Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
Generic

BINOD KUMAR SINGH

Greater Noida

Summary

Business Development Director with 24 years of experience in the semiconductor industry, specializing in Automotive IoT solutions and customer relationship management. Proven track record of driving significant sales growth through effective customer acquisition strategies. Skilled in navigating complex negotiations and closing high-value deals, resulting in enhanced customer satisfaction and long-term partnerships. Expertise in building strong relationships that foster business development and strategic growth.

Overview

26
26
years of professional experience

Work History

Business Development Director

MediaTek India
Noida, Uttar Pradesh
07.2023 - Current
  • Oversaw India’s 2/4-wheelers EV initiatives, including OLA, TVS, Ather, Bajaj, Hero, Mahindra, Maruti, TATA, etc. Along with Projects, Display, POS, KIOSK, Fitness Devices, security devices, cameras, Wi-Fi, BT, etc.
  • Identified new business opportunities in digital media sectors, collaborating with partners for evaluation.
  • Developed business strategies in existing markets for Automotive IoT products and services.
  • Cultivated relationships with clients at various organizational levels to enhance engagement.
  • Responded to new RFPs to secure additional projects and funding.
  • Collaborated with cross-functional teams to ensure customer satisfaction throughout project lifecycle.
  • Proactively managed regional customer escalations to maintain service quality.
  • Managed schedules and milestones, addressing risks and change requests with stakeholders.

Head - Customer Program Manager

MediaTek India
Noida
01.2019 - 06.2023

Identified new business opportunities across digital media platforms, including STB, Android, and OTT.

Evaluated opportunities with business partners to assess potential benefits.

Managed schedules to ensure adherence to committed milestones.

Identified risks and change requests, communicating them effectively to stakeholders.

Oversaw D2H business operations for Airtel, Tata-Sky, and Sun-Direct, in addition to major cable operators.

Cultivated relationships with clients at all organizational levels to enhance collaboration.

Responded to new RFPs promptly to secure additional business opportunities.

Collaborated with cross-functional teams to ensure customer satisfaction throughout project lifecycles.

Head - Customer Program Manager, India

Mstar Semiconductor, India
05.2016 - 12.2018
  • Identified new business opportunities across digital media platforms such as STB, Android, and OTT.
  • Evaluated potential opportunities through meetings with business partners.
  • Gathered insights from existing and new customers regarding product preferences.
  • Drove product strategy and roadmap by collaborating with customers, partners, and internal teams.
  • Defined products and solutions in partnership with Sales, Business Development, and Marketing teams.
  • Initiated new product development based on customer data analysis.
  • Planned and reviewed all release milestones to ensure quality standards were met.
  • Conducted periodic project reviews with senior management and stakeholders.

Sr. FAE Project Manager

STMicroelectronics, India
10.2011 - 04.2016
  • Led project planning, execution, monitoring, and control for leading STB vendors across Korea, GCSA, South Africa, and India.
  • Provided pre-sales and technical marketing support for new RFPs, addressing business requirements and managing customer negotiations during acceptance phases.
  • Oversaw project lifecycle from kick-off to mass production and maintenance.
  • Served as primary interface for OEMs, middleware, CAS vendors, and operators.
  • Coordinated with driver teams to ensure SDK release aligned with project specifications and met delivery timelines.
  • Managed Irdeto middleware development team for various ST chipsets across GC, SA, and India.
  • Executed new feature implementations, system performance optimizations, benchmarking, and bug fixes reported by middleware, OEMs, and operators during integration.
  • Directed release management, integration management, and escalation processes including bug prioritization and status updates to ST Management.

Technical Project Manager

STMicroelectronics, India
11.2007 - 09.2011
  • Managed teams of developers with diverse technical experience, and developed a software stack for satellite and cable STB. These teams worked towards the set goal and designed the complete software architecture from scratch, which included the software modules such as Middleware, Hardware/OS abstraction layer design (OpenTV, Irdeto, and NDS-CDI/HDI), and User Interface.
  • Contributed to sales growth while supporting customers from across the globe (India, South Korea, China, the US, and Europe) and executed projects successfully.
  • Managing post-production customer support, I ensured a detailed failure analysis of the STB platform from both hardware and software perspectives.
  • Produced and delivered project documentation, and technical training sessions to customers and cross-functional teams.
  • Managed all phases of the software development lifecycle (SDLC).

Software Engineer to Project Leader

STMicroelectronics, India
01.2002 - 10.2007
  • Developed Hardware Driver Interface (HDI 4.2) for Set-Top Box STi5301 device.
  • Created NDS-HDI 4.2 abstraction layer for OS21, resolving STAPI drivers and ST200 toolset issues.
  • Managed configuration control and code maintenance using Rational ClearCase.
  • Provided support for STi7100/7109 set-top box devices and addressed various customer issues.
  • Designed software for board bring-up and boot-up utilizing U-Boot and MTD technology.
  • Implemented DVR application, addressing kernel and memory configuration challenges.
  • Developed CD Text and CD Graphics, decoding Cross Interleaved Reed-Solomon Encoded Sub-Channel data.
  • Engineered navigation layer software to decode sub-channel data per RED Book standard.

Software Engineer

NAL, U&I Scotty, DCM Technology
07.1999 - 10.2001
  • Working between June 1999 and October 2001 at NAL, U&I Scotty, and DCM Technology on various projects.
  • Porting of Bluetooth protocol stack (Software Engineer, DCM Technologies Ltd., Gurgaon).
  • One of the key members during the porting of the Bluetooth stack from WinCE to Linux, including solving various issues during the porting.
  • Device Driver for RAM Disk Driver (Member Technical, U & I Scotty System Design Ltd., Bengaluru).
  • One of the key members during the design, development, and test plan execution for device driver projects.
  • Design and Implementation of an Operating System for 32-Port Switch (MK5) (System Programmer, National Aerospace Laboratories, Bengaluru).
  • Write a routine in Assembly as well as C to test some parts of the OS for the design and implementation of an operating system for a 32-port switch (MK5), working on the creation of a client/server model using socket programming.

Education

Post Graduate Programme in Senior Management -

IIM - Nagpur
01.2022

Global Certificate in Product Management -

INSAID
01.2021

BE - Industrial Electronics Engineering

Dr. Babasaheb Ambedkar Marathwada University
Aurangabad, India
01.1999

PRINCE2 certified professional -

CSM certified professional -

Skills

  • Device drivers and middleware
  • Open-TV and Irdeto
  • C/C programming
  • Linux and Windows OS
  • ECOS and Android development
  • BLE and Wi-Fi technologies
  • Set-top box integration
  • Automotive IoT solutions
  • Business development and sales strategy
  • Project management methodologies
  • Customer relationship management
  • Cross-functional collaboration
  • Technical marketing
  • Team leadership and development
  • Customer satisfaction and engagement
  • Sales forecasting and analysis
  • Strategic partnerships

Accomplishments

  • STAR-2008 Team Nominee Award, for Brazilian digital terrestrial TV
  • Execution Excellence Award, 2009, for Irdeto middleware porting on STi5211 (Videocon)
  • Execution Excellence Award, 2011, for support of Greater China and South Asian customers

Timeline

Business Development Director

MediaTek India
07.2023 - Current

Head - Customer Program Manager

MediaTek India
01.2019 - 06.2023

Head - Customer Program Manager, India

Mstar Semiconductor, India
05.2016 - 12.2018

Sr. FAE Project Manager

STMicroelectronics, India
10.2011 - 04.2016

Technical Project Manager

STMicroelectronics, India
11.2007 - 09.2011

Software Engineer to Project Leader

STMicroelectronics, India
01.2002 - 10.2007

Software Engineer

NAL, U&I Scotty, DCM Technology
07.1999 - 10.2001

Post Graduate Programme in Senior Management -

IIM - Nagpur

Global Certificate in Product Management -

INSAID

BE - Industrial Electronics Engineering

Dr. Babasaheb Ambedkar Marathwada University

PRINCE2 certified professional -

CSM certified professional -

BINOD KUMAR SINGH