions for the product direction, visuals and experience.
• Maintained up-to-date knowledge of emerging technologies relevant to UI and UX design.
• Conducted interviews with users to gather insights into their behavior patterns when using digital products or services.

• Worked on various Belgium Government projects
• Optimized web pages for maximum speed and scalability using best practices in UI and UX design.
• Developed interactive prototypes for mobile applications as well as websites.
• Maintained up-to-date knowledge of industry trends, standards and technologies related to UI and UX design.
• Researched current design trends, techniques and technologies related to UI and UX design.

• Worked as an intern for 6 months into print and social media advertisements.

• Intern for 2 months into a design studio and printing press.