Bikash Choudhury
Senior Manager In Sales And Marketing
Mumbai
Summary
CHNDRA C BIKASH , A senior management professional in Sales & Marketing ( Digital, Modern & Direct marine ) adept at helping companies improve operational efficiency, team productivity and employee motivation. Hands-on leader with exceptional organizational, critical thinking and prioritization skills. Possessing 29 years of related experience and passion for contributing to business success. Specialising in formulation of strategy , planning ,administration , training and motivation of subordinates ,in Building Material and FMCD( Electrical and Electronic) Industries on PAN- INDIA, in domestic Market. Specialties: - General Management & administration, Sales & Marketing Management, Profit centre management, restructuring and revitalising sales organisations, market planning & development, corporate business planning results-driven
Overview
30
30
years of professional experience
5
5
Languages
Work History
VICE PRESIDENT
WESTERN & EASTERN INDIA, VARMORA GRANITO PRIVATE LIMITED
- A leading Brand in CERAMIC TILES
Sr. Regional Sales Manager
Western
- Eastern INDIA and Goa).
SUN EARTH CERAMICS LIMITED
- Brand-Ceramic Floor & Wall Tiles & Roofit “Brand Premixed Cement based Plaster and
CEO
SUNSHINE TILES COMPANY PRIVATE LIMITED
MUMBAI
04.2011 - 07.2015
- Manufacturer & Exporter of CERAMIC WALL, FLOOR ,GVT ,PGVT TILES
- Identify target customers ,using digital marketing tools followed by market survey and in accordance with develop / Launch new products as per customers need & choice in terms of not only designs, but also keeping in mind about their geographical locations and cultures ,… gives a personal touch and feeling in their respective projects while using
- Also ,create Brand awareness @ customers satisfaction ..a long term bonding …an unique strategy to creates a Landmark in Ceramic Tiles industry in first time
- Evaluate the Brand communication mix for ATL / BTL promotional activities in line with product strategy
- Profit Centre Management & strategic business development ,followed by Internet platform, Didi-
- Catalogue , banners to get attention from international customers @ increase exports exposure to generate extra revenue & Brand awareness
- Matters connected with setting up and operational network
- Strategic Policy Decision " in consultation with Top Management
- GLIMPSE OF FEW Prestigious PAN INDIA PROJECTS:— ( customised Products supplied / Total Tiles solution )
- Larsen & Toubro, TATA Housing, Godrej Properties
Head
C.P
MUMBAI
01.2005 - 03.2011
- W.D., AIIMS , PUBLIC HEALTH ENGINEERING ,CIDCO, MMRDA ,N.H
- Toll Plazas
- Airport Authority of India, Delhi International Airport.,in consultation with GVK, L& T and SPCL, management & development of business
- Develop ,an unique concept of size based “Digi-design “, which Creates an artificial
- Psychological “ MIND- SPACE “,while laying/ using products in smaller area, looks BIGGER (without having any extra cost / space )……a game changer equation of “WIN-WIN” Situation in
- Real estate industry
- Analysing & planning of sales ,formulation of Strategy ,Allocation of Budget
- Sales Promotion and Advertisement, P & L-A/c and General Administration
- Managing and Motivating Sales Force to increase Sales & generates revenue and productivity followed by the evaluation of performance appraisal.
Dy. GENERAL MANAGER
WESTERN INDIA & GOA, Murudeshwar Ceramics Ltd
MUMBAI
09.2002 - 12.2004
- C.L ) Naveen Diamontile
- A pioneer Brand in vitrified Floor TILES, Transformed a Loss making Branch to an Independent PROFIT centre
- Developed Network by appointing Distributer, Dealer ,Retailers in Potential & unrepresented areas
- Evolved New strategies to generates more business and to Improve & increase
- Sales & Market-Share.
Construction Chemical
MUMBAI
06.1995 - 09.2002
- Exposure to Bulk institutional sales and Developed strong Retail Network
- Designing & Managing Profit Centre ,business development & Channel Sales Forces.
Sales Officer
Central, KESOVRAM INDUSTRIES LTD
MUMBAI
07.1988 - 12.1991
- To expand Product reach in the Market by Strengthening Distribution Network
- Conducting Various Demand Generating activities like Architect / Builders/ Mason Meets etc.,for Market Penetration and to Increase institutional sales
Sales Executive
KILBURN REPROGRAPHICS LIMITED
Mumbai
09.1985 - 06.1988
- Direct & Institutional Sales of Various OFFICE AUTOMATION Machines, (Electrical & Electronics ) products like Fax ,Franking, Copier (Xerox) , Paper-Shader machine etc.
Management Consultants
Rani Consultancy
Mumbai
05.2015 - 1 1
- Rani Consultancy , a Real Estate Project base digital marketing management consultancy firm, concerned with developing customise products according to the need & tastes of customers in consultation with concern project architects and designers , followed by demonstrate ,negotiate commercial parameters and finally accessible the designated products to customers end (mainly
- B2B (Corporates, Builders & B2C - high end users personnel ) and ensures clients servicing @ customers satisfaction
- Evaluation of Business Proposals ,and restructuring business to improve profitability, followed by market survey ,e-mail marketing @customers awareness
- CEO (Sales & Mktg
- PAN-INDIA - Corporates & Projects.
Education
MBA - Marketing
KOLKATA
Diploma - Labour Welfare
Indian Institute of Labour Education
B.Sc. - Biological Science
BURDWAN UNIVERSITY
12th STD - undefined
Kashi Ram Das Institution
KATWA, West Bengal10th STD - undefined
Kirnahar Shiv Chandra High School
Bengal, PRESIDENT OF, WestSkills
Resource utilization
Contract Management
Operations management
Project Management
Business Development
Business administration
Market Analysis
Strategic planning
Business development and planning
Sales Reporting
Analytical problem solver
Accomplishments
GLIMPSE OF FEW Prestigious PAN INDIA PROJECTS:—
( customised Products supplied / Total Tiles solution )
Larsen & Toubro, TATA Housing, Godrej Properties,
Reliance Industries Ltd. Reliance Retail Ltd,(Pan India Outlet)
Bengal Shapoorji - A JV.of SPCL & Govt. of W.B Housing Project.
C.P.W.D., AIIMS , PUBLIC HEALTH ENGINEERING ,CIDCO, MMRDA ,N.H. Toll Plazas.
Airport Authority of India, Delhi International Airport.,in consultation with GVK, L& T and SPCL
Specialities
- General Management & Administration
- Sales & Marketing Management
- Profit centre management
- Restructuring and Revitalising Sales Organisations,
- Market Planning & Development
- Corporate business Planning
Expected Salary
INR 2.5 Lakhs per + perks and conveyance at per actual
Timeline
Management Consultants
Rani Consultancy
05.2015 - 1 1
CEO
SUNSHINE TILES COMPANY PRIVATE LIMITED
04.2011 - 07.2015
Head
C.P
01.2005 - 03.2011
Dy. GENERAL MANAGER
WESTERN INDIA & GOA, Murudeshwar Ceramics Ltd
09.2002 - 12.2004
Construction Chemical
06.1995 - 09.2002
Sales Officer
Central, KESOVRAM INDUSTRIES LTD
07.1988 - 12.1991
Sales Executive
KILBURN REPROGRAPHICS LIMITED
09.1985 - 06.1988
VICE PRESIDENT
WESTERN & EASTERN INDIA, VARMORA GRANITO PRIVATE LIMITED
Sr. Regional Sales Manager
Western
SUN EARTH CERAMICS LIMITED
MBA - Marketing
KOLKATA
Diploma - Labour Welfare
Indian Institute of Labour Education
B.Sc. - Biological Science
BURDWAN UNIVERSITY
12th STD - undefined
Kashi Ram Das Institution
10th STD - undefined
Kirnahar Shiv Chandra High School