Bhavya Visen
Bangalore
Summary
A professional content writer/copywriter with experience spanning diverse sectors including, government, education, and telecom. Adept in generating compelling narratives with a wide array of content, including social media posts, bulk messages, website content, business collaterals/reports, educational/ training modules, and promotional content for B2B and B2C audiences.
Overview
18
18
years of professional experience
Work History
Senior Consultant
Ernst & Young
03.2021 - Current
- Work closely with Marketing Director to plan/implement marketing plan
- Create and upload content for employee magazines and alumni portal
- Promoting employee publications and events online on social media
- Adhere to EY's content writing style and formatting guidelines
- Prepare and update relevant MIS for conducting employee events
- Crafted compelling content strategies to amplify the impact of EoDB
- Developed presentations and business reports
- Created content for businesses/citizens, spanning 1000+ text/Whats app infographic messages, social media content, handbooks, and brochures
- Proofread and repurposed website content to ensure accuracy, uniformity, and harmony with KUM's EoDB mission and guidelines
- Collaborated with IT teams to update 30+ government websites' content
- Prepared content for Monthly Progress Reports and coordinated with design team for printing as per design requirements
- Prepared 50+ talking points/press reports for senior government officials
- Promoted investment opportunities for investors through various channels
- Developed content for investment promotion materials i.e
- Press notes, event reports, speeches, compendiums, and presentations
- Developed 500+ posts for social media, like Facebook, Twitter, & WhatsApp
- Prepared Newsletter & coordinated with marketing team for publishing
- Evaluated 70+ Detailed Project Reports of mega projects
- Drafted responses to 200+ queries/grievances received at State's Investment Helpdesk including guidance/support to NRI investors
- Maintained & updated a repository of Invest UP's - Press Responses
Training & Placement Officer
Amity University
12.2016 - 12.2018
- Created/updated University's website content ensuring accuracy, relevance, & consistency
- Developed detailed and extensive placement & ESL (English as a Second Language) training modules, for language proficiency/communication skills
Snr. HR Document Compliance Officer
Aircel
01.2014 - 08.2015
- Onboarded new joiners and reviewed documents for accuracy, and compliances
- Designed & disseminated easy to use policy summaries/ready reckoners
- Assisted in creating and implementing employee training calendar
- Organized and scheduled employee trainings in coo-ordination with trainers and HoDs
- Assessed training effectiveness through surveys and feedbacks and evaluated responses
- Supervised job interviews & conducted exit surveys
- Drafted appointment letters, employee contracts, and related documents
- Created & maintained Employee data in SAP & other databases
Senior HR Supervisor
Larsen & Toubro
04.2013 - 01.2014
- Onboarded new joiners ensuring company's documentary compliances
- Developed/updated training program content as per training requirements for new and existing employees in consultation with HoDs
- Conducted screening, reference checks, background investigations
- Developed/executed internal communication plans for employees
- Created engaging content for a variety of communication channels, including press releases, internal portals, social media, and more
HR-Deputy Manager
Reliance Communications
03.2007 - 01.2011
- Resolved employees' queries/grievances on company policies/processes
- Created/disseminated range of HR communication content across UP-East
- Designed and executed the inaugural State's Employee Buddy Program
- Formulated annual employee engagement calendar for U.P.-East Circle
- Developed and maintained HR reports, Organograms & presentations
- Managed Vendor relationships with recruitment agencies & third-party
- Organized & updated employee files & electronic documents
- Worked closely with Training Head and HoDs of various departments to assess training needs
- Conducted training need analysis and created training modules based on requirements
- Created training calendar and reports for various departments
Education
MBA - HR
Bharti Vidyapeeth Institute of Management & Research
BA - English Literature
Lucknow University
Skills
Create engaging Business Centric Content
Develop SEO-friendly content
Creating L&D/Training Content
Document Management
Quality Control
Client handling
Stakeholder Management
Co-ordination with design/marketing teams
Knowledge of Core HR Functions
Investment Promotion
Business Research
Strong Written Communication
Expert Proofreading Skills
Strong research and fact checking skills
Attention to detail
Creativity to adapt writing style
Microsoft Office Suite
Adobe Acrobat Pro
MS SharePoint
Adobe InDesign
Adobe Photoshop
Basic HTML
Academicaccomplishments
- Scored 99.3 percentile in English Comprehension in CAT.
- Qualified UGC-N.E.T (National Eligibility Test) in Labour Welfare, Personnel Mgt, I.R., Labour & Social Welfare, HRM.
- Engage with students through workshops, lectures, training sessions.
- Produced engaging multimedia content, like presentations, infographics, and e-learning materials, to deliver comprehensive placement training.
- Liaised with corporate leaders for Industry-Academia sessions.
- Delivered regular trainings for external clients like 'Lucknow Metro Rail Corporation.'
- Assessed training effectiveness by administering training feedback questionnaires and evaluating results.
Jobskills
- Create a range of engaging Business Centric Content
- Develop SEO-friendly content for websites, social media, and other digital channels
- Creating L&D/Training Content including curriculum development, & instructional design
- Document Management & Quality Control
- Client handling and Stakeholder Management
- Co-ordination with design/marketing teams to ensure alignment with design elements
- Knowledge of Core HR Functions
- Investment Promotion and Business Research
Timeline
Senior Consultant
Ernst & Young
03.2021 - Current
Training & Placement Officer
Amity University
12.2016 - 12.2018
Snr. HR Document Compliance Officer
Aircel
01.2014 - 08.2015
Senior HR Supervisor
Larsen & Toubro
04.2013 - 01.2014
HR-Deputy Manager
Reliance Communications
03.2007 - 01.2011
BA - English Literature
Lucknow University
MBA - HR
Bharti Vidyapeeth Institute of Management & Research