Summary
Overview
Work History
Education
Skills
Timeline
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Biju Kuttikat

Biju Kuttikat

Retail Operation & PNL Expert
Anywhere In India

Summary

Forward-thinking and results-driven sales leader with more than 17 years of experience in retail ,partnership development, account management and channel building. Self-directed leader with talents in diversifying networks, product offerings and pricing strategies to drive growth with value-added solutions.

Overview

19
19
years of professional experience

Work History

Regional Sales Manager

ZestMoney
Karnataka,Tamil Nadu & Kerala
07.2022 - Current
  • Building Partnerships with Retailers & Scaling their turnover through increase in finance penetration.
  • Finalized sales contracts with high-value customers.
  • Achieved regional sales objectives by coordinating sales team, developing successful strategies, and servicing accounts to strengthen business relationships.
  • Collaborated with senior executives to evaluate performance in regional area and develop strategies to expand revenue generation.
  • Modeled strong negotiation skills to help team members close tough deals with lucrative clients.
  • Developed and managed budgets to confirm proper use of resources and maximize profitability.
  • Generated detailed sales reports and forecasts to analyze performance and track progress.
  • Increased profit margins by effectively controlling budget and overhead and optimizing product turns.
  • Evaluated costs against expected market price points and set structures to achieve profit targets.
  • Managed accounts to retain existing relationships and grow share of business.
  • Managed revenue models, process flows, operations support and customer engagement strategies.

Deputy General Manager

Matrimony.com
Kerala
03.2022 - 07.2022
  • Develop the business plan and executed the sales strategy. Owner of customer acquisition for the business.
  • Designing and execution of sales strategies to increase listings across both WeddingBazaar.com and Mandap.com (B2B vertical of Bharat matrimony)
  • Design and execute conversion strategies to drive continuous monetization of our customer base, by selling them our paid subscription packages
  • Design and execute pricing strategies to improve the ARPU across our paid customer base
  • Integrating Matrimony.com's B2C business and B2B retails business.
  • Reviewed performance results to target and take corrective measures with authorization and escalation.
  • Fostered and promoted cooperative and harmonious working climate conducive to maximum employee morale, productivity and effectiveness.
  • Managed budget implementations, employee reviews, training, schedules, and contract negotiations.
  • Administered operating budget, approved expenditures and implemented budgetary adjustments.
  • Participated in planning process to achieve corporate objectives.
  • Drive continuous improvement in customer relationship management, customer satisfaction rates and drive paid customer renewals.
  • Manage the budget and revenue for the category.

Hub Head

OYO Rooms & Hotels
Tamil Nadu & Kerala
12.2018 - 03.2021
  • Developed strong organizational and communication skills through coursework and volunteer activities.
  • Spearheading the P&L of OYO Rooms Tamil Nadu & Kerala Branch .
  • Managing a team through 3 verticals: Sales, Supply ( Franchise Acquisition), and Operations.
  • Supervising & Motivating a Large Team of 120 on-role employees.
  • Establishing Own Hotels & managing the Franchise Business of Hotels Administering 300 Hotel Partners in Franchise Business
  • Provides inputs for AOP by providing inputs on sales performance, manpower requirements, market competition and oversees marketing budget
  • Conceptualizing local plan, both directional and financial, to meet the overall desired market position.
  • Steering region operations including the quality of service and any escalations to ensure a high-quality customer experience.
  • Facilitating the identification of new market opportunities and drive top-line sales. Establishes sales goals by salesperson; initiate sales development programs that develop sales personnel to meet expectations; and support the development of sales plans.
  • Setting a short-term and long-term budget, sales, revenue, and profitability to ensure that all objectives will be reached Supporting & participating in consistent and ongoing training, coaching, and mentoring for staff development.
  • Driving teams Key Performance Indicators (KPIs) to align with regional and corporate goals











Co Founder @Adipoli & Chief Sales Officer @Fone4

Adipoli India Pvt Ltd & Fone4 Communincations Pvt Ltd
Bangalore
09.2016 - 12.2018


  • Established retails & a e-commerce company to sell mobile phones & accessories in Kerala ,Mumbai, Bangalore.
  • Successfully set-up 52 Mobile Phone Showrooms in Bangalore & Kerala
  • Headed the Sales & Revenue of the company & end-to-end daily operations.
  • Managed lead generation of institutional sales & on government orders
  • Spearheaded staff from different departments and provided constructive feedback.
  • Evaluated regularly the efficiency of business procedures according to organizational objectives and applied/suggested improvements.
  • Administered procurement processes and coordinated material & resources allocation.
  • Reviewed financial information and adjusted operational budgets to promote profitability.
  • Devised policies and promoted implementation of the same; ensured that the company runs with legality and conformity to established regulations; provided customer support processes and organized the same to enhance customer satisfaction.
  • Administered 52 showrooms with resources available at hand and re-aligned the same with the organization's objectives; actively worked on business expansion, revenue generations, brand promotion and so on a developed a healthy relationship with Media Team for PR activity.
  • Building and maintaining relationships with CxOs and director level clients.
  • Gather market/customer intelligence and use that to increase the revenue/ customer mind share



Area Sales Manager

Apple India Pvt Ltd
Mumbai
03.2011 - 09.2016


  • Managed Modern Trade Business for Apple Products in Mumbai.
  • Established distribution & Channel Sales for Apple Product in Bengaluru & Kerala.
  • Set-up 14 Apple stores in Franchise Model.Supervised sales development in the territory.
  • Managed overall operations of Apple Stores Identified & appointed new distributors, and worked along with the directed Sales Team of 52 members and guided them to achieve the set goals & targets.
  • Created agreements with external partners & vendors and evaluated the overall performance jobs experience detail.
  • Received GM’s Club Award for outstanding performance-enhanced width of distribution, on-boarded new retailers and attained sales growth of Apple.
  • FPOC (First Point of Contact) for the channel for any sales/ commercial issues.
  • Prepare, drive and deliver the sales and distribution goals (AOP / Budget / IBP) for the region responsible, including the coverage, budgeted volume numbers, profitability and revenue and prepare a sales budget.
  • Develop strategies and plans to expand the market and improve market share, numeric and weighted distribution in the region.
  • Co-ordinate with regional cross-functional teams to ensure seamless delivery on sales plans and adhere to all compliance requirements.
  • Ensuring brand presence for products in the minds of channel partners/distributors as well as customer.










Ensuring brand presence for products in the minds of channel

TEAM MANAGER

TCS
Mumbai
10.2008 - 03.2011


  • Selling Software's after identifying clients requirements.
  • Conduct cold calls to prospective clients and set appointments.
  • Ensuring that Quotes and POs are made available in time and invoices are paid in a timely manner.
  • Using data and analytics to devise tactics, strategy and plan sales
  • Lead employee relations through effective communication, coaching, training, and development.

SALES EXECUTIVE ( MUMBAI)

WIPRO
Mumbai
03.2006 - 06.2008


  • Sales of Dell Computers & its allied products.
  • Recognize the needs of the consumer and provide detailed information to the consumer about the technical specifications of the computer hardware/software offered by the company.
  • Recommend and select products for customers based on their individual needs.
  • Describe products and explain their benefits and uses to potential customers.
  • Ensuring contract renewals are done on time and money is collected on time Addresses escalated customer related issues – complains, queries


SALES CONSULTANT (MUMBAI)

JUST DIAL SERVICES
Mumbai
06.2004 - 02.2006
  • Demonstrated creativity and resourcefulness through the development of innovative solutions.
  • Participated in team projects, demonstrating an ability to work collaboratively and effectively.
  • Self-motivated, with a strong sense of personal responsibility.
  • Identified issues, analyzed information and provided solutions to problems.
  • Selling Yellow Pages Spaces.
  • Performed Lead Generation & built Relationship with Advertising Companies.
  • Contributed towards selling a solution to clients to increase Sales.
  • Analyses of competition moves and aggressively expanding in the market.

Education

MBA - Sales And Marketing Education

Manipal University

Skills

Profit and loss understanding

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Timeline

Regional Sales Manager

ZestMoney
07.2022 - Current

Deputy General Manager

Matrimony.com
03.2022 - 07.2022

Hub Head

OYO Rooms & Hotels
12.2018 - 03.2021

Co Founder @Adipoli & Chief Sales Officer @Fone4

Adipoli India Pvt Ltd & Fone4 Communincations Pvt Ltd
09.2016 - 12.2018

Area Sales Manager

Apple India Pvt Ltd
03.2011 - 09.2016

TEAM MANAGER

TCS
10.2008 - 03.2011

SALES EXECUTIVE ( MUMBAI)

WIPRO
03.2006 - 06.2008

SALES CONSULTANT (MUMBAI)

JUST DIAL SERVICES
06.2004 - 02.2006

MBA - Sales And Marketing Education

Manipal University
Biju KuttikatRetail Operation & PNL Expert