Bikash Kumar Roy Choudhury
Summary
Senior Business Management Professional. 30+years of work experience and documented record of strong and decisive leadership in Marketing Management, Digital Marketing, Business Operations Management, Event Management, Advertisement & Promotional Mix, Strategic Planning, Business Development, Distribution Management, Industrial Sales, Retail sales, Institutional Sales & Marketing and Customer Relationship Management across Jharkhand, West Bengal and Odisha markets, including Allahabad & Delhi.
Overview
33
33
years of professional experience
4
4
Languages
Work History
AVP - Sales & PR
ODISHA BHASKAR
04.2023 - Current
- PR, Business operation and Advertisement market expansion across districts of Odisha and beyond
- Accomplishment of Company's goals across Print & Digital Advertisement business
- Implementation of innovative promotion plans and concepts to generate incremental sales
- Improved customer satisfaction by streamlining processes and implementing new strategies.
- Industry Networking and Relationship Management
- Execution of result-oriented branding and promotional strategies/ activities
- Focusing on topline and bottom line performances of Company's mission and objectives.
- Oversaw talent acquisition efforts, selecting top candidates who contributed significantly to organizational success.
Business Promotion Consultant
SHREEMAAMARBLES
08.2021 - 04.2023
- Handling Brand /Sales Promotion (Institutional Projects & Retail), Business-Staff Management.
- Developed innovative strategies for clients, resulting in increased revenue and business growth.
- Established trusted partnerships with key industry influencers, expanding the company''s network of resources and contacts.
- Mentored junior consultants, fostering professional growth and building strong team dynamics.
Consultant- Brand Promotion
PNV Ventures Pvt. Ltd.
01.2020 - 08.2021
- Heading Sales & Advertisement (Print & Digital) for English Magazine - Mycitylinks.
- Implemented best practices to optimize clients'' organizational performance, leading to improved operational efficiency.
- Analyzed data sets to identify trends and opportunities for process improvements within client organizations.
- Conducted thorough market research and analysis, providing valuable insights for client decisionmaking.
Business Head
PROPEOPLE CONSULTING GROUP
03.2017 - 12.2019
- Handling Business Promotion, Increasing Client base Building Relationship with HR & Departmental Heads of Core Industrial Sectors at Eastern India.
- Applied expertise in strategic planning that allowed us to outpace our competition in terms of market share growth or profitability.
- Streamlined operations for cost reduction through process optimization and efficiency improvements.
DEPUTY MANAGER R.M.D
BENNETT COLEMAN & CO. LTD., The Times Of India Group
12.1997 - 03.2017
- Handling Brand-promotion & Distribution Channel Management & Promotional Event Management in assigned territory, Institutional Sales & work towards Market Expansion for Brand-Visibility, increasing daily bulk-Sale of The Times Of India & The Economic Times & handling Magazines market at assigned territory, Including Launch of NIE at Schools of Odisha, Jharhand & Westbengal territory.
- Generate Strategies for due Brand promotion of respective Clients
- Collaborated with cross-functional teams to drive business growth and achieve corporate objectives.
- Spearheaded critical projects from inception to completion, consistently meeting deadlines and exceeding expectations.
SR.MARKETING EXECUTIVE
Radiant Connect, FMRS Paging Network (Nokia Brand of pagers)
01.1995 - 06.1996
- Generating new market segments
- Setting up Branch and achieving Branch Business Target
- Managing a team of 18 No
- Of staffs as Branch Head
- Introduced the Paging Service in the region and created awareness to paging communication and was involved with the setting up of the branch and the paging infrastructure
- Recruited and selected paging control-room executives and Marketing & sales persons for the branch and was handling the branch operations as Branch in Change
- Conducted Mass demonstrations and presentations with the target prospects and corporate clients
- Coordinating and motivating the team, giving Training to the marketing & sales staffs, setting sales targets and conducted performance appraisal programs.
Area Sales Coordinator
Zeolite India, Water Treatment Engineering Co.
01.1994 - 01.1995
- Finalizing Turnkey Project Orders by attending to call bids with corporate, private & government organizations
- Liaisoning with the prospects and giving technical inputs in decision making by the client dealt with
- Coordinating with the technical and execution department and helped in setup of Mineral Water Production plants at various locations for the clients.
SR. MARKETING EXECUTIVE
First Flight Couriers Ltd. (Bombay)
01.1991 - 01.1994
- Market Survey, Business Development
- Sales appraisal programs and training of sales-force
- Handled a team of 14 to 21 staff.
Education
PGDMM -
The Time School of Marketing
PGDM - undefined
Regional College of Management
Bhubaneswar, OdishaB.Com (Hons.) - undefined
Utkal University
+2 Science CHSE BOARD - undefined
BJB College
Bhubaneswar, Odisha10th Standard - undefined
ICSE Board
Skills
MS Office, Computer Skills
undefinedAffiliations
- ROTRACT Club
- LIONS Club
Availability
Willingness to work for PAN-India Assignments, posted anywhere in India.
Timeline
AVP - Sales & PR
ODISHA BHASKAR
04.2023 - Current
Business Promotion Consultant
SHREEMAAMARBLES
08.2021 - 04.2023
Consultant- Brand Promotion
PNV Ventures Pvt. Ltd.
01.2020 - 08.2021
Business Head
PROPEOPLE CONSULTING GROUP
03.2017 - 12.2019
DEPUTY MANAGER R.M.D
BENNETT COLEMAN & CO. LTD., The Times Of India Group
12.1997 - 03.2017
SR.MARKETING EXECUTIVE
Radiant Connect, FMRS Paging Network (Nokia Brand of pagers)
01.1995 - 06.1996
Area Sales Coordinator
Zeolite India, Water Treatment Engineering Co.
01.1994 - 01.1995
SR. MARKETING EXECUTIVE
First Flight Couriers Ltd. (Bombay)
01.1991 - 01.1994
PGDMM -
The Time School of Marketing
PGDM - undefined
Regional College of Management
B.Com (Hons.) - undefined
Utkal University
+2 Science CHSE BOARD - undefined
BJB College
10th Standard - undefined
ICSE Board
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