Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
Work Availability
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Bhawna Kumar

Chandigarh

Summary

Dynamic and results-driven executive with over 15 years of experience in leading businesses across diverse industries, including home and personal care, sustainable textiles, and cosmetics. Proven track record of delivering exceptional business growth, driving operational excellence, and leading high-performing teams across India, South Asia, and the Middle East. Strong strategic thinker with expertise in new business development, cost optimization, and market expansion. Adept at steering organizations through challenging environments and scaling businesses in competitive markets.

Overview

18
18
years of professional experience

Work History

BU Head – Home/Personal Care & Sustainable Textile

Ecocert India
Mumbai
03.2018 - 01.2023

Developed robust business strategies

Directed business strategy, planning, and execution for the Home/Personal Care & Sustainable Textile BU across India, South Asia, and the Middle East.

Budget and Financial Management

Prepared and managed revenue, operating, and capital budgets, consistently achieving or surpassing EBITA targets.

Team Leadership & Performance Management

Led talent acquisition, training, and performance management, ensuring a high-performing and engaged team capable of delivering in demanding situations

Market Intelligence and growth

Developed market intelligence and competition strategies, driving sustainable growth and market leaders

Marketing & Strategic Alliances

Spearheaded targeted marketing initiatives and forged strategic alliances to enhance the company's market position.

Brand Management

Championed establishing and consistently presenting the corporate brand across all communication channels.

Operations Lead

Sales Connect
Melbourne
12.2016 - 02.2018

Led Cross-functional sales projects: Successfully led cross-functional teams on multiple sales projects, ensuring alignment between sales, marketing, operations, and finance to achieve strategic business objectives.

Project planning & execution: Developed and implemented comprehensive project plans, timelines, and budgets, managing resources to meet project goals and ensure compliance

Stakeholder Engagement: Facilitated regular communication with stakeholders at all levels, ensuring sales targets are met and quality KPIs are achieved.

Performance Tracking & Reporting: Monitored project performance against key performance indicators (KPIs) and provided detailed progress reports to leadership, driving informed decision-making and course correction when needed.

Recruitment and Training: Continued recruitment and training of staff to meet the targets across Australia. Ensure all delivered and regulatory training are delivered and recorded.

Customer Experience and Sales Agent

TSA Australia
Melbourne
02.2015 - 12.2016

Managed customer engagement and sales operations for Telstra, conducting need analysis and upselling services to enhance customer loyalty.

Analyzed customer usage patterns and financials, tailoring solutions that led to increased revenue and customer satisfaction. Successfully contributed to the business's expansion efforts through targeted customer relationship management.

Followed up with prospects on a regular basis to ensure satisfaction with services provided.

Analyzed data to identify trends in customer behavior and preferences.

Education

Master of Professional Accounting -

Federation University
Australia

Master of Business Administration (MBA) -

Maharishi Dayanand University
India

Skills

  • Business Strategy & Planning
  • P&L Management & Budgeting
  • Market Expansion & Competitive Strategy
  • Operational Excellence & Process Optimization
  • Team Leadership & Talent Development
  • Customer Experience Enhancement
  • Stakeholder Engagement & Relationship Management
  • Digital Marketing & Brand Management

Accomplishments

  • Market Expansion: Doubled customer numbers and turnover in the Indian market, leading to a promotion to Regional Manager.
  • Sustainable Certification Business: Established a sustainable cosmetics certification business in India, contributing to 6% of total revenue in its inaugural year.
  • Operational Leadership: Implemented a new operational strategy that decentralized decision-making from headquarters to India, significantly reducing turnaround times for clients.
  • Crisis Management: Navigated a mass resignation crisis by rehiring and training a new team within six months, stabilizing operations.
  • Industry Recognition: The only Indian to present on the organic cosmetics market at Biofach, Germany, the world's largest organic industry event.
  • Revenue Contribution: Contributed approximately 35% to total revenue in the last year of service.

Timeline

BU Head – Home/Personal Care & Sustainable Textile

Ecocert India
03.2018 - 01.2023

Operations Lead

Sales Connect
12.2016 - 02.2018

Customer Experience and Sales Agent

TSA Australia
02.2015 - 12.2016

Master of Professional Accounting -

Federation University

Master of Business Administration (MBA) -

Maharishi Dayanand University

Work Availability

monday
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Bhawna Kumar