Summary
Overview
Work History
Education
Skills
Certification
Languages
Timeline
Teaching Expertise
Research / Books / Book Chapters Publications
Training And Coordination
Special Achievements
Personal Information
Training
AccountManager
Dr Bhavyadeep Bhatia

Dr Bhavyadeep Bhatia

Bahadurgarh,HR

Summary

Having 12 years+ experience in Corporate and more than 8 years in Academics, I always wanted to impart Digital marketing Trainings in a dynamic environment that constantly seeks seamless growth. As Digital marketing strategist I want to optimally utilize my Industry experiences & skill set to deliver desired results among students. As a consultant to multiple organizations and Keynote speaker at various forums, I try to bring awareness amongst learning fraternity. As a researcher and Member of Editorial Board on the Edwin Group Of Journals I wish to help students in area of Research to enhance their academic writing knowledge and skills.

Overview

24
24
years of professional experience
1
1
Certification

Work History

Associate Professor (Adjunct)

DY PATIL UNIVERSITY
07.2025 - Current
  • Working as Associate Professor (Adjunct), overseeing the academic and administrative functions of the department. Leading curriculum development and ensuring the alignment of academic programs with industry standards and emerging trends.
  • Delivering advanced sessions on subjects such as: Digital Marketing Tools & Strategy, AI in Business & Marketing Automation.
  • Facilitating learning journeys in high-impact domains like Strategic Marketing, Advanced Digital Marketing, E-commerce Ecosystems, and Martech Innovations. Courses are designed with a flipped-classroom model, integrating simulations, AI tools, and live campaigns to prepare students for evolving industry roles.
  • Engaged a batch of 30 students in book Authoring live project- to enhance reading, researching and writing skills amongst the students.
  • Live Book Authoring Project with 30 Management Students- As part of an innovative pedagogy to develop 21st-century academic and professional skills, I initiated and led a live book authoring project involving a batch of 30 PGDM/MBA students. The project was designed to cultivate a blend of deep reading, critical thinking, structured research, and professional writing.
  • Digital Marketing Live Project: Experiential Learning Beyond the Classroom - To bridge the gap between theory and practice, I designed and led a Digital Marketing Live Project for MBA/PGDM students, aimed at empowering them with hands-on skills, real-time analytics, and client-oriented thinking. This initiative positioned students as digital consultants working on real businesses, campaigns, or brand objectives.

Associate Professor & HOD

ITM UNIVERSITY
08.2024 - 06.2025
  • Working as Associate Professor and Head of the Department, overseeing the academic and administrative functions of the department. Leading curriculum development and ensuring the alignment of academic programs with industry standards and emerging trends.
  • Coordinating departmental events, workshops, and seminars to foster industry-academia collaboration and enhance students' learning experiences.
  • Leading research initiatives and supervising faculty and student research projects to contribute to the advancement of knowledge in the field. Rigorous Mock interviews of marketing students.
  • Delivering lectures on advanced subjects such as Strategic Marketing, Advanced Digital Marketing, Ecommerce Strategies etc.

Associate Professor

SUNSTONE EDUVERSITY
09.2023 - 07.2024
  • Worked as an Associate Professor and taking the subjects like Digital E-commerce, Marketing Analytics, Digital Marketing, Digital Sales & E-commerce, Social Media Marketing, International Marketing, Advertising etc.
  • As a Mentor responsible for placements of 150 plus students, which includes timely Mentoring which consist of different task depending on their strengths and making them ready for further journey of placements.
  • Conduct JD Sessions and PI sessions for different profiles in Digital Marketing, Sales and marketing.
  • Rigorous Mock interviews of marketing students.
  • Training the students on selling skills and soft skills.

Assistant Professor

PUNE INSTITUTE OF BUSINESS MANAGEMENT (PIBM)
07.2018 - 08.2023
  • Working as an Assistant Professor and delivered the subjects like Digital Marketing, Content Writing, Digital Sales & Ecommerce, Social Media Marketing, Programmatic Advertising.
  • As a Mentor responsible for placements of 500 plus students so far, which includes timely BOP Mentoring which consist of different task depending on their strengths and making them ready for further journey of placements.
  • Conducted JD Sessions for different profiles in Digital Marketing like Social Media Marketing, Facebook ads, Google ads, Twitter ads, etc.
  • Also Responsible for Developing Certification Course in Digital Marketing and Insurance.
  • Conducted Faculty Development Programs for Under Graduate college of Maharashtra, Gujrat, UP & MP.
  • Coordinating in 'International Conference 2021' at PIBM.
  • Headed 'Digilytics Conference-2022' at PIBM.
  • Developing Case Studies and Research Papers in Digital Marketing.
  • Leading the Marketing and Digital Marketing Club as Head of the club.
  • Dealing with corporate guests.
  • Rigorous Mock interviews of marketing students.
  • Training the students on selling skills and soft skills.

Visiting Faculty, Marketing- Management

JIMS UNIVERSITY, Delhi NCR
07.2017 - 06.2018
  • Job responsibilities include teaching different domains of Digital Marketing like Content Writing, Video making and editing, Social Media Marketing, Facebook marketing, SEO, selling skills and soft skills, Business Communication, Youtube & Instagram Videos to students of different age groups.

Center Head Cum Marketing Faculty

LINGUISTIC SEED INSTITUTE, Delhi
07.2015 - 06.2018
  • Taking care of the overall management and marketing for each academic session.
  • Looking after the academic needs of the students and resolving grievances if any.
  • Counseling parents & students and helping the marketing team in converting the students in next year admissions.
  • On academic part, job responsibility included training the MBA students in subjects like Digital Marketing, International marketing, E-commerce, Brand Management, Softskills, Preparing students for their interviews.
  • Another major responsibility included to do tie-ups with schools for providing them language trainers.

Manager

FIITJEE Ltd
12.2008 - 07.2015
  • Faculty grooming (Internal / External Training), conducting Induction Session (Preparing strategies for digital marketing under the guidance of National Head, Academics process Training , Role of system, Implementation of system.
  • Taking care of Branch Operations & allied Functions.
  • Strategic operational Planning & Implementation.
  • Session Planning & follow ups.
  • Content Development.
  • Academic operations: to prepare Academic Plan- Monitoring- Implementation & Execution, handling of parents and students concerns.
  • Marketing: Generating new business by preparing marketing strategies & implementing them in coordination with the Branding Division. Execution of Marketing plans on the round. Keeping abreast of issues affecting search engine marketing companies and the search engine industry and collecting competitor intelligence.
  • Sales: Develop competitive sales strategies for deeper market penetration. Responsible for executing overall business plan, lead generation and meet Revenue Targets. Presenting the school to potential clients through direct communication in face-to-face meetings, telephone calls and emails. Possess drive, motivation and acute attention to detail in ensuring all sales opportunities are captured and explored.
  • Relationship Building: Prospecting, Identifying, & generating new business and generating additional business from existing customer. Implement effective network for consistent growth and better market penetration. Managing Corporate Relationship with all Commercial Property Dealers & Property Consultant. Managing and building database of brokers.
  • Coordination: Coordinating with the support department for timely execution of business orders. Actively and successfully manage the sales process: lead generation; credentials pitch; asking questions; solution pitch; negotiation; close; handover to the operations team.

Development Officer (Domain -Training & Business development)

ICFAI National College
03.2007 - 12.2008
  • Training - Soft Skills / Sales & Marketing.
  • Induction of new joiners.
  • Other responsibilities included Content Development, Recruitment of Sales Team.
  • Monitoring-Business development Activities &Events.
  • To Liaison with Educational Institutes, Local Bodies Press & Media.
  • Planning & Conceptualizing: Planning & conceptualization of innovative ideas/ways in order to increase the business by keeping tab on the competition.
  • Market Analysis & Benchmarking: Local mapping of target audience and developing the plan of action accordingly. Identification and penetration of new market segments for attainment of targets.

Development Officer (Domain -Training & Business development)

Tata Aig
05.2005 - 03.2007

Field Sales Officer

Vemed Laboratories
01.2002 - 12.2003

Education

Phd (Doctorate) - Development of training module for Entrepreneurship Development (Education Industry) In Indian Context

Gyan Vihar University
01.2017

MBA - Marketing

RIMT University
01.2005

Graduated in Commerce (B.Music) - undefined

GGDSD College, Punjab University
01.2001

HSC - undefined

National Public School Hanumangarh Jn.
01.1998

SSC - undefined

National Public School Hanumangarh Jn.
01.1996

Skills

  • Educational leadership
  • Research expertise
  • Authorship Mentoring
  • Digital Marketing and AI workshops
  • Curriculum design
  • Collaborative faculty engagement
  • Student academic guidance
  • Students' Mentoring
  • Moderating digital classroom conversations

Certification

P.G. Diploma in exports Management, GND University, Punjab

Languages

English
Hindi
Punjabi
Odia
Rajasthani
Haryanvi

Timeline

Associate Professor (Adjunct)

DY PATIL UNIVERSITY
07.2025 - Current

Associate Professor & HOD

ITM UNIVERSITY
08.2024 - 06.2025

Associate Professor

SUNSTONE EDUVERSITY
09.2023 - 07.2024

Assistant Professor

PUNE INSTITUTE OF BUSINESS MANAGEMENT (PIBM)
07.2018 - 08.2023

Visiting Faculty, Marketing- Management

JIMS UNIVERSITY, Delhi NCR
07.2017 - 06.2018

Center Head Cum Marketing Faculty

LINGUISTIC SEED INSTITUTE, Delhi
07.2015 - 06.2018

Manager

FIITJEE Ltd
12.2008 - 07.2015

Development Officer (Domain -Training & Business development)

ICFAI National College
03.2007 - 12.2008

Development Officer (Domain -Training & Business development)

Tata Aig
05.2005 - 03.2007

Field Sales Officer

Vemed Laboratories
01.2002 - 12.2003

MBA - Marketing

RIMT University

Graduated in Commerce (B.Music) - undefined

GGDSD College, Punjab University

HSC - undefined

National Public School Hanumangarh Jn.

SSC - undefined

National Public School Hanumangarh Jn.

Phd (Doctorate) - Development of training module for Entrepreneurship Development (Education Industry) In Indian Context

Gyan Vihar University

Teaching Expertise

An experienced Associate Professor with strong academic and industry expertise in MBA and PGDM programs. Specialized in Artificial Intelligence, Machine Learning, Marketing, and Digital Transformation, with proven ability to design and deliver comprehensive curricula across MBA, BBA, and PGDM courses. 


Developed original content and structured syllabi for subjects including Marketing Management, Digital Marketing, Social Media Marketing, Sales & Distribution Management, Service Marketing, Entrepreneurship, and Programmatic Advertising.


Adept at conducting interactive sessions in both online and offline modes, blending conceptual clarity with practical, hands-on training to ensure application-based learning. Expertise includes guiding students in Digital Sales, E-commerce & M-commerce, Content Writing, Prompt Engineering, and SME Management. 


Recognized for engaging pedagogy that integrates real-world case studies, practical projects, and emerging digital tools to prepare students for industry readiness.


A glimpse of Subjects taught so far & other academic expertise:


  • AI /ML,
  • Created Curriculum on various subjects including Marketing,
  • Management and Digital Marketing for MBA, BBA and PGDM,
  • Content developed for various subjects,
  • Interactive session in online and offline mode,
  • Practical Hands-On practical training implemented,
  • Prompt Engineering, Digital Marketing,
  • Content Writing,
  • Digital Sales & Ecommerce,
  • Social Media Marketing,
  • Marketing Management,
  • Programmatic Advertising,
  • E-commerce & M-Commerce,
  • Sales and Distribution Management,
  • Entrepreneurship & SME Management,
  • Service Marketing

Research / Books / Book Chapters Publications

  • Book, The Ultimate Capsule for Marketing Interview Preparation, 2025-08-01
  • Book, The Creative Edge: AI, Art, and the Human Touch: How Artificial Intelligence Is Changing the Creative Industry Forever, 2025-07-01
  • Book, Smart Kids, Smarter Screens: A Practical Guide for Raising Responsible and Resilient, Children in a Digital World, 2025-06-01
  • Book, Tech Minimalism: A Practical Guide to Thriving in a Hyperconnected World, 2025-05-01
  • Book, How to Use AI for Passive Income in 2025: Unlock the Future of Wealth with Smart Tools, 2025-05-01
  • Book, How to be Emotionally Unavailable to the Wrong People: A Mindset Guide to Protecting Your Energy and Reclaiming Inner Peace, 2025-05-01
  • Book, Harnessing the Power of the Planets: Astrology for Stock Market Success, 2024-10-01
  • Book, How To Make Money With Facebook Ads: Learn and Implement FB Ads in 3 Days, 2024-03-01
  • Research Paper- “Entrepreneurship and Economic Development: The Role of Startups in Emerging Markets” ABDC Journal: European Economic Letters, ISSN 2323-5233, Vol 14, Issue 3 (Sep 2024)
  • Research Paper- “Leveraging Startup Using Digital marketing & AI Tools”: Anweshan Astha’s Management Peer Reviewed Journal- Volume 7, Issue 1, Aug 2024
  • Book Chapter- “Future Trends In Spiritual Practices In India And Across The Globe " with Assigned e- ISBN: 978-93-5747-504-4: “Futuristic Trends in Social Sciences Volume 3 Book 23” - IIP Series. May 2024
  • Book- How to Make Money with Facebook Ads- Learn and Implement FB Ads in 3 Days (Book has both ebook and Paperback versions) - Bookgram Publishers- Edition 1- March 2024
  • Research Paper- Trends and Developments of Digital Marketing and Digital Ecosystem Model for Rural Market Growth in India – SCOPUS Journal of Critical Reviews (JCR) “Category Scopus 2022 https://www.jcreview.com/admin/Uploads/Files/ 6369db8d9cdbb9.37473432.pdf
  • Research Paper- INTERNET OF THINGS (future Inventions) – SCOPUS International Journal of Engineering & Technology - (Scopus), 2020
  • Research Paper- Impact of AI on Smart Healthcare Sector TEM - SCOPUS Test Engineering and Management http://testmagzine.biz/index.php/testmagzine/article/view/14532
  • Research Paper- Five Quotients: IJLTEMAS- Vol III, Issue IV , July 2014
  • Research Paper- Entrepreneurship In Education Industry : IJLTEMAS- Vol II, Issue VII , July 2013
  • Research Paper- Hiring Fresher’s Challenges And Problems Faced By Hr Recruiters: Literature Review Journal Of Management Research And Analysis - Volume 6, Issue 1(1) , March 19 Pages: 158-166

Training And Coordination

  • Live Book Authoring Project with 30 Management Students- As part of an innovative pedagogy to develop 21st-century academic and professional skills, I initiated and led a live book authoring project involving a batch of 30 PGDM/MBA students. The project was designed to cultivate a blend of deep reading, critical thinking, structured research, and professional writing.
  • Handled Entrepreneur (Startup) Cell for students to help setup their own startups., Faculty Development Programs - Digital Marketing Domain., How to crack Placement Interviews., BOP, First Year & Second year students mentoring.

Special Achievements

  • Authored more that a dozen books dealing with niche like Marketing, Digital Marketing, Artificial Intelligence, Meta Ads etc
  • Joined as Reviewer on Editorial Board with Journal - EDWIN Group of Journals.
  • Appreciated by India Book of Records as 'Youngest Qualified Astrologer in India'.
  • Author of 2 International Best Seller books on Amazon

Personal Information

Date of Birth: 28-09-1979

Training

  • Workshop - Bloom's Taxonomy & Designing effective question paper, Ajeenkya DY Patil University, 2024-03-14
  • International Workshop on Academic Writing, NMIMS University, Hyderabad, 2024-04-01
  • One Week National Faculty Development Program on Data Visualization Using Tableau, Department of Computer Science and Engineering, Mohan Babu University, Tirupati, Andhra Pradesh, 2024-04-05
  • National Faculty Development Program (NFDP) on GenAI and Prompt Engineering using Microsoft Copilot, EXCELR, 2024-04-15

Similar Profiles

CREATE PROFILE
Dr Bhavyadeep Bhatia