Biswa Ranjan Pradhan
marketing manager
Bhubaneswar
Summary
High-performing Marketing Manager with 5+ years of experience in developing and implementing strategic marketing & digital marketing campaigns. Proven track record of increasing brand awareness and driving sales growth through innovative digital marketing strategies. Expertise in market research, marketing analytics, and leading cross-functional teams. Strong communication and leadership skills. Results-driven professional with a passion for creating impactful marketing initiatives that deliver measurable results.
Overview
11
11
years of professional experience
2
2
Certifications
2
2
Languages
Work History
Marketing Manager
Entrepreneurship
05.2018 - Current
- Regarding Operations
- Support the Executives in achieving their objectives.
- Growth of their assigned shops.
- Manage Executive workflow processes.
- Monitoring progress on specific tasks and reallocating work as appropriate.
- Provide resolution to operational problems whilst adhering to corporate competencies.
- Leading a team of marketing professionals and providing guidance and mentoring to help them achieve individual and team goals.
- Identifying and evaluating industry trends and competitive activities to proactively adjust marketing strategies
- Managing and coordinating the work of external advertising agencies and suppliers
- Tracking and analyzing marketing metrics to measure the success of campaigns
- Creating and managing marketing budgets to achieve financial goals.
- Managing and monitoring the companys social media presence and online reputation
- Collaborating with the sales team to create effective sales and lead generation strategies
- Conducting market research and analysis to identify customer needs and preferences
- Developing and implementing marketing strategies and campaigns to promote the companys products or services.
Digital Marketing
freelancing(Digital Marketing company)
05.2017 - 05.2018
- Focus on stimulating online sales & marketing and responsible for converting traffic on our partner websites to sales :
- Launched the first social campaign with a retail partner.
- Collaborated with 3 Field Marketing Specialist to ensure an excellent CX in store and online
- Analyze marketing data and develop insights with the aim of identifying business needs and new opportunities
- Negotiated, planned and implemented new marketing programs with more than 15+ partners
- Produced high-quality, effective marketing messages and promotions every quarter
Technical Analyst
NAc infoline solutions pvt. ltd
05.2014 - 06.2015
- Managing and supporting organizations IT infrastructure
- Collaborating with crossfunctional teams to implement and maintain technical systems
- Conducting system audits and assessments
- Creating and maintaining technical documentation
- Developing and implementing security measures and protocols
- Participating in project planning and project management activities
Education
M.S - Supply Chain Management
Arden University
08.2025
MBA - Marketing and Operations
Kalinga Institute of Industrial Technology
07.2017
Bachelor's in Technology - Biotechnology
College of Engineering and Technology
05.2013
Skills
- Project Management
- Digital Marketing
- Advise Marketing teams
- Social Media Marketing
Social media marketing
Digital marketing
Social media platforms
Customer relationship management (CRM)
Marketing campaigns
Business development
Brand promotion
Brand development
Campaign management
Websites
Certification
Certified Google Analytics & AdWords
Interests
Reading, Chess, Traveling, cycling, fitness
PERSONAL SKILLS
- Problem Solving
- Working on Solo or as a team member
Timeline
Marketing Manager
Entrepreneurship
05.2018 - Current
Digital Marketing
freelancing(Digital Marketing company)
05.2017 - 05.2018
Technical Analyst
NAc infoline solutions pvt. ltd
05.2014 - 06.2015
MBA - Marketing and Operations
Kalinga Institute of Industrial Technology
Bachelor's in Technology - Biotechnology
College of Engineering and Technology
M.S - Supply Chain Management
Arden University
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